Lifewtr Series 7 Art Through Technology Afifiga o Vai Fagu by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2020 A' Design Award Platinamu in Mamanu Afifi Competition Category.
PlatinamuAfifi· 2020
Lifewtr Series 7 Art Through Technology Afifiga o Vai Fagu
by PepsiCo Design and Innovation
Client: PepsiCo Design and Innovation
A' Design Award Platinamu Winner in Afifi Category
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- Verified Award Winner
- Verify Award Status for #100547
The Design
About Lifewtr Series 7 Art Through Technology Afifiga o Vai Fagu
O le Lifewtr Series 7 Art Through Technology o se faasologa o afifiga o vai fagu e faaali mai ai galuega a tagata fatufatuaʻi o loo galulue i faatufugaga ma tekinolosi. O igoa faapipii o fagu o loo iai galuega faatufugaga a ni tusiata talavou se toʻatolu o loo tulaʻi mai. O le tekinolosi e faalautele ai tuaoi o mea e mafai ona faia i totonu o faatufugaga ma le mamanu, ma e iva sefulu lua pasene o faalapotopotoga faatufugaga e ioe faapea o le tekinolosi ua avea ai faatufugaga ma se aafiaga e sili atu ona auai ai tagata, lea e fesoasoani e faateleina ai le eseese o tagata maimoa. O lenei faasologa e liua ai fagu taʻitasi e avea ma laufanua mo galuega fou ma faalautele atili ai le vaaia o tagata fatufatuaʻi o loo galulue.
The Recognition
About the A' Design Award Platinamu
O le A' Design Award Platinamu na manumalo ai Lifewtr Series 7 Art Through Technology Afifiga o Vai Fagu, o se faamaoniga matuā mamalu e tuuina atu i mamanu e moni lava ona ese, matagofie ma mataʻina. O ē manumalo i le Platinamu o mea ofoofogia o le faatufugaga, o molimau o tapulaʻa o le mafaufau fatufatuaʻi, ma e faaalia ai le tomai faapolofesa e le mafaatusalia ma le atamai o tagata mamanu. E faamoemoeina nei mamanu e avea ma galuega sili ona lauiloa e faamatalaina ai le matagofie o le vaitaimi, saunoa i le manuia o le sosaiete ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Lifewtr Series 7 Art Through Technology Afifiga o Vai Fagu e faaalia ai se tulaga maoaʻe o le lelei ma e leai se mea e fesiligia, e faia ai e le lalolagi se nofoaga e sili atu ona lelei i ona uiga aogā ma taua. Lifewtr Series 7 Art Through Technology Afifiga o Vai Fagu o se galuega na manumalo i le A' Design Award Platinamu e fafagu ai manaʻoga, faaosofia, faaoloa ai le fiafia, ma tupu ai le fiafia tele.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- With its seventh series, LIFEWTR sparks inspiration through the exploration of creators working in art and technology. As technology broadens the boundaries of possibilities within art and design, ninety two percent of art organizations agree that technology has made art a more participatory experience, which ultimately helps to diversify audiences. LIFEWTR shines a spotlight on this timely cultural tension and three emerging artists, Sarah Ludy, Zach Lieberman, and Andrew Benson.
- Inspiration
- LIFEWTR is a premium bottled water brand committed to advancing and showcasing sources of creativity. As a brand, LIFEWTR believes that inspiration is as essential to life as water, because it unleashes creative potential. A brand that functions as a cultural catalyst, LIFEWTR upholds its purpose of helping build the careers of working creators today, while inspiring consumers to embrace and redefine creativity as vital to every aspect of society.
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