Laround 'upega Tafaʻilagi by Anna Muratova

Laround 'upega Tafaʻilagi by Anna Muratova is a highly esteemed winner of the very prestigious 2020 A' Design Award Apamemea in Mamanu Upega Tafailagi Competition Category.

ApamemeaUpega· 2020

Laround 'upega Tafaʻilagi

by Anna Muratova

Client: Anna Muratova

A' Design Award Apamemea Winner in Upega Category

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Verified Award Winner

Verify Award Status for #97369

View at A' Design Award Press Release Award Badge

Colors

The Design

About Laround 'upega Tafaʻilagi

I le upega tafailagi mamanuina le ata o le faafanua sa faaaogaina e fai ma faailoga o le faimalaga. Laina ma liʻo faʻatusa foʻi le faʻagaioiga o se tagata i totonu o le faʻafanua. O le itulau autu ei ai lapoʻa ma faʻailoga tetele e faʻaosofia ai le mafaufau o tagata. Itulau o eseʻese maimoaga o loʻo iai faʻamatalaga ma ata o nofoaga, ina ia mafai e le tagata faʻaoga ona vaʻaia poʻo le a tonu lona vaʻai i le taamilosaga. Mo le leo o le tagata mamanuina faʻaogaina lanu lanumoana. O le 'upega tafaʻilagi e faʻaitiiti ma mama.

The Recognition

About the A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Laround 'upega Tafaʻilagi, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Laround 'upega Tafaʻilagi e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Laround 'upega Tafaʻilagi e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The website promotes Laround tours around LA. The website is very minimalist and clean. Bright colors and big bold typography make a modern feel and look. Also pictures of places and videos add visual atmosphere of the places tourist will see.
Dimensions & Packaging: This is a responsive website. It has desctop, tablet and mobile versions of the site.
Tags: Design, website, tours, travel
Production Technology: The design of the website was made in Adobe Photoshop.
Design Challenge: The website design should be simple and clean. Everything should work to inform the visitor about the tours. But at the same time the website should be visually interesting and different from others.
Research: This is a website of the tours, so it should contain all of the important information about it and it should be easy to understand. The form for booking a tour should take small amount of time and should be simple to complete.
Inspiration: Design for the website was inspired by the maps we use while travelling. The main page is a map of Downtown LA made in a minimalistic way. Also in website circles and lines are used which represent the movement of a person in a map.
Project Duration: Design of the website took a month. The project started in December 2019 and finished in January in Korolev, Russia.
Operation Flow: On the left of the website there is a menu (in tablet and mobile versions at the top), where you can select specific tour or make your own tour. On the page of the tour there is a description with photos. When you hover over photos they become colorful.Also by clicking on them you can view all gallery of photos in full screen view. On the page about us there is a video which allows a user to see what to expect from the tours.
Image Credits: Unsplash photos