S6 Foundry برانڊ سسٽم ۽ مهم by Paul Robb and Moira Bartoloni is a highly esteemed winner of the very prestigious 2021 A' Design Award چاندي انعام in ڇپائي ۽ شايع ٿيل ميڊيا ڊيزائن Competition Category.
چانديڇپائي· 2021
S6 Foundry برانڊ سسٽم ۽ مهم
by Paul Robb and Moira Bartoloni
Client: S6 Foundry
A' Design Award چاندي انعام Winner in ڇپائي Category
Verified Award Winner
Verify Award Status for #115652The Design
About S6 Foundry برانڊ سسٽم ۽ مهم
S6 فاؤنڊيري برانڊنگ ۽ ان جي ايندڙ قسم جو نمونو ڪتاب نئين ٽائپوگرافي جي خوشي پيدا ڪرڻ لاءِ ٺاهيو ويو، برانڊ جي بصري ٻولي کي پوزيشن ڏيڻ. گرم رنگ جو هڪ روشن ۽ خوشگوار رنگ ۽ هڪ مخصوص ۽ حيرت انگيز ٻولي روح کي قبضو ڪري ٿي، جيڪا 1900 صديءَ جي مزيدار فيئر جي روايتي نشاني لکت ڏانهن ڇڪي ٿي. برانڊز جي اخلاقيات جي صحيح بصري مستقل مزاجي ۽ ڪمرشل بي اسپوڪ فونٽس جي نئين رخ کي پيدا ڪرڻ لاءِ ڊزائينز فارمز ۽ عناصر جي ڪليڊيو اسڪوپ جي طور تي ٺاهيا ويا.
The Recognition
About the A' Design Award چاندي انعام
S6 Foundry برانڊ سسٽم ۽ مهم A' Design Award چاندي انعام جو کٽيندڙ آهي، غير معمولي حد تائين معزز اعتراف جيڪو اعليٰ ترين درجي جي، شاندار ۽ متاثر ڪندڙ ڊيزائنن کي ڏنو وڃي ٿو. چاندي جا کٽيندڙ تمام گهڻا روشن ۽ انتهائي تخليقي ڪم آهن، جيڪي پنهنجي ڊيزائنرن جي شاندار مهارت، صلاحيت ۽ ذڪاوت کي ظاهر ڪن ٿا. S6 Foundry برانڊ سسٽم ۽ مهم کان اميد ڪئي وڃي ٿي ته اهو هڪ شاندار نمائشي ڪم هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ ڳوڙهي جدت وارو. هي ڊيزائن جنهن A' Design Award چاندي انعام کٽيو آهي، هڪ انتهائي قابل ذڪر، ساراهيل ايجاد آهي جيڪا فائدو ڏئي ٿي ۽ فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي جون حدون وڌائي ٿي. S6 Foundry برانڊ سسٽم ۽ مهم هڪ اهڙي تخليق آهي جنهن تي گهڻا حسد ڪن ٿا، جيڪا خواهشون جاڳائي ٿي، مثبت جذبا آڻي ٿي ۽ حيرت ۽ تعجب جي چڻنگ ٻاري ٿي.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Based in Italy S6 Foundry develops commercial creative retail typefaces for use in digital and branding applications. The newly created brand required an identity that symbolized a new beginning. We developed a visual language to position the brand targeting international designers and communication buyers. The idea of joy and wonder with the eclectic nature of typeface design was at the heart of the branding process.
- Dimensions & Packaging
- Hard-Back Book: 128 pages
Internal: CMYK on splendorgel FSC 160gsm - Tags
- Font design, Branding, Identity, Type design
- Production Technology
- Printed Lithographic CMYK using FSC papers.
- Design Challenge
- The main creative challenge was to express the dynamic attitude of the digital Foundry and to express their vision of offering something new to the market without the traditional stereotyping of a font foundry.
- Research
- We researched a blend of optical art systems and signwriting technics fusing them into a design system with a modern twist, designing a fresh distinctive feel to the identity and branding systems.
- Inspiration
- The branding system was inspired by the works of Clichés Schwitter, Gunnar Lilleng, and Max Bill, also the optical artists Bridget Riley and Franco Grignani. Inspired by traditional funfair signwriting and the vividness of colors used in the communication on their various sidings.
- Project Duration
- The project started in April 2020 and is an ongoing project.
- Operation Flow
- The Interaction with the campaign was across both traditional outdoor and online social campaigns.
- Team Members
- Paul Robb
Moira Bartoloni
Federica Simone - Image Credits
- Paul Robb
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
