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Staom Jewelry زيورن جي دڪان جو اندروني ڊيزائن by Rong Zeng

Staom Jewelry زيورن جي دڪان جو اندروني ڊيزائن by Rong Zeng is a highly esteemed winner of the very prestigious 2022 A' Design Award برونز انعام in اندروني جڳه ۽ نمائش ڊيزائن Competition Category.


برونزانٽيرئر· 2022

Staom Jewelry زيورن جي دڪان جو اندروني ڊيزائن

by Rong Zeng

Client: Xad

A' Design Award برونز انعام Winner in انٽيرئر Category

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Colors

The Design

About Staom Jewelry زيورن جي دڪان جو اندروني ڊيزائن

ڪتاب جو متن: اسٽاوم زيورن هڪ زيورن جي دڪان جي اندروني ڊيزائن آهي، جيڪا 200 چورس ميٽر جي ايراضي تي ٻڌل آهي ۽ جنهن جي ماڙي جي بلندي لڳ ڀڳ 3 ميٽر آهي. هي ڊيزائن هن خيال تي ٻڌل آهي ته هيرا ۽ ڪائنات ٻئي دائمي هجڻ جي نمائندگي ڪن ٿا. ايندڙ ماڻهو هڪ راهداري مان لنگهندا آهن، رستي جي آخر ۾ هڪ داخلي دروازو ۽ هڪ آئيني وارو حصو، اهڙي ترتيب ۾ جيڪا زمين کان خلا ڏانهن هڪ سفر جو تاثر ڏئي ٿي. ان ۾ آئيني اسٽينلیس اسٽيل، ڪارو آئيني ماربل، سيمنٽ آرٽ پينٽ ۽ ڊرائون اسٽينلیس اسٽيل استعمال ڪيا ويا آهن. آئيني جي عڪس ۽ بي قاعدي شڪلون ديوارن جي احساس کي گھٽائي ڇڏين ٿيون ۽ جڳهه کي لامحدود ظاهر ڪن ٿيون.

The Recognition

About the A' Design Award برونز انعام

Staom Jewelry زيورن جي دڪان جو اندروني ڊيزائن A' Design Award برونز انعام جو کٽيندڙ آهي، تمام گهڻو معزز اعتراف جيڪو تخليقيت، اختراع ۽ ذڪاوت سان ممتاز بهترين ڊيزائنن کي ڏنو وڃي ٿو. برونز جا کٽيندڙ ڀرپور مهارت واريون ۽ نمايان طور تخليقي شاهڪار آهن، جيڪي پنهنجي ڊيزائنرن جي وسيع تجربي، تخيل ۽ ڏاهپ جي تصديق ڪن ٿيون. Staom Jewelry زيورن جي دڪان جو اندروني ڊيزائن کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پيارو شيءِ هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ جدت وارو. هي ڊيزائن جنهن A' Design Award برونز انعام کٽيو آهي، فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي ۾ بهترين طريقا شامل ڪري ٿو ۽ ننڍين تفصيلن ڏانهن ڌيان ڏيڻ ڪري شاندار آهي. Staom Jewelry زيورن جي دڪان جو اندروني ڊيزائن ضرورتون خوبصورتيءَ سان پوريون ڪري ٿو، خواهشن کي ڇهي ٿو، جذبن کي موهي ٿو ۽ تجسس ڇڪي ٿو.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a space about the universe and jewelry.
The project is characterized by the space created by narrative space techniques and immersion experience, and is not a project according to local conditions. It is more like making a movie, from the corridor at the door, the entrance at the bottom of the aisle, and the space space reflected by the wall after turning around, is a process from the earth, to the space-time tunnel, and finally appears in space.
Dimensions & Packaging
The project covers an area of 200 Square meters, with a floor height of about 3 meter.
Tags
Universe, Love, Jewelry, Retail, Narrative space
Production Technology
Mirror stainless steel, black mirror marble, cement art paint, drawing stainless steel
Design Challenge
We have broken all the structures that make people feel like walls, and restored the space to a chaotic and profound universe by using specular reflection and irregular deconstruction modeling. As for the emotional space, we think that the development of the Internet now makes more and more young people stop on the mobile phone interface and almost forget the wonderful outside world. Because of the project, Party A's monthly turnover has reached an all-time high even before its opening.
Research
This project mainly studies the future of narrative emotional space in the business field. When we got the project at the beginning, it didn't even have a name. We designed the whole process from conception, creativity, to naming conception, and finally presented spatial narrative. The reason why it is a narrative space is that the original intention is to treat the project as a movie. The whole space sells diamonds and other jewelry. Most of the demand scenes for diamonds are related to love.
Inspiration
The idea of creativity comes from the understanding of diamonds. Diamonds represent eternity. In the whole world, the only one that can represent eternity is probably the universe. If we hope for love with eternity, we are just like expecting each other to be like stars in the universe, to shine and cherish each other.
In order to express the boundless vision of the universe, we try to break the space constraints and make the space appear boundless.
Project Duration
The project started in December 2020 in JIANGYIN and finished in April 2021 in JIANGYIN.
Operation Flow
Among all things, only the universe can express eternity and mystery. The materials of the project are relatively simple, but the presentation of space is unconventional, trying to create a sense of the vast universe. We have broken all the structures that make people feel like walls, and restored the space to a chaotic and profound universe by using specular reflection and irregular deconstruction modeling.
Team Members
Rong Zeng
Image Credits
Photographer: Shenghui

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