Sheikh El Burger Logo Logo by Moataz Mohamed is a highly esteemed winner of the very prestigious 2019 Bronzová cena A' Design Award in Reklama Competition Category.

BronzováReklama· 2019

Sheikh El Burger Logo Logo

by Moataz Mohamed

Client: Moataz Mohamed

Bronzová cena A' Design Award Winner in Reklama Category

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Verified Award Winner

Verify Award Status for #76712

View at A' Design Award Press Release Award Badge

Colors

The Design

About Sheikh El Burger Logo Logo

V arabskej kultúre slovo „šejk“ opisuje najvyššie postaveného človeka, ktorý môže dosiahnuť za svoju vďačnosť, spravodlivosť, pokoru a pozitívne vedenie. Takto sme umiestnili našu značku: slang, ku ktorému by sa náš cieľ mohol vzťahovať, a doslova povedať v ich každodennej komunikácii. Slang, ktorý prekladá kvalitu, dedičstvo a vedúce postavenie na trhu.

The Recognition

About the Bronzová cena A' Design Award

Sheikh El Burger Logo Logo je laureát Bronzovej ceny A' Design Award, vysoko prestížneho uznania udeľovaného vynikajúcim dizajnom, ktoré sa vyznačujú kreativitou, vynaliezavosťou a bystrosťou. Laureáti Bronzovej ceny sú plne zručné a nápadne kreatívne artefakty, ktoré potvrdzujú rozsiahle skúsenosti, predstavivosť a zdatnosť svojich dizajnérov. Od Sheikh El Burger Logo Logo sa očakáva, že bude vysoko cenený, obdivovaný a milovaný predmet, pozoruhodne profesionálny a inovatívny. Tento dizajn ocenený Bronzovou cenou A' Design Award zahŕňa najlepšie postupy v umení, vede, dizajne a technológii a vyniká pozornosťou k detailom. Sheikh El Burger Logo Logo skvele uspokojuje potreby, dotýka sa túžob, očarúva city a vzbudzuje zvedavosť.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: What makes this logo different is the simplicity of the design, theme and the mustache element added the bold reflection of the burger sandwich, also the bold Arabic typo added a beautiful mix to each other.
Dimensions & Packaging: - Burger box recommended Weight of paper 350 gm. (Craft paper)
- Fries box recommended Weight of paper 350 gm. (Craft paper)
- Food wrapping paper recommended Weight of paper 60 gm.
- Delivery paper bag recommended Weight of paper 160 gm.(Craft paper)
Tags: Branding, logo design, logo branding, burger
Production Technology: I was responsible for the art Part and to recommend the production materials only, All production dimensions and print was recommended by the production house.
Design Challenge: How to make a typo wording matches with the mustache theme to present a logo design reflects the culture side with modern and smart look and feel, and how this design will fit on all the product materials.
Research: In the Arabian culture, the word “Sheikh” is slang for the highest ranking one can attain for their gratitude, fairness, humbleness and positive leadership.
This is how we positioned our brand: slang that our target could relate to and literally say in their everyday communication. Slang that translates to quality, heritage and market leadership.
Inspiration: I got the inspiration from the Arabian culture and how it is very strong, so I took the mustache as a theme to the logo and linked it to the burger brand to reflect how the food will be well served and bold burger
Project Duration: The project started in May 2018 in Egypt and finished in June 2018 in Egypt, and was exhibited in Doha , April 2018.
Operation Flow: The operation and the flow was smooth because when the art part was done, I recommend to the client all the easy methods that can help him from the materials and simulations to imagine how his packaging will look like after printing.