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Kerloso Wine ᱣᱟᱭᱤᱱ ᱯᱮᱠᱮᱡᱤᱝ by Langcer Lee
Kerloso Wine ᱣᱟᱭᱤᱱ ᱯᱮᱠᱮᱡᱤᱝ by Langcer Lee
Kerloso Wine ᱣᱟᱭᱤᱱ ᱯᱮᱠᱮᱡᱤᱝ by Langcer Lee
Kerloso Wine ᱣᱟᱭᱤᱱ ᱯᱮᱠᱮᱡᱤᱝ by Langcer Lee
Kerloso Wine ᱣᱟᱭᱤᱱ ᱯᱮᱠᱮᱡᱤᱝ by Langcer Lee

ᱥᱳᱱᱟ ᱯᱮᱠᱮᱡᱤᱝ · 2022

Kerloso Wine ᱣᱟᱭᱤᱱ ᱯᱮᱠᱮᱡᱤᱝ

by Langcer Lee

  • A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ 2022 in ᱯᱮᱠᱮᱡᱤᱝ
  • CLIENT: Litete Brand Design
  • Estimated Number of Design Views: 58,468
  • Verification code 483337A2CD · Verify this award
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About Kerloso Wine ᱣᱟᱭᱤᱱ ᱯᱮᱠᱮᱡᱤᱝ

ᱠᱮᱨᱞᱚᱥᱚ ᱣᱟᱭᱤᱱ ᱫᱚ ᱪᱤᱞᱤ ᱨᱮᱭᱟᱜ ᱢᱤᱫᱴᱮᱱ ᱟᱨᱟᱜ ᱣᱟᱭᱤᱱ ᱞᱟᱹᱜᱤᱫ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱟᱱᱟ᱾ ᱞᱮᱵᱮᱞ ᱨᱮ ᱚᱱᱟ ᱫᱮᱠᱷᱟᱣ ᱢᱮᱱᱟᱜ-ᱟ ᱡᱟᱦᱟᱸ ᱡᱟᱦᱟᱡᱤᱭᱟᱹ ᱠᱚ ᱤᱥᱴᱚᱨ ᱟᱭᱞᱮᱸᱰ ᱨᱮ ᱯᱩᱭᱞᱩ ᱫᱷᱟᱣ ᱟᱹᱰᱜᱚ ᱚᱠᱛᱚ ᱠᱚ ᱧᱮᱞ ᱞᱮᱫᱟ, ᱚᱱᱟ ᱨᱮ ᱫᱷᱤᱨᱤ ᱢᱩᱨᱛᱤ, ᱡᱩᱞ ᱵᱩᱨᱩ, ᱵᱟᱦᱟ, ᱢᱤᱫᱴᱮᱱ ᱡᱤᱞ ᱟᱨ ᱪᱮᱸᱰᱮ ᱠᱚ ᱢᱮᱱᱟᱜ-ᱟ᱾ ᱵᱚᱛᱚᱞ ᱫᱚ ᱡᱟᱹᱛᱤ ᱞᱮᱠᱟᱱ ᱱᱚᱠᱚᱞ ᱪᱟᱶᱞᱮ ᱠᱟᱜᱚᱡ ᱛᱮ ᱛᱩᱯᱩᱫ ᱟᱠᱟᱱᱟ, ᱵᱩᱥᱩᱵ ᱵᱟᱭᱦᱟᱨ ᱛᱮ ᱛᱚᱞ ᱟᱠᱟᱱᱟ ᱟᱨ ᱢᱤᱫ ᱴᱩᱠᱽᱰᱟᱹ ᱡᱟᱹᱛᱤ ᱞᱤᱞ ᱫᱷᱤᱨᱤ ᱛᱮ ᱥᱟᱡᱟᱣ ᱟᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸ ᱫᱚ ᱢᱳᱭᱟᱭᱤ ᱢᱩᱨᱛᱤ ᱞᱮᱠᱟᱱ ᱮᱠᱟᱭ ᱡᱤᱱᱤᱥ ᱠᱟᱱᱟ᱾ ᱠᱟᱜᱚᱡ ᱨᱮᱭᱟᱜ ᱪᱮᱛᱟᱱ ᱦᱟᱴᱤᱧ ᱫᱚ ᱥᱟᱹᱨᱤ ᱥᱮᱸᱜᱮᱞ ᱛᱮ ᱞᱚ ᱟᱠᱟᱱᱟ, ᱚᱱᱟᱛᱮ ᱢᱤᱫ ᱢᱤᱫ ᱪᱤᱱᱦᱟᱹ ᱫᱚ ᱮᱴᱟᱜ ᱮᱴᱟᱜ ᱜᱮᱭᱟ᱾ ᱮᱴᱟᱜ ᱮᱴᱟᱜ ᱨᱚᱝ ᱛᱮ ᱮᱴᱟᱜ ᱮᱴᱟᱜ ᱟᱝᱜᱩᱨ ᱞᱮᱠᱟᱱ ᱪᱤᱱᱦᱟᱹ ᱠᱟᱱᱟ᱾ ᱛᱩᱯᱩᱫ ᱟᱠᱟᱱ ᱵᱚᱛᱚᱞ ᱨᱮᱭᱟᱜ ᱩᱥᱩᱞ ᱫᱚ ᱥᱟᱨᱦᱟᱣ ᱩᱛᱟᱹᱨ ᱛᱮ ᱖᱕ ᱥᱮᱸᱴᱤᱢᱤᱴᱚᱨ ᱠᱟᱱᱟ᱾

About the A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ

Kerloso Wine ᱣᱟᱭᱤᱱ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱵᱷᱟᱞᱟᱭ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱟᱨ ᱥᱩᱱᱫᱚᱨ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Kerloso Wine ᱣᱟᱭᱤᱱ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

Press Kit

Unique Properties
The red wine label created the scene that sailors saw when they boarded the land for the first time. They pulled away the grass and saw Moai, volcano, blooming red lily of the valley, smart Brown deer and vultures. The seal is decorated with the contents of the ancient documents found on Easter Island, which records the mystery and beauty here. The golden space left can let people express their feelings at the moment.
Dimensions & Packaging
The height of the bottle after wrapping paper is about 35cm
Tags
Wine,packaging,Moai,Origina,paper
Production Technology
The paper wrapped around the bottle body is pure natural imitation rice paper. Different colors distinguish red wine of different grape types, which is retro and simple. The bottle body is wrapped with paper and bound with straw rope, and decorated with pure natural bluestone with the same Moai raw materials
Design Challenge
The innovation lies in the burning mark of the wrapped paper and the pure natural bluestone consistent with Moai raw materials bound to the outside with straw rope. The burn marks of each bottle are unique and produced by real combustion. Pure natural bluestone is not easy to find in developing cities.
Research
The most mysterious thing in Easter Island is the Moai stone statue on the island. More than 1000 huge bust stone statues were found on the island, of which 600 were neatly arranged on the stone island by the sea. The stone statues vary in size, 6-23 meters high and weigh about 30-90 tons. They have strange images and serious faces. They seem thoughtful when facing the sea.
Inspiration
Keloso, a red wine brand from Chile, is derived from Spanish "the mystery of the magical colossus". Many amazing Moai stone statues stand on the distant Easter Island. These stone statues look strange and spread all over the island, and how they were built is still an unsolved mystery.
Project Duration
The project started in Tianjin in July 2021, completed in Tianjin in August 2021, and exhibited in Tianjin in September 2021.
Operation Flow
The burn marks made by fire on the top of the wrapping paper represent the lost memory, as if hiding the mysterious stone statue and the erased civilization. After wrapping the bottle with paper, it is bound with straw rope, and decorated with pure natural bluestone with the same Moai raw materials, so as to further seal these long-standing memories and return everything to his original appearance.
Patents
Copyrights belong to Langcer Lee, 2021.
Image Credits
Image #No1 : Photographer Jiang Tao,Kerloso,2021.
Image #No2 : Photographer Jiang Tao,Kerloso,2021.
Image #No3 : Photographer Jiang Tao,Kerloso,2021.
Image #No4 : Photographer Jiang Tao,Kerloso,2021.
Image #No5 : Photographer Jiang Tao,Kerloso,2021.

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