Yingsong Chen ᱨᱮᱱᱟᱜ Lotus Moon Chinese Baijiu ᱵᱳᱛᱚᱞ ᱯᱟᱨᱠᱤᱝ ᱫᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2023 A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱞᱚᱦᱟᱯᱮᱠᱮᱡᱤᱝ· 2023
Lotus Moon Chinese Baijiu ᱵᱳᱛᱚᱞ ᱯᱟᱨᱠᱤᱝ
Yingsong Chen ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: Lian Yue Tai Distillery (China) Co., Ltd
ᱯᱮᱠᱮᱡᱤᱝ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#149739 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Lotus Moon Chinese Baijiu ᱵᱳᱛᱚᱞ ᱯᱟᱨᱠᱤᱝ ᱵᱟᱵᱚᱛ ᱛᱮ
ᱞᱳᱴᱟᱥ ᱢᱩᱸ ᱪᱟᱭᱨᱳᱛᱟ ᱵᱟᱭᱡᱤᱭᱩ ᱢᱮᱱᱟᱜᱼᱟ ᱢᱤᱫ ᱪᱟᱭᱨᱳᱛᱟ ᱫᱟᱨᱩ ᱨᱮᱭᱟᱜ ᱞᱟᱹᱜᱤᱫ ᱯᱟᱨᱠᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱾ ᱵᱳᱛᱚᱞ ᱠᱚ ᱦᱟᱨᱟ ᱨᱤᱡᱽ ᱠᱟᱸᱪ ᱠᱟᱸᱪ ᱠᱟᱴᱤᱡ ᱠᱟᱸᱪᱚᱢ ᱠᱟᱸᱪ ᱠᱟᱴᱤᱡ ᱦᱟᱹᱴᱤᱧ ᱛᱮ ᱵᱮᱱᱟᱣ ᱟᱠᱟᱱᱟ, ᱪᱮᱫ ᱠᱷᱟᱱ ᱟᱨᱟᱜ ᱠᱚ ᱪᱮᱫᱟᱜ ᱛᱮᱭ ᱚᱰᱚᱠᱟ ᱟᱨ ᱪᱟᱸᱫᱚ ᱨᱮᱭᱟᱜ ᱚᱨᱟᱜ ᱡᱟᱦᱟᱱ ᱞᱮᱠᱟᱛᱮ ᱩᱫᱩᱜ ᱠᱟᱱᱟ ᱾ ᱡᱟᱦᱟᱱ ᱰᱤᱡᱟᱭᱤᱱ ᱨᱮ ᱢᱤᱫ ᱠᱷᱟᱹᱡᱟ ᱠᱟᱸᱪ ᱠᱟᱨᱩᱰ ᱠᱟᱛᱷᱟ ᱛᱮ ᱡᱟᱸᱦᱟᱨ ᱮᱢᱟᱱᱟ, ᱡᱟᱦᱟᱱ ᱨᱮ ᱢᱤᱫ ᱠᱚᱵᱤ ᱟᱠᱟᱛ ᱠᱩᱲᱤ ᱞᱮᱠᱟᱛᱮ ᱡᱚᱛᱚ ᱮᱢ ᱠᱟᱛᱮ ᱪᱟᱸᱫᱚ ᱛᱮ ᱠᱚᱴᱚᱨ ᱮᱢᱚᱜ ᱠᱟᱱᱟ ᱾ ᱵᱳᱛᱚᱞ ᱨᱮᱭᱟᱜ ᱪᱩᱴᱩᱢ ᱨᱮ ᱢᱤᱫ ᱦᱟᱴ ᱜᱮᱞ ᱠᱚᱵᱤ ᱠᱚᱴᱚᱨ ᱠᱟᱱ ᱪᱮᱦᱮᱨᱟ ᱛᱟᱦᱮᱸ ᱟᱠᱟᱱᱟ, ᱟᱨ ᱮᱴᱟᱜ ᱠᱷᱚᱱ ᱪᱮᱦᱮᱨᱟ ᱨᱮᱭᱟᱜ ᱪᱟᱸᱫᱚ ᱫᱟᱲᱮᱭᱟᱜᱼᱟ ᱾ ᱵᱳᱛᱚᱞ ᱨᱮᱭᱟᱜ ᱛᱚᱯᱟ ᱫᱚ ᱟᱨᱦᱚᱸ ᱵᱮᱵᱷᱟᱨ ᱫᱟᱲᱮᱭᱟᱜᱼᱟ, ᱡᱮᱢᱚᱱ ᱡᱮ ᱫᱷᱩᱯ ᱨᱮᱭᱟᱜ ᱠᱟᱴᱩᱱ ᱞᱮᱠᱟᱛᱮ ᱾ ᱯᱟᱨᱠᱤᱝ ᱨᱮᱭᱟᱜ ᱢᱟᱯ ᱫᱚ 140 ᱟᱨ 140 ᱟᱨ 260 ᱢᱤᱞᱤᱢᱤᱴᱚᱨ ᱠᱚ ᱠᱟᱱᱟ ᱾
ᱢᱟᱱᱟᱱ
A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Lotus Moon Chinese Baijiu ᱵᱳᱛᱚᱞ ᱯᱟᱨᱠᱤᱝ ᱫᱚ A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Lotus Moon Chinese Baijiu ᱵᱳᱛᱚᱞ ᱯᱟᱨᱠᱤᱝ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- This Baijiu packaging design is full of oriental romantic imagination space and drinking fun.
The translucent frosted green glass bottle reveals the moonlight, bringing consumers into the romantic scene of the poet toasting to the moon under the hazy moonlight. The bottle cap can also be reused, such as the base of incense, so as to enhance the user experience and sense of ritual. - ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
- 140mmx140mmx260mm
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- Glass, Environmental cloth, plastic
- ᱯᱨᱮᱨᱚᱱᱟ
- Inspired by a poem:"To invite the moon I raise my cup.We're three, as my shadow shows up." The poet was drinking alone under the moon in the flowers. Facing the bright moon and the shadow, it seems that 3 people drink together in the illusion.
Just below the bottle is Li Bai raising his cup and inviting the moon to drink. You can see Li Bai's shadow on the back through the transparent wine. Where is the 3rd one? It’s oneself who is drinking! Very oriental sentiment and poetry! - ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
- Creative Director: Yingsong Chen
Illustrator: Wenbing Cheng, longKun Zou
3D: Wei Hu
Design: Huandi Li, Wenbing Cheng
ᱥᱯᱚᱱᱥᱚᱨᱰ
Designers.org ᱠᱷᱚᱱ ᱯᱟᱨᱚᱢ ᱛᱟᱞᱟᱥ
ᱟᱞᱮᱭᱟᱜ ᱵᱤᱜᱽᱭᱟᱯᱚᱱ ᱥᱟᱹᱜᱟᱹᱭ ᱠᱚ ᱠᱷᱚᱱ ᱯᱨᱚᱰᱟᱠᱴ, ᱥᱮᱵᱟ ᱟᱨ ᱢᱚᱠᱟ ᱩᱫᱩᱜ ᱢᱮ᱾
ᱟᱨᱦᱚᱸ ᱠᱷᱚᱡ ᱢᱮ
ᱥᱟᱹᱜᱟᱹᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ
ᱢᱤᱫ ᱞᱮᱠᱟ ᱠᱮᱴᱮᱜᱚᱨᱤ ᱠᱷᱚᱱ ᱟᱨᱦᱚᱸ ᱯᱩᱨᱥᱠᱟᱨ ᱧᱟᱢᱟᱠᱟᱱ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱧᱮᱞ ᱢᱮ, ᱡᱚᱜᱭᱟᱛᱟ ᱧᱮᱞ ᱛᱮ ᱵᱟᱪᱷᱟᱣ ᱟᱠᱟᱱᱟ᱾