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Rockstar Spotlight Studios Potu Pu'e Leo Feavea'i by PepsiCo Design and Innovation

Rockstar Spotlight Studios Potu Pu'e Leo Feavea'i by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2023 A' Design Award Ario in Mamanu Fa'alauiloa Competition Category.


ArioFa'alauiloa· 2023

Rockstar Spotlight Studios Potu Pu'e Leo Feavea'i

by PepsiCo Design and Innovation

A' Design Award Ario Winner in Fa'alauiloa Category

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Verified Award Winner

Verify Award Status for #149747

Colors

The Design

About Rockstar Spotlight Studios Potu Pu'e Leo Feavea'i

O le Rockstar Spotlight Studios o se potu pu'e leo feavea'i na faia e fai ma poto masani o le fa'ailoga mo tagata asiasi ma tagata nofomau i Venice Beach, Kalefonia. O le fa'atūina e aofia ai le Unplugged Mood Booth ma na fa'aalia e fa'ailoa atu ai i tagata lautele tofo fou o le Rockstar Unplugged. E ofoina atu e le potu pu'e leo i tusiata fou, tagata ta'a'alo vitiō ma isi tagata fatufatua'i se nofoaga e pu'e ai, fefa'asoaa'i manatu ma maua ai musumusuga. O le fa'asinomaga o le fa'ailoga Rockstar ua fa'aliliuina i totonu i se totonu e tolu itu tutusa, fa'atasi ai ma foliga, lanu ma fa'ai'uga o le fa'ailoga o lo'o fa'aaogaina i laupapa foam fa'alogo leo, meafaigaluega, ufiufi nofoa ma laupapa logo fa'aoso.

The Recognition

About the A' Design Award Ario

O le A' Design Award Ario na manumalo ai Rockstar Spotlight Studios Potu Pu'e Leo Feavea'i, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Rockstar Spotlight Studios Potu Pu'e Leo Feavea'i e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Rockstar Spotlight Studios Potu Pu'e Leo Feavea'i o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
As a part of The Big Game weekend, Rockstar® unveiled a new brand experience, the Rockstar Spotlight Studios and the Unplugged Mood Booth, to wow locals and fans visiting Venice Beach, CA and introduce them to the new Rockstar Unplugged® flavors. The Brand Experience Design Team collaborated with the PepsiCo Music & Culture Team to create a state-of-the-art mobile recording studio, a place that spotlights hustlers, emerging artists, and gamers to create, exchange and inspire.
Inspiration
The Design team designed and developed every detail of the Rockstar Spotlight Studios and Unplugged Mood Booth Structure, from top to bottom. To create the Rockstar Truck, we translated the new iconic Rockstar brand identity into an elegant 3D exploration that embeds the brand shapes, colors, and finishes into the recording truck elements themselves, such as acoustic foam panels, fixtures, upholstery, and extruded logo panels.

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Good Design Deserves Great Recognition

The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

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