Heyday Center Faasinomaga a le Kamupani by Sha Feng and Jiayi Lu is a highly esteemed winner of the very prestigious 2025 A' Design Award Uʻamea in Mamanu Ata Fa'atusa Competition Category.
UʻameaAta Fa'atusa· 2025
Heyday Center Faasinomaga a le Kamupani
Client: HEYDAY Center
A' Design Award Uʻamea Winner in Ata Fa'atusa Category
Verified Award Winner
Verify Award Status for #170737The Design
About Heyday Center Faasinomaga a le Kamupani
Heyday Center o se faasinomaga a le kamupani na faia mo se nofoaga faaleaoaoina e ofoina mai auaunaga o le faatinoga o taaloga, toe faaleleia le tino, ma le lagolago mo aoga i fafo. O le logo e fausia i foliga o se fuʻa o loʻo faasisi i luga, o se foliga e faasino i le agai i luma faifaipea ma le faaleleia o le tagata lava ia. O le mataitusi H e fausia mai ni foliga tutusa e lua o le numera tasi, tuu i foliga positive ma negative, e faailoa mai ai le oo atu i se tumutumu. O le lanu moana o loʻo faaaoga e fai ma lanu autu e faaalia ai le mafaufau lelei, le tomai faapitoa, ma le filemu. O le faasinomaga o loʻo atagia ai le auala faavae i faamaumauga o loʻo faaaogaina e le nofoaga.
The Recognition
About the A' Design Award Uʻamea
O le A' Design Award Uʻamea na manumalo ai Heyday Center Faasinomaga a le Kamupani, o se faamaoniga mamalu e tuuina atu i mamanu lelei e faataunuu ai manaʻoga faapolofesa ma pisinisi e faamoemoeina mai galuega ua mamanuina lelei. O ē manumalo i le Uʻamea e faaalia ai le tomai tele, le faapitoa maualuga, le malamalama o tagata poto ma le mafai fatufatuaʻi o ē na faia. E faamoemoeina Heyday Center Faasinomaga a le Kamupani e avea ma mea ua matuā vivii, mataʻina ma pelepelea e aogā ma fou. O lenei mamanu na manumalo i le A' Design Award Uʻamea e tuufaatasia ai faiga sili o le pisinisi ma e iai uiga faatekonolosi mafai ua fesoʻotaʻi ma le poto ma le taleni. Ona o lona faatuatuaina, e tatau ai Heyday Center Faasinomaga a le Kamupani ona faaaloalogia ma ua mamanuina e tuuina mai ai faaleleiga o le olaga e fesoasoani e faia ai e le lalolagi se nofoaga e sili atu ona lelei.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- HEYDAY is a training center founded by a team of national team physical coaches, sports marketers and professional athletes. It focuses on data-based professional sports performance, sports rehabilitation and international sports specialization. It provides one-stop sports performance, rehabilitation and study abroad support services to high-end customers, young sports study abroad groups and customers with rehabilitation needs.
- Tags
- Branding, Corporate Identity, Sports, Fitness
- Design Challenge
- The logo of HEYDAY Center is an upward flag, symbolizing the sports spirit of continuous progress and self-breakthrough.
- Research
- The H in the logo is composed of a symmetrical positive and negative number "1", which means reaching the peak. Blue represents rationality, professionalism and calmness, representing that HEYDAY Peak Fitness Center always uses professional data and the right way to reach the "peak".
- Inspiration
- The logo of HEYDAY Performance Center is a rising flag, symbolizing the sports spirit of continuous upward progress and self-breakthrough. The H in the logo is composed of a symmetrical positive and negative number "1", implying reaching the peak. Blue represents rationality, professionalism and calmness, representing that HEYDAY Performance Center always uses professional data and the right way to reach the "peak".
- Project Duration
- The project started in October 2024 in Suzhou, China and finished in December 2024 in Guangzhou, China.
- Team Members
- Creative Director：Sha Feng, Art Director: Jiayi Lu and Graphic Design: Lu Xiao.
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