House of Smaragd Pusa Advent e Rilind Hoxha and Haris Murich

O le mamanu House of Smaragd Pusa Advent e Rilind Hoxha and Haris Murich o se manumalo maualuga tele o le fa'ailoga mamalu 2025 A' Design Award Apamemea i le Vaega Tauva Mamanu Meaalofa.

ApamemeaMeaalofa· 2025

House of Smaragd Pusa Advent

na mamanuina e Rilind Hoxha and Haris Murich

Tagata Fa'atau: Smaragd 1969 / Why Agency

Manumalo o le A' Design Award Apamemea i le Vaega Meaalofa

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Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #171968

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia House of Smaragd Pusa Advent

O le Kalena Advent a le House of Smaragd o se pusa faitau aso fa'atulagaina e faia mai pepa fa'ale-si'osi'omaga ma mea fa'atumau, ua mamanuina mo le toe fa'aogaina soo. O lo'o i ai teuga tino e fa ua afifi ta'itasi, ua taitasi ma fa'amautu i totonu o vaega tu'ueseese. E mafai ona toe fa'aoga ma toe fa'aogaina le afifiaga, ma fa'aitiitia ai le a'afiaga i le si'osi'omaga. O le mamanu o le pusa e mafai ai ona pulea le tatalaaina o vaega ta'itasi, fa'atumauina ai le vaega o le ofo ae puipuia mea ua i totonu.

Le Fa'ailogaina

E Uiga i le A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai House of Smaragd Pusa Advent, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina House of Smaragd Pusa Advent e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. House of Smaragd Pusa Advent e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: House of Smaragd Advent Calendar is a structured countdown box made from ecological paper and sustainable materials, designed for repeated use. It contains four individually packaged jewelry pieces, each secured in separate compartments. Packaging is recyclable and reusable, reducing environmental impact. The box design allows for controlled access to each compartment, maintaining the element of surprise while keeping the items protected.
Fua & Fa'apipi'i: 164x164x42mm, Gold plated & ecologically colored recycled paper.
Fa'ailoga: Christmas, Advent, Gifts, Jewelry, Marketing, Packaging.
Tekonolosi Gaosiga: Sketched and Produced in Adobe Illustrator. Print execution done by hand.
Lu'itau o le Mamanu: The hardest part was what the theme of the advent box was gonna be.

The first themes were including miracles and surprises, but then we opted for a royalty like direction, for example House of Tudor.

The second hardest part was creating an unique blueprint for the box, which was largely assisted by the production facility.
Su'esu'ega: The research was mostly done online with some physical inspiration from vintage advent boxes found on flea markets.
Fa'aosofia: The advent box takes inspiration from vintage advent boxes, incorporating a classic multi-compartment structure that enhances the anticipation of weekly reveals. Traditional advent calendars featured individually sealed sections, a concept replicated here with four separate compartments, each containing a unique jewelry piece.
Umi o le Poloketi: The project piloted in 2023 for the 2024 season, and an initial prototype was released in limited quantities. The final presented version was produced in November 2024, and released on the 9th of December 2024. Production was primarily in Why Agency offices, while execution was done by AJ-Graf Matbaa in Skopje. The product was available for sale online and physically in the Smaragd stores in Skopje.
Fa'agasologa o Galuega: The front part is opened and there are four boxes inside, which are removable. Each of the boxes contains a piece of jewelry.
Sui o le 'Au: Rilind Hoxha - Executive Direction & Production
Haris Murich - Creative Direction
Fa'aaloaloga o Ata: Filip Shutarov