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Tube Collection Primarna funkcija: Kolekcija potovalnih torb by Nio Life

Tube Collection Primarna funkcija: Kolekcija potovalnih torb by Nio Life is a highly esteemed winner of the very prestigious 2022 Srebrna nagrada A' Design Award in Oblikovanje modnih in potovalnih dodatkov Competition Category.


SrebrnaDodatki· 2022

Tube Collection Primarna funkcija: Kolekcija potovalnih torb

by Nio Life

Client: NIO Life

Srebrna nagrada A' Design Award Winner in Dodatki Category

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Verified Award Winner

Verify Award Status for #136358

Colors

The Design

About Tube Collection Primarna funkcija: Kolekcija potovalnih torb

Kolekcija Tube je zbirka potovalnih torb, zasnovanih tako, da udobje in zaščito doma prinašajo v vsakodnevno gibanje. Kolekcija vključuje torbe za čez ramo, aktovke, nakupovalne torbe in nahrbtnike v različnih velikostih, ki ustrezajo raznolikim potovalnim potrebam. Oblika je navdihnjena z mehurčastim stebrom in daje mehak, ovijajoč videz. Zrak, ujet znotraj, ustvarja občutek lebdenja, tako da vsaka torba deluje vizualno manj težka. Zunanja tkanina je mikrovlakno, podloga pa bombaž. Posebna pozornost je bila namenjena kompaktnim razmerjem ter širokim in dobro postavljenim odprtinam.

The Recognition

About the Srebrna nagrada A' Design Award

Tube Collection Primarna funkcija: Kolekcija potovalnih torb je prejemnik Srebrne nagrade A' Design Award, izjemno prestižnega priznanja, ki se podeljuje čudovitim, impresivnim vrhunskim oblikovanjem. Prejemniki Srebrne nagrade so izjemno briljantna in zelo ustvarjalna dela, ki ponazarjajo izjemno strokovnost, talent in bistrost svojih oblikovalcev. Od Tube Collection Primarna funkcija: Kolekcija potovalnih torb se pričakuje, da bo čudovito, zgledno delo, opazno profesionalno in globoko inovativno. To oblikovanje, nagrajeno s Srebrno nagrado A' Design Award, je zelo opazen, občudovan izum, ki koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. Tube Collection Primarna funkcija: Kolekcija potovalnih torb je stvaritev, ki ji mnogi zavidajo, ki prebuja želje, prinaša pozitivna čustva in vzbuja začudenje in občudovanje.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The formed travel collection for NIO focuses on bringing the comfort and security of home with you as your move from A to B. It refers to your home space but also the key feature of the collection, bringing softness and protection.
Dimensions & Packaging
Multi dimensions
Production Technology
Fabric: microfiber; Lining: 100% cotton
Design Challenge
The challenge in the design was primarily to find an ideal dimension that would provide both mobility and capacity. While the bubble column-based form ensures a unique design, it also brings a unique technical challenge. The product needed to provide a pick-and-place point as wide as possible in an extremely compact body and to guarantee a pleasing external curve. The designers therefore paid particular attention to minimizing the size of the gaps and their location.
Research
Aligned with the NIO brand, the collection embodies a mobile, open, sustainable and positive future, utilizing the best practice in recycling and material technology. Taking cues from familiar interior spaces, the collection offers the comforts of home to the next generation, nomadic, eco-conscious NIO user.
Inspiration
The product is inspired by the common bubble column in life, with a unique soft and wrapping feeling. The air wrapped inside gives the user a sense of suspension, making the product less visually heavy. The series provides users with a metaphor about home, so that they can experience such comfortable feeling at any time.
Project Duration
Opening of the project in 2018/8, first sale in 2020/2.
Operation Flow
The series of products provide users with a variety of choices, including messenger bags, briefcases, Tote bags and backpacks, to meet the different travel needs of users.
Team Members
NIO Life
Tom Dixon

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