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Winghook Branding System Faasinomaga o Kamupani by Daniel da Hora

Winghook Branding System Faasinomaga o Kamupani by Daniel da Hora is a highly esteemed winner of the very prestigious 2024 A' Design Award Uʻamea in Mamanu Ata Fa'atusa Competition Category.


UʻameaAta Fa'atusa· 2024

Winghook Branding System Faasinomaga o Kamupani

by Daniel da Hora

Client: Dahlstedt Holding SL

A' Design Award Uʻamea Winner in Ata Fa'atusa Category

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Verified Award Winner

Verify Award Status for #119567

Colors

The Design

About Winghook Branding System Faasinomaga o Kamupani

Winghook Branding System o le faasinomaga o le kamupani na faia mo Winghook, o se oloa Suetena e taofia ai fatufatuga ata i luga o le puipui i se auala vave, mama ma saogalemu. O le logo e faavae i luga o le geometry, saʻo tonu ma le mama o le mamanu o le oloa. O le geometry lava lea e toe faaaogaina e fai ma mamanu (pattern) e faaaogaina i pepa ofisa ma teuga afifi, ina ia mafai ai ona faaaogaina le brand i le tele o tulaga tetele. O pepa fefaatauai e lolomiina i lanu e lua i luga o pepa mafiafia (300 kalama) e iai foliga faapisi. O le teuga afifi e aofia ai se pusa kalafi (kraft box), se pusa meaalofa ma se afifi laitiiti. O lenei faiga e lagolagoina ai le faatauina o oloa i faleoloa ma i luga o le initoneti.

The Recognition

About the A' Design Award Uʻamea

O le A' Design Award Uʻamea na manumalo ai Winghook Branding System Faasinomaga o Kamupani, o se faamaoniga mamalu e tuuina atu i mamanu lelei e faataunuu ai manaʻoga faapolofesa ma pisinisi e faamoemoeina mai galuega ua mamanuina lelei. O ē manumalo i le Uʻamea e faaalia ai le tomai tele, le faapitoa maualuga, le malamalama o tagata poto ma le mafai fatufatuaʻi o ē na faia. E faamoemoeina Winghook Branding System Faasinomaga o Kamupani e avea ma mea ua matuā vivii, mataʻina ma pelepelea e aogā ma fou. O lenei mamanu na manumalo i le A' Design Award Uʻamea e tuufaatasia ai faiga sili o le pisinisi ma e iai uiga faatekonolosi mafai ua fesoʻotaʻi ma le poto ma le taleni. Ona o lona faatuatuaina, e tatau ai Winghook Branding System Faasinomaga o Kamupani ona faaaloalogia ma ua mamanuina e tuuina mai ai faaleleiga o le olaga e fesoasoani e faia ai e le lalolagi se nofoaga e sili atu ona lelei.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
It was developed the branding system for a Swedish consumer good retail product for the arts market: Winghhok. It’s neither a nail, nor a screw. It’s better than all of those old fashioned things. And it holds your art on the wall in a fast, clean, easy-to-install, and safe way.
Winghook is a Swedish designed product, that sells worldwide both in regular retail stores, but also you can buy it directly by its e-commerce (through their website and social media).
Dimensions & Packaging
Personal card: 85 x 0,5 x 55 mm / Two color printing / 300g Canson C a Grain paper;
Craft box: 100 x 30 x 100 mm / 510g Gold Kraft cardboard;
Gift box: 80 x 20 x 80 mm / 360g Triplex paper;
Little Pack: 70 x 10 x 60 mm / 510g Gold Kraft cardboard.
Production Technology
Printing technologies
Inspiration
For the logo and the branding system development, the inspiration wasthe geometry, the precision, and the clean design of the product. For all the stationary materials, like business card for consultants and sellers, and also the packaging, it was explored the geometry of the logo, creating a pattern that can be easily applied in many spaces and executions of the brand.
Team Members
Designer: Daniel da Hora
Image Credits
Image #1 to #5: Creator Daniel da Hora, Variations, 2024.

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