O le mamanu Ghepard Communication Logo Logo e Morosan Ioana o se manumalo maualuga tele o le fa'ailoga mamalu 2021 A' Design Award Uʻamea i le Vaega Tauva Mamanu Ata Fa'atusa.

UʻameaAta Fa'atusa· 2021

Ghepard Communication Logo Logo

na mamanuina e Morosan Ioana

Tagata Fa'atau: Ghepard Communication

Manumalo o le A' Design Award Uʻamea i le Vaega Ata Fa'atusa

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Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #120946

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Ghepard Communication Logo Logo

O le Ghepard Communication Logo o se faailoga vaaia na faia mo se lala fa'apisinisi mo fa'asalalauga ma fesootaiga. O le faailoga o loo faaalia ai le ata malamalama o se cheetah, na tusia i laina e lua e tutusa le mafiafia i se sitaili faigofie ma fa'aonaponei. O le si'usi'u umi o le cheetah o loo faia ai se sao taua i le mamanu. O le ata malamalama o loo faaaogaina ai se lanu auro le pupula fa'atasi ma se paleni efuefu, lea e maua ai le foliga lamolemole o le faailoga. O le logotype o loo tuu i lalo ifo o le faailoga, ma o mea uma e lua faatasi e fausia ai se foliga tafatafa fa. E mafai ona fa'aaogaina le logo i luga o pito pa'epa'e, uliuli, po'o lanu eseese.

Le Fa'ailogaina

E Uiga i le A' Design Award Uʻamea

O le A' Design Award Uʻamea na manumalo ai Ghepard Communication Logo Logo, o se faamaoniga mamalu e tuuina atu i mamanu lelei e faataunuu ai manaʻoga faapolofesa ma pisinisi e faamoemoeina mai galuega ua mamanuina lelei. O ē manumalo i le Uʻamea e faaalia ai le tomai tele, le faapitoa maualuga, le malamalama o tagata poto ma le mafai fatufatuaʻi o ē na faia. E faamoemoeina Ghepard Communication Logo Logo e avea ma mea ua matuā vivii, mataʻina ma pelepelea e aogā ma fou. O lenei mamanu na manumalo i le A' Design Award Uʻamea e tuufaatasia ai faiga sili o le pisinisi ma e iai uiga faatekonolosi mafai ua fesoʻotaʻi ma le poto ma le taleni. Ona o lona faatuatuaina, e tatau ai Ghepard Communication Logo Logo ona faaaloalogia ma ua mamanuina e tuuina mai ai faaleleiga o le olaga e fesoasoani e faia ai e le lalolagi se nofoaga e sili atu ona lelei.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: The exploration process led to an identity that highlights the dynamic silhouette of the cheetah, created from two lines, of the same thickness, which approaches a minimalist and modern style. The cheetah is known not only for its speed, but also for its extremely long tail. This feature played a major role in the design. The color of the silhouette started from gold which is the color of the winners to which was then assigned a matte and modern look. The color has also been associated with a shade of gray which gives the logo a very smooth appearance. This particular aspect makes the logo easier to use and apply to different custom materials.
Fua & Fa'apipi'i: The logo can be applied to either a white or a black background. If a colorful background is involved, it's best to use the white logo. The logotype uses the fonts Avenir Roman Bold and Avenir Roman Regular and expresses the name of the Marketing and Communication Agency for which it was created. The symbol is positioned at the top of the logotype, making the silhouette of the cheetah, around which the whole concept was created, stand out even more. The positioning of the logo and symbol fits together in a rectangular shape.
Fa'ailoga: Visual Identity, Logo, Branding, Marketing Agency, Logotype
Tekonolosi Gaosiga: Corel Draw and Adobe Creative Suite.
Lu'itau o le Mamanu: The main challenge of the project was to capture the dynamism of the animal while keeping a fresh look that would stand out from other marketing agencies' logos.
Su'esu'ega: The research objective was to find as many brands as possible that feature the cheetah symbol, see the way it is represented and what kinds of companies use it. This helped identifying the
comparative advantages and creating a unique logo that would catch the eye in a pleasant way.
Fa'aosofia: The inspiration for creating this logo was the fastest feline on the planet, the cheetah, which is used as the symbol of a Marketing and Communication Agency. The intention was for this logo to highlight, through the silhouette of the cheetah, values such as strength and agility, joined by originality, in a modern and fresh way. These are the fundamental values adopted by the agency for which the logo was created.
Umi o le Poloketi: The project started in August 2020, and was finished in September 2020 in Cluj-Napoca, Romania.
Fa'agasologa o Galuega: The goal was to create a unique logo for a Marketing and Communication Agency that is easy to use and place on different backgrounds or custom materials.
Sui o le 'Au: Ioana Morosan
Fa'aaloaloga o Ata: Product images and animation: Ioana Morosan