Alu sa'o i le anotusi
Hued Faasinomaga o le Faailoga Faapisinisi e Ibrahim Badri

O le mamanu Hued Faasinomaga o le Faailoga Faapisinisi e Ibrahim Badri o se manumalo maualuga tele o le fa'ailoga mamalu 2026 A' Design Award Ario i le Vaega Tauva Mamanu Ata Fa'atusa.


ArioAta Fa'atusa· 2026

Hued Faasinomaga o le Faailoga Faapisinisi

na mamanuina e Ibrahim Badri

Tagata Fa'atau: Hued

Manumalo o le A' Design Award Ario i le Vaega Ata Fa'atusa

42,524

Lanu

Le Mamanu

E Uiga ia Hued Faasinomaga o le Faailoga Faapisinisi

O le faasinomaga vaaia e suʻesuʻeina le fatufatuaʻi e ala i se faiga e faagaeeina mai le aganuu a Saudi. O lanu mūmū sesega, foliga vaivai ma faʻafefeteina, ma tagata faʻataʻitaʻiina ua fausia ai se gagana vaaia e faigofie ona latalata i ai, lea e faamalosia ai le faaalia o lagona ma le tofotofoga. O measina faaleaganuu e pei o ulo kofe, pelu, ma falcons e faaali mai o ni mamanu masani i luga o faaoga eseese. O mamanu e aumaia ai le pao ma le faaauau, ae o ata faatusa e faamatala ai vaega o le faagasologa o le fatufatuaʻi, e atagia ai le manatu o le olioli e ala i faatufugaga, fatufatuaʻi, mamanu, ma mea fou.

Le Fa'ailogaina

E Uiga i le A' Design Award Ario

O le A' Design Award Ario na manumalo ai Hued Faasinomaga o le Faailoga Faapisinisi, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Hued Faasinomaga o le Faailoga Faapisinisi e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Hued Faasinomaga o le Faailoga Faapisinisi o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa
Joy radiates through vibrant Crimson and playful forms. Six HUEDer characters bring the brand to life through agile illustrations favoring imagination over literalism. Saudi motifs - coffee pots, swords, falcons - honor heritage. Dynamic patterns express energy and movement. Illustrations tribute art and design classics while celebrating Saudi culture. Every element - from vibrant color to cultural symbolism - transforms HUED's purpose into visual celebration, expressing the power of art, creativity, design, and innovation in bringing joy.
Fa'ailoga
joy, art, creativity, design, innovation, culture,
Lu'itau o le Mamanu
The challenge was translating HUED's multifaceted purpose - joy through art, creativity, design, innovation - and Saudi culture into cohesive visual expression. Each discipline carries inherent complexity; unifying them without fragmentation required deep immersion in HUED's practice, HUEDers' personalities, and the fundamental essence of each creative field. Parallel exploration of Saudi culture revealed authentic connections. Through rigorous experimentation and craftsmanship, disparate elements transformed into a synergistic whole where components reinforce rather than compete.
Fa'aosofia
The identity springs from what ignites joy through art, design, creativity, and innovation - vibrant energy, playful forms, and cultural richness. Rooted in Saudi culture and people, every visual transforms HUED's purpose into a living, delightful expression.
Umi o le Poloketi
Located in Riyadh, Saudi Arabia. This Project took over 2 years from start to launch
Sui o le 'Au
Ibrahim Badri
Aya Baalbaki
Amira Ashkir
Iman Idris
Hala AlMubarrak
Nora AlNami

Lagolago Tau Tupe

Su'esu'e i Tua Atu o le Designers.org

Su'esu'e oloa, auaunaga ma avanoa mai a matou pa'aga fa'asalalauga.

E Tatau i Mamanu Lelei Ona Maua le Fa'ailoga Maualuga

O le A' Design Award o se fa'ailoga fa'ava-o-malo, fa'amasinoina mo mamanu lelei. Auai i le A' Design Award e maua ai se avanoa e maua ai le fa'ailoga agava'a, ta'uta'ua, mamalu ma le fa'asalalauga mo lau galuega. Tuu atu lau galuega mo le A' Design Award ma tauva mo le fa'ailoga sili o le A' Design Prize.

Fa'ailoga