Alu sa'o i le anotusi
ReForm Plastic Mamanu Fa'asinomaga Fa'ailoga e Giang Nguyen

O le mamanu ReForm Plastic Mamanu Fa'asinomaga Fa'ailoga e Giang Nguyen o se manumalo maualuga tele o le fa'ailoga mamalu 2024 A' Design Award Apamemea i le Vaega Tauva Mamanu Ata Fa'atusa.


ApamemeaAta Fa'atusa· 2024

ReForm Plastic Mamanu Fa'asinomaga Fa'ailoga

na mamanuina e Giang Nguyen

Tagata Fa'atau: ReForm Plastic

Manumalo o le A' Design Award Apamemea i le Vaega Ata Fa'atusa

15,066

Lanu

Le Mamanu

E Uiga ia ReForm Plastic Mamanu Fa'asinomaga Fa'ailoga

ReForm Plastic o se pisinisi e fa'aaloalo tele i le aganu'u ma tagata, o lo'o i ai lona ofisa autu i Vietnam, ma ua tuuto i le fo'ia o le fa'afitauli o otaota palasitika, fa'aleleia ai le soifua manuia o tagata faigaluega otaota e le'o aloa'ia, ma fa'alauiloa le tamaoaiga ta'amilosaga e ala i le gaosiga o meaafale ma laupapa mai otaota palasitika ua toe fa'aaogaina. O le ta'aliga tulaga ese o luga o laupapa a le ReForm Plastic ua lalaga fa'apitoa i totonu o le fa'asinomaga fa'ailoga. A'o fa'aauau pea e le kamupani le gaosiga o laupapa fou, o lona faletusi aseta fa'ailoga o lo'o tuputupu ae ma suia, ma fa'atupuina ai se aotelega malosi ma tu'ufa'atasi o mea mamanu mo galuega fatufatuaʻi.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai ReForm Plastic Mamanu Fa'asinomaga Fa'ailoga, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina ReForm Plastic Mamanu Fa'asinomaga Fa'ailoga e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. ReForm Plastic Mamanu Fa'asinomaga Fa'ailoga e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
ReForm Plastic is a Vietnam-based social enterprise dedicated to solving the plastic waste problem, improving the livelihood of informal waste workers and promote circular economy by producing furnitures and boards from recycled plastic waste. The brand identity is built upon the surface texture the plastic boards - so as long as new boards are made, the brand asset library will keep expanding and create a “generative” and cohesive library of design materials to work with.
Fa'ailoga
plastic waste, brand identity, social impact, recycled, furnitures
Lu'itau o le Mamanu
The creative challenge for ReForm Plastic's brand identity redesign comes from the fast-growing development of the brand. ReForm Plastic opened their first pilot facility in early 2020 and has been expanding rapidly without a cohesive brand identity - this poses the challenge of redesigning without compromising the brand's image in the public eyes.
Fa'aosofia
The design inspiration comes from the goal to create an authentic brand identity that resonates with core values of the brand as well as represents the brand products, combined with a thorough observation of the surfaces of ReForm Plastic boards. Once we know what the design should communicate, how it should be communicated, the design process became much more straight-forward.
Umi o le Poloketi
The project was started in July 2021 and finished in October 2021.
Sui o le 'Au
Giang Nguyen
Fa'aaloaloga o Ata
Hieu Nguyen

Lagolago Tau Tupe

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Fa'ailoga