O le mamanu Easygo Fa'asinomaga Pisinisi e Xingyue Deng o se manumalo maualuga tele o le fa'ailoga mamalu 2025 A' Design Award Apamemea i le Vaega Tauva Mamanu Ata Fa'atusa.
ApamemeaAta Fa'atusa· 2025
Easygo Fa'asinomaga Pisinisi
na mamanuina e Xingyue Deng
Tagata Fa'atau: Chengdu Mifang Culture Communication Co.,Ltd
Manumalo o le A' Design Award Apamemea i le Vaega Ata Fa'atusa
Manumalo Fa'ailoga Fa'amaonia
Fa'amaonia le Tulaga o le Fa'ailoga mo #161772Le Mamanu
E Uiga ia Easygo Fa'asinomaga Pisinisi
O le mamanu e tu'ufa'atasi uiga fa'atonu o mataitusi Saina mo i luga ma i lalo i totonu o se gagana va'aia e sopoia tuaoi gagana. E ala i le fa'amamafaina o galuega fa'alenatura e ala i foliga pu'upu'u ma fa'avae aganu'u, e feso'ota'i lelei le mamanu i vaega eseese o tagata fa'aoga. O lona fausaga manino, leo olaola, ma fegalegale'ai fiafia e fa'aalia ai le mafaufau toto i le faigofie fa'aoga ma le fa'ata talatu'u va'aia. E ala i fa'atusa fa'ailoga ma matagofie fa'aitiitia, e tu'uina atu e le mamanu se aafiaga tulaga ese ma fa'atosina mo tagata fa'aoga.
Le Fa'ailogaina
E Uiga i le A' Design Award Apamemea
O le A' Design Award Apamemea na manumalo ai Easygo Fa'asinomaga Pisinisi, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Easygo Fa'asinomaga Pisinisi e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Easygo Fa'asinomaga Pisinisi e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.
I Tua o le Mamanu
Pepa Fa'asalalau
Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.
- Uiga Fa'apitoa
- The idea was inspired by the Chinese characters 'Up' and 'Down', which serve as both characters and arrows representing upward and downward movements. Additionally, the concept of a 'circle' symbolizes vitality. We ingeniously blend the intrinsic meanings of 'up' and 'down' with their visual representations, thereby breaking the boundaries of language. Our goal is to emphasize the product's functionality and convey the brand's concept directly.
- Fua & Fa'apipi'i
- The product measures 1250mm × 750mm × 2000mm and weighs 50kg. It is separated packaged in several corrugated cardboard boxes.
- Fa'ailoga
- Brand, elevator, sustainable development
- Tekonolosi Gaosiga
- In terms of product manufacturing, we use highly efficient materials, with the motor having a lifespan of up to 100,000 hours and minimal electricity consumption, reducing energy usage. We prioritize reducing carbon footprint, employing environmentally friendly production processes and adhering to the principles of circular economy to minimize waste generation. As for packaging, we consistently strive to utilize eco-friendly kraft paper materials, reducing environmental pollution from single-use packaging while still conveying the brand's tone.
- Lu'itau o le Mamanu
- Our design approach takes into account that elevator purchasers are often young people, but the ultimate users are elderly individuals. Therefore, we adopt a balanced design philosophy that aligns layout and graphics, satisfying the aesthetic preferences of modern young people while also providing elderly users with a more intuitive understanding of the brand's product functionality, simplicity, and sense of safety.
- Su'esu'ega
- We direct all our efforts to address the needs of the elder adults who find it difficult to trudge up and down the stairs in older walk-up buildings in Asia where it is not possible to be retrofitted with an external elevator. Our design approach has considered that the elevator buyers tend to be young people, while the ultimate users are the elderly. Therefore, we adopt a balanced design concept to match layout and graphics and break language barriers to convey a sense of simplicity, directness, and authenticity in our visual identity.
- Fa'aosofia
- Easygo focuses on elevator innovation, striving to meet the needs of elderly individuals who struggle with stairs in older walk-up buildings across Asia, where external elevators cannot be installed. Due to generational issues, some elderly individuals may be non-literate, hence we aim to convey clear and concise messages through our brand's visual identity, eliminating language barriers and benefiting all elderly individuals.
- Umi o le Poloketi
- The project commenced its development in Chengdu, China, in January 2020 and was launched in Chengdu and Beijing in April 2023. It was exhibited at the Hong Kong Design Summit in March 2024.
- Fa'agasologa o Galuega
- In the Asian market, we've observed that similar products are typically installed on walls of villas, clinics, and some subway stations. They operate on a single track, allowing only one person to ride at a time, and are priced high with numerous property condition restrictions. As for our product, we've innovatively utilized stainless steel dual tracks on the upper side and cement dual tracks on the lower side within corridors. With a load capacity of 150kg, it accommodates either two passengers simultaneously or one passenger with luggage. Featuring a hook-type design for easy removal, it takes up no space in the corridor.
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