Role Primary Function: Faasinomaga o le Kamupani by Pedro Panetto is a highly esteemed winner of the very prestigious 2021 A' Design Award Ario in Mamanu Ata Fa'atusa Competition Category.
ArioAta Fa'atusa· 2021
Role Primary Function: Faasinomaga o le Kamupani
Client: Pedro Panetto
A' Design Award Ario Winner in Ata Fa'atusa Category
Verified Award Winner
Verify Award Status for #123095The Design
About Role Primary Function: Faasinomaga o le Kamupani
Book Text: O le Role o se faasinomaga o le kamupani na fuafuaina mo se ofisa e gaosia ata vitiō. E galue le faasinomaga i le gaioiga ma le tulaga tumau. O le faailoga e faavaeina i luga o se foliga tafafā fā, na musuia mai foliga tafafā masani i mea pu'e ata, laupapa faapa'ō ma lau ata. O le mata'itusi o ua vaeluaina, e faamanatu ai ta'amilosaga tuai o ata tifaga. I le gaioiga, e ta'amilo pea le faailoga, ma fesootai ai le faailoga i le igoa o Role, lea e sau mai se veape Potukale o lona uiga o le ta'amilo. Na faia vaega lolomi uma i le faaaogaina o le Fua Auro (Golden Ratio). O le faasinomaga e faailoa mai le malosi ma le gaioiga i le tele o faaaogaga.
The Recognition
About the A' Design Award Ario
O le A' Design Award Ario na manumalo ai Role Primary Function: Faasinomaga o le Kamupani, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Role Primary Function: Faasinomaga o le Kamupani e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Role Primary Function: Faasinomaga o le Kamupani o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Role is a video producer agency. Its visual identity works in motion or still, it conveys energy, dynamism. It works well in all kinds of applications, including videos in which this brand can behave in motion.
- Dimensions & Packaging
- All project and paper pieces were madw using the Golden Ratio.
- Inspiration
- Role's visual identity has elements from the audiovisual poduction universe as its inspiration. The letter "o" cut in half connects itself to the old film rolls. The rectangular shape of its logo has been chosen by inspiration of this universe as well, for we see many rectangular elements, such as cameras, clapboards, screens and etc. The logo in motion connects with the name of the brand "Role", which in Portuguese comes from the verb to roll , its symbol is constantly rolling.
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