Everything ڪتابن جو سيٽ by Na An and Huanyi Liu is a highly esteemed winner of the very prestigious 2020 A' Design Award لوهه انعام in ڇپائي ۽ شايع ٿيل ميڊيا ڊيزائن Competition Category.
لوههڇپائي· 2020
Everything ڪتابن جو سيٽ
Client: Luxun Academy Of Fine Arts
A' Design Award لوهه انعام Winner in ڇپائي Category
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The Design
About Everything ڪتابن جو سيٽ
ايوٿنگ ھڪ سيٽ آھي جنھن ۾ ٻه ڪتاب شامل آھن، جي روايتي چيني ثقافت بابت آھن. ٻارھن زميني شاخون (Earthly Branches) بنيادي مواد بڻجن ٿيون، جن کي موسمن، سولر ٽرمز ۽ چيني زودياد سان ملائي پيش ڪيو ويو آھي. ھر ڪتاب جو ماپ 170 x 300 x 25 ملي ميٽر آھي ۽ اُھو ڪاٺ ۽ خاص قسم جي ڪاغذ مان تيار ڪيل آھي. جلد بندي قديم چيني ڪتابن جي مُڙ ("folding") انداز موجب ڪيل آھي، جنھنڪري صفحا آسانيءَ سان مُڙي سڪن ٿا ۽ انھن کي جزوي يا مڪمل طور تي کوليو وڃي سڪي ٿو. تياريءَ جي عمل ۾ ليزر اينگريونگ، ليزر پرنٽنگ، ڪريسنگ ۽ ھاٽ اسٽيمپنگ شامل آھن. ليئائوٽ ۾ ھٿ سان ٺھيل گرافڪس، ٽيڪسچر آرٽ ۽ اونچي گري ٽونز استعمال ڪيا ويا آھن.
The Recognition
About the A' Design Award لوهه انعام
Everything ڪتابن جو سيٽ A' Design Award لوهه انعام جو کٽيندڙ آهي، معزز اعتراف جيڪو انهن سٺين ڊيزائنن کي ڏنو وڃي ٿو جيڪي چڱيءَ طرح ڊزائين ڪيل تخليقن کان متوقع پيشه ورانه ۽ صنعتي گهرجون پوريون ڪن ٿيون. لوهه جا کٽيندڙ پنهنجي خالقن جي وڏي مهارت، اعليٰ ماهري، ماهرانه سمجھ ۽ تخليقي صلاحيت ڏيکارين ٿا. Everything ڪتابن جو سيٽ کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پياري تخليق هوندو جيڪو عملي ۽ جدت وارو آهي. هي ڊيزائن جنهن A' Design Award لوهه انعام کٽيو آهي، صنعت جا بهترين طريقا گڏ ڪري ٿو ۽ علم ۽ صلاحيت سان ڳنڍيل قابل ٽيڪنيڪل خاصيتون رکي ٿو. Everything ڪتابن جو سيٽ جي سنجيدگيءَ ڪري عزت ڪئي وڃي ٿي ۽ اهو زندگيءَ جي معيار ۾ بهتري آڻڻ لاءِ ٺاهيل آهي جيڪا دنيا کي بهتر جڳهه بڻائڻ ۾ مدد ڪري ٿي.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- These are books about traditional culture, it contains the philosophy of development and change of everything. The book is created with the twelve earthly branches as main content, combined with seasons, solar terms, Chinese zodiac. In layout design, it selects objects like leaves, buds, flowers and stones, uses methods of combination, reconstruction, contrast. In binding process, it was bind in folding form of ancient Chinese books, used wood, special paper and hot stamping materials.
- Dimensions & Packaging
- There are two books altogether, the size of each book: 170mm x 300mm x 25mm.
The books are available for printing media, motion graphics and installation art now, and they will be used for web pages, App, digital media in the future. - Tags
- traditional culture, the twelve earthly branches, everything, reconstruction, Chinese book, bind in folding form, wood, special paper, hot stamping
- Production Technology
- Books are made of wood and special paper. Printing process includes laser engraving, laser printing, creasing and hot stamping. In layout design, the books used hand-drawn graphics, texture art and the hue of the high gray. The software being used are Adobe Illustrator and Adobe Photoshop.
- Design Challenge
- The hardest part of this design is the exact expression. From a historical perspective, everything changes in a regular way, people should go with nature and seize the moment. From a social perspective, things are small, the world is big, people need to be open-minded, keep harmonious coexistence with everything. How to express Chinese culture and traditional philosophy through bookbinding and layout design is the research challenge.
- Research
- The research objectives is the redesign of traditional culture, it is also a response to the growing demand for traditional culture and Chinese elements in commercial design. The design methods include folding and binding, layout design, material application, etc. Printing tools includes laser engraving, laser printing and hot stamping. The conclusion is that the ingenious combination of modern elements and historical culture can achieve better design results.
- Inspiration
- Firstly, the rise of Chinese culture and national traditions in both commercial design and academic field is a important background factor. Secondly, the research on ancient Chinese books has given the project a lot of technical support. Thirdly, with the development of media, the research on media of books has been further deepened, the physical book should continuously enhance its artistry and collectivity. Finally, the philosophical, traditional and cultural content is the inspiration in design.
- Project Duration
- The project started in March 2019 and finished in June 2019 in China.
- Operation Flow
- The binding form of folding comes from the ancient book. It has the advantage of being easy to turn the pages, and gives people a sense of history and philosophy. This kind of page binding, book could be expanded as needed, in part or all. When the person reads, can produce a lot of continuous space. This is an elegant dynamic process, the layout is constantly changing, whether the book closed or open, will produce different three dimensional display.
- Team Members
- Huanyi Liu
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