87MM Ilsang Mamanu o Mata'itusi e Sunghoon Kim

O le mamanu 87MM Ilsang Mamanu o Mata'itusi e Sunghoon Kim o se manumalo maualuga tele o le fa'ailoga mamalu 2022 A' Design Award Uʻamea i le Vaega Tauva Mamanu Ata Fa'atusa.

UʻameaAta Fa'atusa· 2022

87MM Ilsang Mamanu o Mata'itusi

na mamanuina e Sunghoon Kim

Tagata Fa'atau: 87mm

Manumalo o le A' Design Award Uʻamea i le Vaega Ata Fa'atusa

12,376

Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #139447

Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia 87MM Ilsang Mamanu o Mata'itusi

O le mata'itusi a le 87MM Ilsang na mamanuina ma le gauai i le taua o le olaga i aso taito e tulitulia e le ituaiga 87MM. O le mata'itusi fa'afe'afe'ai i le gagana Kolea o le uluai mata'itusi na taumafaia i Kolea. I le fa'amatalaina o numera 8 ma le 7 e avea ma fua fa'atusatusa ma tulimanu o le mata'itusi, na mamanuina le vaega o mataitusi e avea ma avanoa 8:7, ma o le tele o mataitusi tapunia i totonu o konasoni o le Hangeul (Alifapeta Kolea) na fetu'una'iina e fa'aaoga ai lenei fua fa'atusatusa. Na fa'aogaina tulimanu o le 8 ma le 7 tikeri o elemene faiga e pei o ogalaau ma fa'ai'uga e fa'aleleia ai uiga o le tusilima e aliali mai pe a tusia i le itu.

Le Fa'ailogaina

E Uiga i le A' Design Award Uʻamea

O le A' Design Award Uʻamea na manumalo ai 87MM Ilsang Mamanu o Mata'itusi, o se faamaoniga mamalu e tuuina atu i mamanu lelei e faataunuu ai manaʻoga faapolofesa ma pisinisi e faamoemoeina mai galuega ua mamanuina lelei. O ē manumalo i le Uʻamea e faaalia ai le tomai tele, le faapitoa maualuga, le malamalama o tagata poto ma le mafai fatufatuaʻi o ē na faia. E faamoemoeina 87MM Ilsang Mamanu o Mata'itusi e avea ma mea ua matuā vivii, mataʻina ma pelepelea e aogā ma fou. O lenei mamanu na manumalo i le A' Design Award Uʻamea e tuufaatasia ai faiga sili o le pisinisi ma e iai uiga faatekonolosi mafai ua fesoʻotaʻi ma le poto ma le taleni. Ona o lona faatuatuaina, e tatau ai 87MM Ilsang Mamanu o Mata'itusi ona faaaloalogia ma ua mamanuina e tuuina mai ai faaleleiga o le olaga e fesoasoani e faia ai e le lalolagi se nofoaga e sili atu ona lelei.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: He designed a dedicated font for 87MM, a Korean fashion brand. 87MM is Korea's leading fashion brand that creates a daily culture through sense and wit. To commemorate the 10th anniversary of the brand's launch in 2011, he has designed a dedicated font that can show the identity of 87MM. Anyone who likes 87MM and enjoys it can download and use it for free.
Fua & Fa'apipi'i: 2 Variations (Regular, Oblique) / Hangeul 2,782 letters / Latin Alphabet 214 letters / Symbol 838 letters / Multi glyph
Fa'ailoga: 87MM, brand font, font, design, graphic, typography
Lu'itau o le Mamanu: By interpreting the numbers 8 and 7 as the ratio and angle of the font, the area of the letters was designed as a space of 8:7, and the size of the closed letters among the consonants of Hangeul was adjusted using this ratio. The 8° and 7° angles were used as morphological elements such as a stem and a conclusion to harmonize the characteristics of handwriting that appear when writing sideways.
Su'esu'ega: When designing fonts, it is common to expand the font family to thickness. However, in East Asia, along with Korean fonts, there is no concept of Western italic fonts or oblique fonts due to the culture of writing using brushes and writing in the vertical direction. Therefore, the font family was intended to be expanded to general and inclined bodies, not to be expanded by thickness. The oblique font in Korean is the first font to be attempted in Korea.
Fa'aosofia: The font of 87MM Ilsang is designed with consideration for the daily value pursued by the 87MM brand. Ordinary days that repeat every day gather to create a daily life. However, even if he repeat the same pattern, He wanted to create a font where he could discover new meanings and fun in ordinary things in his daily life and feel the specialty of something a little different. Therefore, 87MM Ilsang has a unique color of 87MM in its ordinary textual Min-Buri (Sans Serif) font.
Umi o le Poloketi: The project began in Seoul, South Korea in March 2021 and ended in January 2022. You can download and use the font for free from January 2022.
Fa'agasologa o Galuega: The value of daily life in the 87MM brand is special. In 2021, to mark the 10th anniversary of its establishment, fonts, an important means of expression that he use on a daily basis, were reinterpreted into the wit possessed by 87MM and introduced into two fonts: 87MM Ilsang Regular and 87MM Ilsang Oblique. Through fonts, he wants to evoke the importance of daily life, become the beginning of people who are interested in fashion, and become a brand that shares daily life.
Sui o le 'Au: Creative Director: Kim Sunghoon
Font Designer: Ku Moa
Fa'aaloaloga o Ata: Kim Sunghoon