Opera Blagovna identiteta – avtor Antonia Skaraki

Delo Opera Blagovna identiteta avtorja Antonia Skaraki je izjemno cenjeni dobitnik prestižne nagrade 2024 Bronasta nagrada A' Design Award v tekmovalni kategoriji Oblikovanje embalaže.

BronastaEmbalaža· 2024

Opera Blagovna identiteta

avtor/ica: Antonia Skaraki

Naročnik: Opera

Dobitnik nagrade Bronasta nagrada A' Design Award v kategoriji Embalaža

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Preverite status nagrade za #152160

Obiščite spletno stran Ogled na A' Design Award Sporočilo za javnost Značka nagrade

Barve

Dizajn

O dizajnu Opera Blagovna identiteta

Ta globoka povezava med slaščičarstvom in glasbo je navdihnila Opero, blagovno identiteto slaščičarne, kjer se okusi in melodije harmonično prepletajo. Vsaka sladica je ustvarjena tako, da ustvari simfonijo čudovitih not. Logotip odraža ritmične vzorce glasbenih not na notnem črtovju, ki elegantno naraščajo in upadajo ter vas vabijo na melodično potovanje. Ta preobrazba okusa v zvok je dodatno poudarjena v embalaži z barvami, ki odražajo fluidnost gibov maestroja.

Priznanje

O nagradi Bronasta nagrada A' Design Award

Opera Blagovna identiteta je prejemnik Bronaste nagrade A' Design Award, zelo prestižnega priznanja, ki se podeljuje izjemnim oblikovanjem, ki se odlikujejo po ustvarjalnosti, iznajdljivosti in bistrosti. Prejemniki Bronaste nagrade so v celoti spretni in presenetljivo ustvarjalni artefakti, ki potrjujejo bogate izkušnje, domišljijo in zvitost svojih oblikovalcev. Od Opera Blagovna identiteta se pričakuje, da bo visoko cenjen, občudovan in ljubljen predmet, opazno profesionalen in inovativen. To oblikovanje, nagrajeno z Bronasto nagrado A' Design Award, vključuje najboljše prakse v umetnosti, znanosti, oblikovanju in tehnologiji ter je odlično po pozornosti do podrobnosti. Opera Blagovna identiteta sijajno zadovoljuje potrebe, se dotika želja, očara čustva in vzbuja radovednost.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: This deep connection between pastry and music created Operá, the brand identity for a confectionery shop where the harmony of flavours and melodies intertwine. Every delicacy is envisioned as a symphony of delectable notes. The logo mirrors the rise and fall of musical notes on a sheet. It elegantly ascends and descends, unfolding like a melodic journey. The transformation of taste into sound is also prominent inside the box as the colour treatment mirrors the fluidity of a maestro's movements.
Dimenzije in embalaža: Paper Box Width 160mm x Depth 160mm x Height 70mm Paper Box Width 240mm x Depth 240mm x Height 70mm Paper Box Width 280mm x Depth 320mm x Height 70mm Paper Box Width 320mm x Depth 320mm x Height 70mm Paper Box with window Width 80mm x Depth 80mm x Height 190mm
Oznake: Opera, Pastry, PastryShop, SweetTooth, PastryArt, GreekFood, BrandIdentity, PastryShopIdentity
Proizvodna tehnologija: The range of packages include boxes in several sizes.
Coffee cups, bags, napkins and more.
Oblikovalski izziv: To capture the essence of taste and the effect elaborate and intriguing pastry products have on the human psychic while designing something fresh and unexpected was the biggest challenge for this project which resulted into the joy of creating an exciting new brand identity.
Raziskave: Cooking is perceived as a form of art. It requires passion, precision, and inspiration. The culinary arts are a complex mixture of balancing a variety of tastes and aromas, combined with beautiful presentation.
Inspiracija: One can compare pastry to music. Like music pastry rises and lowers, has the power to elevate people’s spirits by providing satisfaction to their cravings and like music pastry accompanies a lot of festivities. Similar to the grandeur of opera music, pastry fills the world with richness and diversity, making it a bigger, fuller, and more pluralistic place.
Trajanje projekta: The project started in March 2022 in Athens Greece and finished in May 2022 in Athens Greece.
Potek delovanja: It is important for the customer of a pastry shop to feel that the delicacies around them are so exquisite that they can be compared to a art. When relating this brand to music, people feel they are close to something they love. To relate it to the opera music, adds an element of class.
Patenti: Image No#1 : Photographer Andreas Deskas, Antonia Skaraki Creative Director
Image No#2 : Photographer Andreas Deskas, Antonia Skaraki Creative Director
Image No#3 : Photographer Andreas Deskas, Antonia Skaraki Creative Director
Image No#4 : Photographer Andreas Deskas, Antonia Skaraki Creative Director
Image No#5 : Photographer Andreas Deskas, Antonia Skaraki Creative Director
Člani ekipe: Antonia Skaraki, Andreas Deskas, Alexandros Tsakiris
Zasluge za slike: Image #1: Photographer Andreas Deskas, Opera, 2022.
Optional Image #1: Photographer Andreas Deskas, Opera, 2022. Optional Image #2: Photographer Andreas Deskas, Opera, 2022. Optional Image #3: Photographer Andreas Deskas, Opera, 2022. Optional Image #4: Photographer Andreas Deskas, Opera, 2022.