O le mamanu Ai Academy Faasinomaga o le Kamupani e Emanuele Grittini o se manumalo maualuga tele o le fa'ailoga mamalu 2020 A' Design Award Uʻamea i le Vaega Tauva Mamanu Ata Fa'atusa.
UʻameaAta Fa'atusa· 2020
Ai Academy Faasinomaga o le Kamupani
na mamanuina e Emanuele Grittini
Tagata Fa'atau: Ai Academy
Manumalo o le A' Design Award Uʻamea i le Vaega Ata Fa'atusa
Manumalo Fa'ailoga Fa'amaonia
Fa'amaonia le Tulaga o le Fa'ailoga mo #100933Le Mamanu
E Uiga ia Ai Academy Faasinomaga o le Kamupani
O le Ai Academy o se faasinomaga faapisinisi na faia mo se kamupani o galue i le atamai fa'akomepiuta (artificial intelligence). O le logotype e faavae i luga o mataitusi tutusa le lautele (monospaced fonts), lea e masani ona faaaogaina i siosiomaga faapolokalame. O tua e liliu le natura eseese o le atamai fa'akomepiuta i ata le mautu, e aunoa ma se faasinomaga tuusa'o i tekonolosi. Na faia i latou i le faaaogaina o metotia fefiloi lanu faataitai e faaaoga ai vali e faavae i le vai, ona pu'e ai lea o ata ma faaleleia pe a uma. O le faaeseesega i le va o le logotype ma tua e faamautinoa ai le manino ma le matagofie o le logo. O lanu malolosi e fesoasoani i le iloa lelei i mea faaaoga i mea tutupu ma ala fa'asalalau lautele (social media).
Le Fa'ailogaina
E Uiga i le A' Design Award Uʻamea
O le A' Design Award Uʻamea na manumalo ai Ai Academy Faasinomaga o le Kamupani, o se faamaoniga mamalu e tuuina atu i mamanu lelei e faataunuu ai manaʻoga faapolofesa ma pisinisi e faamoemoeina mai galuega ua mamanuina lelei. O ē manumalo i le Uʻamea e faaalia ai le tomai tele, le faapitoa maualuga, le malamalama o tagata poto ma le mafai fatufatuaʻi o ē na faia. E faamoemoeina Ai Academy Faasinomaga o le Kamupani e avea ma mea ua matuā vivii, mataʻina ma pelepelea e aogā ma fou. O lenei mamanu na manumalo i le A' Design Award Uʻamea e tuufaatasia ai faiga sili o le pisinisi ma e iai uiga faatekonolosi mafai ua fesoʻotaʻi ma le poto ma le taleni. Ona o lona faatuatuaina, e tatau ai Ai Academy Faasinomaga o le Kamupani ona faaaloalogia ma ua mamanuina e tuuina mai ai faaleleiga o le olaga e fesoasoani e faia ai e le lalolagi se nofoaga e sili atu ona lelei.
I Tua o le Mamanu
Pepa Fa'asalalau
Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.
- Uiga Fa'apitoa
- The biggest obstacle has been standing out from the crowd, today there are many startups that deal with artificial intelligence. The first goal was achieved through a design that took into account the fundamental aspects of the brand. The second goal was to visually translate corporate values into abstract concepts.
- Fua & Fa'apipi'i
- The project was carried out through the use of experimental color mixing techniques with water-based paints, all of which was post-produced to create the backgrounds that characterize the brand identity. The logo and typography have been carefully edited to best blend the abstract aspect with the technological aspect.
- Fa'ailoga
- AI, Artificial Intelligence, New Economy, Smart Working, artwork,
- Tekonolosi Gaosiga
- for the production of this brand identity, in addition to the classic graphics programs of the Adobe Suite, the following were used for the background: a Canon reflex, Pantoni, Ral paint, rigid cardboard support and photographic equipment such as lights and softboxes.
- Lu'itau o le Mamanu
- The most complex part of the design was to find the right combination between the abstraction and the understanding of what the brand offers as services, while giving the freedom to not have a definitive focal point on the only technological approach dedicated to some areas of the 'artificial intelligence but extending the possible services to a wider range without the need for a new brand idenity.
- Su'esu'ega
- The design of this brand identity has been designed to amaze, dazzle and differentiate the brand from its competitors, leading it to compete with international companies given the particular and highly appreciated connotation of the brand.
- Fa'aosofia
- The inspiration for this project is derived from the translation of the concept of "multidisciplinarity of artificial intelligence" related to a fluid and characterizing mood without a necessary reference to technology.
- Umi o le Poloketi
- The project started in November 2018 in Milan and finished in April 2019 in Milan.
- Fa'agasologa o Galuega
- The interaction with the brand identity takes place in different phases, first of all through the corporate material that are pro-rated in the various conventions and webinars where the client promotes his activity. Secondly, the users of any type, interact with the social part, specifically designed to be respected in the corporate graphics.
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Mamanu E Feso'ota'i
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