Inspiration Season Poster e Chunyang Wang and Qianqian Yao

O le mamanu Inspiration Season Poster e Chunyang Wang and Qianqian Yao o se manumalo maualuga tele o le fa'ailoga mamalu 2023 A' Design Award Apamemea i le Vaega Tauva Mamanu Ata Fa'atusa.

ApamemeaAta Fa'atusa· 2023

Inspiration Season Poster

na mamanuina e Chunyang Wang and Qianqian Yao

Tagata Fa'atau: Hangzhou Loft49

Manumalo o le A' Design Award Apamemea i le Vaega Ata Fa'atusa

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Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #150999

Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Inspiration Season Poster

O Inspiration Season o le mamanu vaaia autū mo se fono mamanu na faia i totonu o se paka fatufatuga i le taulaga i Hangzhou. Na liua le paka mai se falegaosimea muamua o le fibre kemikolo, ma na filifilia le fulufulu mamoe lanumoana e fesootai ai le taimi ua tuanai ma le taimi nei o fale. O le pepa fa'ailoga tū (static poster) e 841 i le 594 milimita le tele, ae o le pepa fa'ailoga fe'avea'i (motion poster) e 10 sekone le umi i se faatulagaga tū sa'o. Na pu'e ata i le 4K le fulufulu mamoe moni o loo tautau, e faaaoga ai se meapueata ma alāvai fa'ase'e, ona faasa'o, faaleleia lanu, ma fa'atulaga ai lea. O le gaoioiga o le fulufulu e faaalia ai le taimi o le maua mai o se manatu fou.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Inspiration Season Poster, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Inspiration Season Poster e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Inspiration Season Poster e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: “Inspiration Season” is the first large-scale design forum activity held by Hangzhou Loft49. Over 50 years Loft49 has been transformed from an old chemical fiber factory into an urban creative design park.Through several years of demolition and restoration, Loft49 was renewed. To commemorate this history, the author chose wool as the inspiration for this design. The past and the present of the factory building are connected by yarn. It has brought new ideas to the forum activities of the "Inspir
Fua & Fa'apipi'i: Poster : 841*594mm, Motion poster : 9:16 MOV Time:10 second
Fa'ailoga: Dynamic Poster, Live Filming, Culture of Factory Renovation, Expression of Inspiration
Tekonolosi Gaosiga: 1.The poster was shot with Blackmagic and slide rails in 4K vertical screen.2. Post-effect processing, image pick-up, color matching and composition challenges were carried out.3. Combine the moving picture with the graphic design to output the final static poster and dynamic poster
Lu'itau o le Mamanu: The biggest challenge is how to give the content of the dynamic shooting more a sense of graphic design.
Su'esu'ega: Modern dynamic image technology is becoming more and more popular, which has a great impact on graphic design.People need to think about how static content fuses with dynamic images.Through the combination of film and graphic design images to find more interesting poster forms and try to break through the boundaries of graphic design. The forum received a lot of positive feedback，which triggered everyone's thinking about graphic design and dynamic design. It brings a new possibility to dynamic graphic design.
Fa'aosofia: Posters are divided into static and dynamic forms.After actually photographing the real scene space where the wool is hanging, the technology processing is done.Converts the poster to a static state.The blue wool represents the factory of the past and the future of the place.Because Loft49's architectural spatiality is a feature, the dynamic part emphasizes the three-dimensional sense of space composed of wool.The shaking of the wool expresses the moment of inspiration.
Umi o le Poloketi: Created in Hangzhou China in August 2022
Fa'agasologa o Galuega: The first thing you see is the rotation of several lines in the picture, which is transformed into a flat poster in a sudden jerk. In the process, people will see the blue wool, sense of space, sudden surprise, and finally reveal the content. The overall flow allows visiters to understand the meaning of the picture and generate inner associations and inspiration.
Sui o le 'Au: Chunyang Wang
Qianqian Yao