Alu sa'o i le anotusi
Woonwaard Faasinomaga Faapisinisi e Ruud Winder - Rebrandt

O le mamanu Woonwaard Faasinomaga Faapisinisi e Ruud Winder - Rebrandt o se manumalo maualuga tele o le fa'ailoga mamalu 2021 A' Design Award Auro i le Vaega Tauva Mamanu Ata Fa'atusa.


AuroAta Fa'atusa· 2021

Woonwaard Faasinomaga Faapisinisi

na mamanuina e Ruud Winder - Rebrandt

Tagata Fa'atau: REBRANDT® — Dutch Masters in Rebranding

Manumalo o le A' Design Award Auro i le Vaega Ata Fa'atusa

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Lanu

Le Mamanu

E Uiga ia Woonwaard Faasinomaga Faapisinisi

O Woonwaard o se faasinomaga faapisinisi na faia mo se tasi o sosaiete faletalimalo tetele i Netherlands. O le faasinomaga e faaonaponei ae mamalu, ma e faailoa mai ai le filemu ma le toafilemu. O le mamanu e faaataina ai le eseese o tagata mautotogi ma itu lelei o le mautotogi. O faaoga taitasi e tuuina i ai se seti tulaga ese o liolio, na aumai mai se mamanu faavae e sili atu i le 250 liolio i faatulagaga ma lanu eseese. O ala o faasalalauga lomia e faaaogaina ai pepa faamaonia FSC ma lanu Pantone e ono faaopoopo i le lanu uliuli. O faaoga faatekinolosi e faaitiitia ai le faaaogaina o pepa.

Le Fa'ailogaina

E Uiga i le A' Design Award Auro

O le A' Design Award Auro na manumalo ai Woonwaard Faasinomaga Faapisinisi, o se faamaoniga matuā mamalu e tuuina atu i mamanu o le tulaga muamua, matagofie ma maoaʻe. O ē manumalo i le Auro o galuega fou tele, matuā vaai i le lumanaʻi ma susulu e faaalia ai le atamai, le poto ma le tomai o tagata mamanu. E faamoemoeina Woonwaard Faasinomaga Faapisinisi e avea ma mea fou e matuā vivii, e faatulaga ai uiga fou ma tetele, e tuuina mai ai se tau e leʻi iai muamua. O lenei mamanu na manumalo i le A' Design Award Auro o se galuega ofoofogia, ua faaaloalogia, e aogā tele ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Woonwaard Faasinomaga Faapisinisi e fatuina ai lagona malosi o le manaʻo, faaosofia le tuinanau, faalauiloa le fatufatuaʻi ma faamalosia i tatou.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
The unique brand identification program quickly revealed that the Woonwaard identity had to be modern, yet serious, and it had to convey calmness and serenity. The identity also had to represent the diversity of the tenants and the positive aspects of renting.
Fua & Fa'apipi'i
Each application in the identity is given a unique set of circles. Made possible by a balanced basic design with more than 250 circles in different compositions and colors, the media are printed on FSC HVO paper in 6 Pantone colors plus Black.
Fa'ailoga
rebranding, award, rebrand, rebrandt, woonwaard, corporate, id, identity, housestyle, dutch agency
Tekonolosi Gaosiga
It goes without saying that the set of resources complies with all the most sustainable guidelines. FSC certified, but also digital applications instead of paper. An organization that is so strongly represented in the daily lives of many tenants should set a good example in this.
Lu'itau o le Mamanu
The multiple character of being solid and stable, and also being active and progressive. both sides have been successfully covered in the overall corporate identity.
Su'esu'ega
The rebranding of one of the largest housing associations in the Netherlands started in 2020 in the region Amsterdam. The rebranding is already a global Award winning project but more importantly; in addition to the client and its employees, the tenants have enthusiastically embraced the new design.
Fa'aosofia
Woonwaard is one of the largest housing associations in the Netherlands. In everything they do - building, maintaining and renting out houses - their main goal is to offer people a home on a sustainable and inclusive way. The activities of the association are carried out without a profit motive. Woonwaard offers a relatively large number of social housing, and since 2019 Woonwaard it can claim the title of the most sustainable housing association of the Netherlands.
Umi o le Poloketi
3-4 Months region Amsterdam, The Netherlands
Fa'agasologa o Galuega
DTP and Print productions: Koopmans’ drukkerij Zwaag – www.koopmansdrukkerij.nl
Sui o le 'Au
Designer | Design and Brand Architecture: Ruud Winder - www.linkedin.com/in/ruudwinder
Brand Storyteller - Corporate Story of Woonwaard: Vincent Jeitler – www.linkedin.com/in/vincentjeitler
Brand Stylist - Brand-Identification-Program + Styling: Nikkie Wester
Junior Designer - Graphic Design: Simone Winder
Animator - Animation and Graphics: Peter Puntman
Client: Woonwaard - Anniek van Belle, Nina Beute
Fa'aaloaloga o Ata
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E Tatau i Mamanu Lelei Ona Maua le Fa'ailoga Maualuga

O le A' Design Award o se fa'ailoga fa'ava-o-malo, fa'amasinoina mo mamanu lelei. Auai i le A' Design Award e maua ai se avanoa e maua ai le fa'ailoga agava'a, ta'uta'ua, mamalu ma le fa'asalalauga mo lau galuega. Tuu atu lau galuega mo le A' Design Award ma tauva mo le fa'ailoga sili o le A' Design Prize.

Fa'ailoga