Temptress Moon Hudobný videoklip by Fong Lok Kee Rocky is a highly esteemed winner of the very prestigious 2022 Železná cena A' Design Award in Film Competition Category.
ŽeleznáFilm· 2022
Temptress Moon Hudobný videoklip
Client: Pandora band
Železná cena A' Design Award Winner in Film Category
Verified Award Winner
Verify Award Status for #139505The Design
About Temptress Moon Hudobný videoklip
Zvodná mesačná žena (Temptress Moon) je animovaný hudobný videoklip vytvorený k piesni o tom, ako ľudia reagujú v ťažkých časoch. Video zobrazuje svet v chaose, kde sa ľudia rôznych tvarov spájajú, tancujú a spoločne naberajú silu. Surové a výrazné textúry vyjadrujú náročné obdobie, zatiaľ čo silné a jasné farby prinášajú pozitívnu energiu. Animácia bola vytvorená v programoch Adobe After Effects a Photoshop. Na vytvorenie pocitu priestoru boli použité trojrozmerné vrstvy a plugin. Video beží na 25 snímkach za sekundu vo formáte 1920 x 1080. Cieľom je povzniesť divákov a podporiť rovnováhu v živote.
The Recognition
About the Železná cena A' Design Award
Temptress Moon Hudobný videoklip je laureát Železnej ceny A' Design Award, prestížneho uznania udeľovaného dobrým dizajnom, ktoré spĺňajú profesionálne a priemyselné požiadavky očakávané od dobre navrhnutých výtvorov. Laureáti Železnej ceny preukazujú veľkú zručnosť, vysokú špecializáciu, odborné porozumenie a tvorivé schopnosti svojich tvorcov. Od Temptress Moon Hudobný videoklip sa očakáva, že bude vysoko cenený, obdivovaný a milovaný výtvor, ktorý je praktický a inovatívny. Tento dizajn ocenený Železnou cenou A' Design Award zahŕňa najlepšie postupy v odvetví a má kompetentné technické vlastnosti spojené s know-how a talentom. Vďaka svojej dôkladnosti si Temptress Moon Hudobný videoklip zaslúži rešpekt a jeho úlohou je prinášať zlepšenia kvality života, ktoré pomáhajú robiť svet lepším miestom.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The music video is for delivering the message of the song, which is about how people react when facing difficult time.
When the world is in turbulent chaos, people of different shapes connect each other to gain power and joyfulness. And hence, people are rejuvenated and gain back strength to fight against difficulties and enjoy themselves in the harsh time. To get a balance in life. - Dimensions & Packaging
- 25 fps, 1920 x 1080 dpi
- Tags
- illustration, animation, joyfulness, chaos, catastrophe
- Production Technology
- Adobe After Effects
Photoshop - Design Challenge
- In the music video, raw and bold textures were used to get the feeling of harsh time. Positive energy represented by strong and bright color. People of different shapes danced and connected.
- Research
- The animation was created by Aftereffects. 3D layers and the plugin "Trapcode" in Aftereffects were used to give more sense of space. It is quite a challenge to do similar effects without using 3D softwares.
- Inspiration
- The video was inspired by the depressing situation of our world faced throughout these years. In the face of such daunting atmosphere, for example the Covid-19 pandemic, the climate emergency, the struggle between political stands, humanitarian crises, people are tired and felt dejected.
Uplifting animation may help sending out positive energy to the audience. - Project Duration
- The project started in Feb 2022 and finished in March 2022.
The video launched on youtube and TV stations on 14 March 2022. - Operation Flow
- The video was made in uplifting tone and hence aimed to rejuvenate people who facing difficult times. People could get the positive vibe when watching the video.
- Team Members
- Rocky Fong
- Image Credits
- Song by Pandora
Composed by Anakin Foo
Arranged by Pandora
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