Ario Ata Fa'atusa · 2022
Kanji Posters Pepa Lautele
- A' Design Award Ario 2022 in Ata Fa'atusa
- CLIENT: Alice Zong Design
- Estimated Number of Design Views: 35,476
- Verification code 9A96DE49FF · Verify this award
Colors
About Kanji Posters Pepa Lautele
O foliga ma ta'i Kanji e fai ma sui o le tulaga muamua ma le ola le i'u o le si'osi'omaga. Fa'aosoina e le pulumu o le kakalafa a Saina, le su'esu'eina o manatu fa'alenu'u, fa'afefiloi o sitaili, ma le fa'aleaganu'u fa'ale-aganu'u, o le mafaufau fa'atasi o avanoa i le va o siepi na tu'uina mai e ta'i e fa'aalia ai le matagofie ma le fa'atupuina o tu ma aga fa'aSaina. O fa'asalalauga ta'itasi e faia i se tu'ufa'atasiga o le fa'aSaina fa'aleaganu'u, fa'atasi uma fa'aosofiaga ma fa'atupuina ai se faiga fa'aSaina fa'apitoa, ma'ale'ale o le fa'amanino.
About the A' Design Award Ario
O le A' Design Award Ario na manumalo ai Kanji Posters Pepa Lautele, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Kanji Posters Pepa Lautele e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Kanji Posters Pepa Lautele o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.
Press Kit
- Unique Properties
- The Kanji strokes represent an initial state and an infinite existence of our surroundings. Inspired by Chinese Calligraphy strokes, the study of contextual ideas, blend of styles, and cultural attention. This exploration shows exquisite elegance and luxuriant cultural implications of Chinese calligraphy.
- Dimensions & Packaging
- Width 10-inch x Height 10-inch posters
- Tags
- Typography, Poster Design, Illustration, Graphic design, Chinese Elements
- Production Technology
- After researching for the traditional Chinese elements, the designer translated and wrote the digital Kanji strokes in Adobe Illustrator, then created the layout which combine the Kanji strokes with the photography backgrounds in Adobe Photoshop & Adobe Lightroom CC.
- Design Challenge
- The challenge of this project is to keep the authenticity of the traditional Chinese calligraphy, Kanji strokes, and the visually pleasing modern design layout composition. To have a better understanding of the balance of both traditional & modern visual styles, the designer interviewed most of the calligraphers, collected their opinions and suggestions after several draft options, and finally came up with the best solution that could blend both styles well and show in the poster design.
- Research
- The research included traveling back to China and visiting multiple cities, people & their families, learning about the authentic traditional Chinese Calligraphy and Kanji strokes.
- Inspiration
- Inspired by Chinese Calligraphy strokes, the study of contextual ideas, blend of styles, and cultural attention. This exploration shows exquisite elegance and luxuriant cultural implications of Chinese calligraphy.
- Project Duration
- The project was started in Nov 2021 in the U.S. and finished in Feb 2022.
- Operation Flow
- With the design concepts in mind, and with the translated calligraphy art Kanji strokes in photoshop, an experimental poster layout composition set started to developed, where each poster is made out of the combination of the traditional Chinese element, bringing all the inspirations together and creating a unique, delicate Chinese style of impressionistic, which shows exquisite elegance and luxuriant cultural implication of China to be applied throughout the entire brand visual materials and communication.
- Patents
- Alice Xi Zong
- Image Credits
- Image #1: Designer/Creator Alice Xi Zong, Variations, 2022
Optional Image #1: Designer/Creator Alice Xi Zong, Variations, 2022
Optional Image #2: Designer/Creator Alice Xi Zong, Variations, 2022
Optional Image #3: Designer/Creator Alice Xi Zong, Variations, 2022
Optional Image #4: Designer/Creator Alice Xi Zong, Variations, 2022
