Bws ᱣᱮᱵᱽ ᱰᱤᱡᱟᱭᱤᱱ by Jason Chua and Cheyene Cheng is a highly esteemed winner of the very prestigious 2024 A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱣᱮᱵ Competition Category.
ᱠᱟᱥᱟᱣᱮᱵ· 2024
Bws ᱣᱮᱵᱽ ᱰᱤᱡᱟᱭᱤᱱ
by Jason Chua and Cheyene Cheng
Client: Black White Sheep Pte Ltd
A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱣᱮᱵ Category
Verified Award Winner
Verify Award Status for #154550The Design
About Bws ᱣᱮᱵᱽ ᱰᱤᱡᱟᱭᱤᱱ
"ᱠᱚᱢ ᱜᱮ ᱵᱟᱹᱲᱛᱤ" ᱱᱚᱣᱟ ᱵᱷᱟᱵᱽᱱᱟ ᱫᱚᱦᱚ ᱠᱟᱛᱮ, BWS ᱣᱮᱵᱽᱥᱟᱭᱤᱴ ᱨᱮᱭᱟᱜ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱚᱠᱚᱭᱟᱜ ᱵᱽᱨᱟᱱᱰ ᱨᱮᱭᱟᱜ ᱠᱟᱹᱢᱤ ᱨᱮ ᱥᱟᱫᱷᱟᱨᱚᱱ ᱯᱟᱹᱛᱤ ᱞᱟᱹᱜᱤᱫ ᱞᱟᱜᱟᱣ ᱩᱫᱩᱜ ᱮᱫᱼᱟᱭ᱾ ᱚᱞ, ᱟᱹᱲᱟᱹ ᱠᱷᱤᱞᱚᱸᱰ, ᱟᱨ ᱤᱱᱴᱚᱨᱮᱠᱴᱤᱵᱽ ᱚᱝᱥᱚ ᱠᱚ ᱥᱟᱢᱟᱝ ᱨᱮ ᱫᱚᱦᱚ ᱠᱟᱛᱮ, ᱵᱮᱵᱷᱟᱨᱤᱭᱟᱹ ᱠᱚ ᱚᱠᱚᱭ ᱞᱟᱹᱜᱤᱫ ᱡᱷᱚᱛᱚ ᱠᱷᱚᱱ ᱢᱩᱬᱩᱛ ᱠᱟᱱᱟ ᱚᱱᱟ ᱯᱟᱱᱛᱮ ᱞᱟᱹᱜᱤᱫ ᱦᱚᱨ ᱩᱫᱩᱜ ᱮᱫ ᱠᱚᱣᱟ᱾ ᱚᱱᱟ ᱥᱟᱶᱛᱮ, ᱱᱚᱣᱟ ᱫᱚ BWS ᱨᱮᱭᱟᱜ ᱯᱚᱨᱴᱯᱷᱚᱞᱤᱭᱚ ᱞᱟᱹᱜᱤᱫ ᱢᱤᱫ ᱩᱫᱩᱜᱼᱥᱚ ᱞᱮᱠᱟᱛᱮ ᱠᱟᱹᱢᱤᱭᱟ, ᱚᱠᱚᱭᱟᱜ ᱢᱟᱬᱟᱝ ᱯᱨᱚᱡᱮᱠᱴ ᱠᱚᱣᱟᱜ ᱵᱤᱥᱛᱟᱹᱨ ᱟᱨ ᱜᱩᱱᱟᱱ ᱩᱫᱩᱜ ᱮᱫᱼᱟ᱾ ᱜᱚᱸᱰᱚᱜᱚᱞ, ᱡᱚᱴᱤᱞᱛᱟ, ᱟᱨ ᱵᱷᱩᱞᱟᱹᱣ ᱠᱚ ᱠᱚᱢ ᱠᱟᱛᱮ, ᱚᱠᱚᱭᱟᱜ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱢᱤᱫ ᱥᱚᱦᱚᱡᱽ ᱟᱨ ᱫᱷᱤᱭᱟᱹᱱ ᱛᱮᱭᱟᱨ ᱵᱮᱵᱷᱟᱨᱤᱭᱟᱹ ᱚᱱᱩᱵᱷᱚᱵᱽ ᱱᱤᱥᱪᱤᱛ ᱮᱫᱼᱟᱭ᱾
The Recognition
About the A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ
Bws ᱣᱮᱵᱽ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱱᱟᱣᱟ ᱵᱷᱟᱵᱱᱟ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Bws ᱣᱮᱵᱽ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- BWS stands as a boutique branding agency that harnesses a blend of technical, strategic, and creative prowess to achieve outstanding outcomes. The aspiration is to solidify their position as the favored agency within Asia and demonstrate their competencies via their website. Notably, the portfolio segment serves as a prominent feature, providing comprehensive glimpses into recent ventures spanning diverse industries as well as their thought process in creating them.
- Dimensions & Packaging
- Fully responsive website
- Tags
- Clean, modern, black and white, motion graphics, motion effects
- Production Technology
- Design tools: Adobe XD, Premiere Pro, Adobe Photoshop
Development tools: Elementor Pro, CMS, Hosted on google cloud. - Design Challenge
- The hardest part was to take out a lot of unnecessary content and summarising it together, which includes the way we showcase our portfolio and how to convey our thoughts visually as designers.
- Research
- Our goal was not merely to craft a portfolio website, but to establish a digital presence that embodies our principles, captivates attention, and speaks to our intended audience. This involved extensive brainstorming to pinpoint our unique selling proposition (USP) and core messages and our key clients and their industry so that the website can better position itself and target the right customers on the long run.
- Inspiration
- The web design for BWS began with a black and white base, inspired by the brand's name black white sheep. It all started with a basic black and white framework, which was then enriched by the infusion of vibrant colors on the portfolio pages, enhancing the overall design. Bold text on a white background, with subtle animations, aimed to capture users' attention. This modern design reinforces the agency's reputation in Asia.
- Project Duration
- The project started in Jan 2023 and ended in April 2023 in Singapore.
- Operation Flow
- This website features an elegant design and subtle movement through several motion graphics, motion effects, animations.
- Patents
- Copyrights belong to Black White Sheep Pte Ltd 2023
- Team Members
- Creative Director: Cheyene Cheng, Jason Chua
- Image Credits
- All graphics and illustrations were designed from scratch by BWS
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