Hybrid Beauty Womenswear Aoina e Moon Chang

O le mamanu Hybrid Beauty Womenswear Aoina e Moon Chang o se manumalo maualuga tele o le fa'ailoga mamalu 2020 A' Design Award Auro i le Vaega Tauva Mamanu Laei.

AuroLaei· 2020

Hybrid Beauty Womenswear Aoina

na mamanuina e Moon Chang

Tagata Fa'atau: Moon Chang Design Studio

Manumalo o le A' Design Award Auro i le Vaega Laei

177,474

Manumalo Fa'ailoga Fa'amaonia

Fa'amaonia le Tulaga o le Fa'ailoga mo #87042

Asiasi i le Saite Va'ai i le A' Design Award Fa'asalalauga Pailesi o le Fa'ailoga

Lanu

Le Mamanu

E Uiga ia Hybrid Beauty Womenswear Aoina

Le fuafuaga o le Hybrid Beauty aoina o le faʻaaogaina o le matagofie e pei o le ola mea ola. Maua faʻamanuiaina foliga foliga o lipine, ruffles, ma fugalaʻau, ma ua toe faʻafouina e aganuu masani ma metotia couture. O lenei toe fausia faiga tuai couture i hybrid o aso nei, e fiafia, pogisa, ae e faʻavavau foi. Ole fuafuaga atoa ole Hybrid Beauty e faʻatautaia ai le gafataulimaina ole fausiaina ole taimi le talafeagai.

Le Fa'ailogaina

E Uiga i le A' Design Award Auro

O le A' Design Award Auro na manumalo ai Hybrid Beauty Womenswear Aoina, o se faamaoniga matuā mamalu e tuuina atu i mamanu o le tulaga muamua, matagofie ma maoaʻe. O ē manumalo i le Auro o galuega fou tele, matuā vaai i le lumanaʻi ma susulu e faaalia ai le atamai, le poto ma le tomai o tagata mamanu. E faamoemoeina Hybrid Beauty Womenswear Aoina e avea ma mea fou e matuā vivii, e faatulaga ai uiga fou ma tetele, e tuuina mai ai se tau e leʻi iai muamua. O lenei mamanu na manumalo i le A' Design Award Auro o se galuega ofoofogia, ua faaaloalogia, e aogā tele ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Hybrid Beauty Womenswear Aoina e fatuina ai lagona malosi o le manaʻo, faaosofia le tuinanau, faalauiloa le fatufatuaʻi ma faamalosia i tatou.

I Tua o le Mamanu

Pepa Fa'asalalau

Fa'amaoniaga, sui o le 'au ma fa'amatalaga fa'atekinisi na saunia e le tagata mamanu.

Uiga Fa'apitoa: The hybrid flowers is the main motif of the collection. It reinterprets the historical cute features,ribbons, ruffles,and flowers, so the traditional millinery and couture techniques are embedded. Handmade flowers are molded by velvet with heated metal. The hybrid flowers translate into two dimensional print on silk and sequins, with stuffing, embroidery, and beading to create modern camouflage. The collection emphasized old couture techniques to hybrid version, in beautiful but also ugly way.
Fua & Fa'apipi'i: The whole collection is 8 looks womenswear, size 4.
Fa'ailoga: modern couture, wearable couture, bow shirt, handmade flowers, oversize bow dress,
Tekonolosi Gaosiga: The traditional couture handmade flowers made out of 100 years brass metal mold. The couture tailoring techniques. The flower bouquet packaging process translates into draping and silhouette. The digital heat transferred prints on various fabrics like silk, organza, satin and sequin. The hand embroidery with beading, and also couture origami folds' transition to the big bow.
Lu'itau o le Mamanu: The main challenge of this journey was to solve ptsd as a perspective of a fashion designer, how to visualize the conceptions into the real garment. The second challenge was reinterpretation of history. Collecting the historical and vintage tools to create handmade flowers takes almost 2 years. This journey was the challenge to make the past alive again.
Su'esu'ega: While researching the brain, there are connections between ptsd and also aesthetic judgement as a visual language metaphorically.The approach to this study is what if the universal object that everyone regards as beautiful becomes ugly and how this will look like, by showing that the beautiful and ugly are not opposite, they are same as a skin on a skin. By choosing pink flower as the object to experiment, which is a standard of the beauty, and also contains cliche and stereotype. Through this process, the evolutionary storyline of Hybrid Beauty was made.
Fa'aosofia: Hybrid Beauty is the convergence of dualism, cuteness and death being used as a protective mechanism. It has a story based on the evolutionary order from the designer's researches. Starting from the designer's personal story, when the time Moon had ptsd, the death moment. To deal with this, Moon chose to go back to childhood, also on the other word being cute. By combining the cute features from clothes which have been survived until now with victorian silhouette, it create hybrid couture collection, which is not just beautiful, but also ugly.
Umi o le Poloketi: Hybrid Beauty is mfa thesis from FIT graduate fashion design program. This started from August 2017, and ends up May 2019. It was exhibited in FIT museum in New York, and fashion show during New York fashion week S/S 2020.
Fa'agasologa o Galuega: The looks of collection seem very light and beautiful, but when you wear it, you will be wrapped around with 4-5 yards of light fabrics like faille or silk organza. This is the way of creating the experience of ptsd by flower bouquet packaging techniques.
Pateni: Copyright to Moon Chang
Sui o le 'Au: Designer: Moon Chang
Creative Director: Moon Chang
Fa'aaloaloga o Ata: Image #1-5: Moon Chang, The Noise
Video: Moon Chang, The Noise