Chinese Style Coffee ᱠᱚᱯᱷᱤ ᱯᱮᱠᱮᱡᱤᱝ ᱪᱤᱛᱟᱹᱨ by Weina Xiao is a highly esteemed winner of the very prestigious 2023 A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱜᱨᱟᱯᱷᱤᱠᱥ, ᱪᱤᱛᱨᱟᱝᱠᱚᱱ ᱟᱨ ᱫᱤᱥᱚᱢ ᱡᱚᱦᱟᱨ ᱰᱤᱡᱟᱭᱤᱱ Competition Category.
ᱥᱳᱱᱟᱜᱨᱟᱯᱷᱤᱠ· 2023
Chinese Style Coffee ᱠᱚᱯᱷᱤ ᱯᱮᱠᱮᱡᱤᱝ ᱪᱤᱛᱟᱹᱨ
by Weina Xiao
Client: Manta Ray Coffee Roasters
A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱜᱨᱟᱯᱷᱤᱠ Category
- 127,075
- Verified Award Winner
- Verify Award Status for #145544
The Design
About Chinese Style Coffee ᱠᱚᱯᱷᱤ ᱯᱮᱠᱮᱡᱤᱝ ᱪᱤᱛᱟᱹᱨ
ᱪᱤᱱ ᱰᱷᱚᱝ ᱠᱚᱯᱷᱤ (Chinese Style Coffee) ᱫᱚ ᱢᱤᱫ ᱠᱚᱯᱷᱤ ᱡᱟᱸᱦᱮᱰ ᱵᱨᱟᱸᱰ ᱞᱟᱹᱜᱤᱫ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱ ᱪᱤᱛᱟᱹᱨ ᱠᱚᱣᱟᱜ ᱢᱤᱫ ᱥᱟᱨᱤ ᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸ ᱯᱮᱠᱮᱡᱤᱝ ᱟᱨ ᱯᱚᱥᱴᱚᱨ ᱨᱮ ᱵᱮᱵᱷᱟᱨ ᱟᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱪᱤᱛᱟᱹᱨ ᱠᱚ ᱨᱮ ᱠᱚᱯᱷᱤ ᱞᱟᱠᱪᱟᱨ ᱟᱨ ᱢᱟᱨᱮ ᱪᱤᱱ ᱞᱟᱠᱪᱟᱨ ᱢᱮᱥᱟ ᱟᱠᱟᱱᱟ᱾ ᱠᱚᱯᱷᱤ ᱵᱤᱡᱽᱬᱟᱹᱯᱚᱱ ᱨᱮᱭᱟᱜ ᱥᱟᱫᱷᱟᱨᱚᱬ ᱦᱚᱲ ᱠᱚᱣᱟᱜ ᱡᱟᱭᱜᱟ ᱨᱮ ᱯᱮᱠᱤᱝ ᱚᱯᱮᱨᱟ ᱨᱮᱭᱟᱜ ᱦᱚᱲ ᱠᱚ ᱟᱨ ᱪᱤᱱ ᱛᱚᱨᱚᱣᱟᱲ ᱦᱚᱲ ᱠᱚ ᱛᱟᱦᱮᱸ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱛᱟᱦᱮᱸᱱ ᱰᱷᱚᱝ ᱠᱚ ᱫᱚ ᱯᱮᱠᱤᱝ ᱚᱯᱮᱨᱟ ᱮᱱᱮᱡ ᱠᱷᱚᱱ ᱦᱮᱡ ᱟᱠᱟᱱᱟ ᱟᱨ ᱠᱚᱯᱷᱤ ᱠᱟᱯ ᱨᱟᱠᱟᱵ ᱨᱮᱭᱟᱜ ᱞᱮᱠᱟ ᱠᱚ ᱩᱭᱦᱟᱹᱨ ᱚᱪᱚᱭᱟ᱾ ᱢᱤᱫ ᱢᱤᱫ ᱪᱤᱛᱟᱹᱨ ᱫᱚ Procreate ᱮᱯᱞᱤᱠᱮᱥᱚᱱ ᱛᱮ ᱯᱮᱱᱥᱤᱞ ᱰᱷᱚᱝ ᱛᱮ ᱚᱞ ᱟᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸ ᱛᱮ ᱛᱤ ᱛᱮ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱ ᱞᱮᱠᱟ ᱟᱨ ᱢᱤᱦᱤ ᱵᱤᱵᱨᱚᱬ ᱛᱟᱦᱮᱸᱱ ᱠᱟᱱᱟ᱾ ᱢᱤᱫ ᱢᱤᱫ ᱪᱤᱛᱟᱹᱨ ᱨᱮᱭᱟᱜ ᱢᱟᱯ ᱫᱚ 21 ᱜᱩᱱᱟᱱ 29.7 ᱥᱮᱱᱴᱤᱢᱤᱴᱚᱨ ᱠᱟᱱᱟ᱾
The Recognition
About the A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ
Chinese Style Coffee ᱠᱚᱯᱷᱤ ᱯᱮᱠᱮᱡᱤᱝ ᱪᱤᱛᱟᱹᱨ ᱫᱚ A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱵᱷᱟᱞᱟᱭ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱟᱨ ᱥᱩᱱᱫᱚᱨ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Chinese Style Coffee ᱠᱚᱯᱷᱤ ᱯᱮᱠᱮᱡᱤᱝ ᱪᱤᱛᱟᱹᱨ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The illustrations contain elements of traditional Chinese culture. It shows the characters in Peking Opera, Chinese swordsmen and so on.
- Dimensions & Packaging
- Illustration size:21cmx29.7cm,300pdi
- Tags
- China, Coffee, PekingOpera, PencilDrawing, ChineseCulture, ChineseStyle
- Production Technology
- Illustrations in this series are drawn by Procreate software. Good detail and tactility are maintained.
- Design Challenge
- The difficulty of this project lies in the combination of Chinese and Western cultures. Keep the interest and the relevance of things, the depiction of the details of the picture, and the visual effects used in the packaging of the poster.
- Research
- In order to combine Chinese culture with coffee, I chose Peking Opera characters instead of the protagonists in the advertisement. Their movements are the special movements in Peking Opera performances. People can find familiar coffee in the illustrations, and at the same time, it can also make coffee lovers in the world interested in traditional Chinese culture.
- Inspiration
- This is an illustration for a Chinese-owned coffee bean brand. The design is inspired by traditional Chinese culture. The movements of the characters in the Peking Opera characters are very interesting, similar to the movements of people picking up a coffee cup. The style of pencil drawing can give people a handmade feel. It is an interesting attempt to combine coffee elements with traditional Chinese elements.
- Project Duration
- The project started in China in October 2020 and was completed in China in January 2021.
- Operation Flow
- The key to this design is the ingenious combination of Chinese and Western cultures. Add elemental features with identification and memory points. Keeping the details detailed while generating interest.
- Team Members
- Weina Xiao
- Image Credits
- Image#1:illustration Weina Xiao，2021
Image#2:illustration Weina Xiao，2021
Image#3:illustration Weina Xiao，2021
Image#4:illustration Weina Xiao，2021
Image#5:illustration Weina Xiao，2021
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