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Honey Crystal Etiketa na balenie medu by Kristina Pacesaite

Honey Crystal Etiketa na balenie medu by Kristina Pacesaite is a highly esteemed winner of the very prestigious 2026 Železná cena A' Design Award in Dizajn obalov Competition Category.


ŽeleznáObaly· 2026

Honey Crystal Etiketa na balenie medu

by Kristina Pacesaite

Železná cena A' Design Award Winner in Obaly Category

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Verified Award Winner

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Colors

The Design

About Honey Crystal Etiketa na balenie medu

Honey Crystal je séria obalových etikiet vytvorených pre medové produkty rodinnej včelej farmy založenej v roku 1957. Etikety sa vyhýbajú bežnému používaniu obrázkov včiel a úľov a namiesto toho zdôrazňujú kryštalickú štruktúru medu spolu s miestnou krajinou, rastlinami a kvetmi. Tri samostatné etikety označujú surový med zozbieraný na jar, v lete a na jeseň. Etikety sú samolepiace a lesklé, vytlačené vo farbách CMYK a Pantone, vo veľkostiach prispôsobených pohárom s objemom 720, 410 a 250 mililitrov. Na vrecúška s peľom sa používajú priehľadné etikety.

The Recognition

About the Železná cena A' Design Award

Honey Crystal Etiketa na balenie medu je laureát Železnej ceny A' Design Award, prestížneho uznania udeľovaného dobrým dizajnom, ktoré spĺňajú profesionálne a priemyselné požiadavky očakávané od dobre navrhnutých výtvorov. Laureáti Železnej ceny preukazujú veľkú zručnosť, vysokú špecializáciu, odborné porozumenie a tvorivé schopnosti svojich tvorcov. Od Honey Crystal Etiketa na balenie medu sa očakáva, že bude vysoko cenený, obdivovaný a milovaný výtvor, ktorý je praktický a inovatívny. Tento dizajn ocenený Železnou cenou A' Design Award zahŕňa najlepšie postupy v odvetví a má kompetentné technické vlastnosti spojené s know-how a talentom. Vďaka svojej dôkladnosti si Honey Crystal Etiketa na balenie medu zaslúži rešpekt a jeho úlohou je prinášať zlepšenia kvality života, ktoré pomáhajú robiť svet lepším miestom.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Medaus kristalas (Honey Crystal) is a well established bee farm since 1957, located in Žuvintas Biosphere Reserve. The oldest family members passed the biggest part of the business to the young ones who wanted to elaborate their own branding. Working on this project the goal was to make bright packages and avoid traditional way of presenting honey products, which typical includes bee or hive images.
Dimensions & Packaging
Glosy labels 230X80mm for 720ml jars, and 230X50mm labels for 410ml jars, 260X60mm labels for 250ml jars for honey mix, transparent sticky labels for pollen in doypacks.
Tags
honey, honey label, raw honey, honey packaging
Production Technology
Self-adhesive glosy labels, Сolor CMYK, PANTONE.
Design Challenge
Biggest challenge was to combine different symbols as: crystal images, bee farm environment, family traditions, specific plants and flowers. The main challenge was to pick the right balance between all the elements and not to ruin subtle and yet luxury style for the labels which also had to be timeless and different from the competition.
Research
One of the most important task was to emphasize the value of the natural honey, produced in the unique environment an the family experience and attention to their bees. Research revealed that the consumers want to support local producers while whishing to see tradicional products along with new tastes. Appearance is really important part of package , so extreme attention was given to details as well as overall aesthetics to trigger positive emotion to the end consumer.
Inspiration
The starting point was pointed by the client who wanted to emphasize crystal structure of the honey itself. The inspiration was found in old family photos, landscapes
Project Duration
Project start: April 2021, Project end: June 2021
Designer location: Spain
Client location: Lithuania
Operation Flow
Three separate labels were created for the core product (raw honey) picked in several time frames: spring, summer and autumn. giving overall packaging more elegance.
Team Members
Kristina Pacesaite
Image Credits
Images #1,#2, #3, #4, #5 Creator (Designer) Kristina Pacesaite

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