Chuankui Embalaža za žgane pijače by Sungoo Design

Chuankui Embalaža za žgane pijače by Sungoo Design is a highly esteemed winner of the very prestigious 2022 Železna nagrada A' Design Award in Oblikovanje embalaže Competition Category.

ŽeleznaEmbalaža· 2022

Chuankui Embalaža za žgane pijače

by Sungoo Design

Client: Shenzhen Sungoo Brand Design Co,Ltd.

Železna nagrada A' Design Award Winner in Embalaža Category

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Verified Award Winner

Verify Award Status for #132735

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Colors

The Design

About Chuankui Embalaža za žgane pijače

Chuankui je oblikovanje embalaže za žgano pijačo, navdihnjeno s kulturo province Sečuan na Kitajskem. Ime pomeni sečuanski vodja. Ilustracija pande, oblikovana iz zelenih bambusovih listov, prekriva steklenico in spominja na gore in bambusove gozdove te regije. Na drugem delu steklenice je votla oblika pandine šape, zaradi česar je embalažo lahko prijeti. Zamašek je oblikovan kot bambusov kolenček z vrezanimi bambusovimi listi. Embalaža je izdelana iz razgradljivih materialov, kar podpira ekološki namen zasnove.

The Recognition

About the Železna nagrada A' Design Award

Chuankui Embalaža za žgane pijače je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od Chuankui Embalaža za žgane pijače se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si Chuankui Embalaža za žgane pijače zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Chuankui has the meaning of "Sichuan leader". Since it is the leader, the rich and representative local culture is the source of the design of this wine.

Sichuan, China, is surrounded by mountainous mountains and dense bamboo forests. It is one of the important birthplaces and protected areas of China's national treasure "Giant Panda". Therefore, we used the image of panda and green bamboo to convey the design concepts of "environmental protection", "ecology" and "freshness".
Production Technology: It is worth mentioning that this packaging is made of "degradable materials", which adds to the ecological and environmental protection properties.
Inspiration: On the bottle, a panda image illustration is the basis of the whole design. It is composed of emerald green bamboo leaves, which is full of vitality and life, combining the panda's naive attitude with the natural elegance and beauty. In another part of the design, a "panda paw" can be found. The hollow design adds panda elements, which is also ergonomic and easy to take.

The design of the bottle cap adopts the form of "bamboo knots" with bamboo leaves carved in secret.
Patents: /
Team Members: Muqiang Fu,Jingsong Lin

Read the Press Release