Better than Perfect Magazini by Gerhard Kirchschlaeger

Better than Perfect Magazini by Gerhard Kirchschlaeger is a highly esteemed winner of the very prestigious 2021 Mubairo weBronzi we A' Design Award in Kudhinda neZvakadhindwa Competition Category.

BronziKudhinda· 2021

Better than Perfect Magazini

by Gerhard Kirchschlaeger

Client: Gerhard Kirchschlaeger

Mubairo weBronzi we A' Design Award Winner in Kudhinda Category

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Verified Award Winner

Verify Award Status for #117460

View at A' Design Award Press Release Award Badge

Colors

The Design

About Better than Perfect Magazini

Better than Perfect imagazini yezvokudya inoburitsa bhurogi rezvokudya remuinternet muchimiro chakadhindwa. Marecipe akagadzirwa nenjere asi ari nyore, uye recipe imwe neimwe inoratidzwa pamapeji maviri akatambanudzwa ane mifananidzo mikuru uye mavara anokwezva. Kuronga kwemapeji kunoshandisa nzvimbo dzakasara dzakawanda uye kunotyora tsika dzinowanzoitika dzekuona kuti kugadzirwe kusanzwisisana kunoyevedza kuona. Magazini iyi inoyera masendimita makumi maviri nemaviri (22) neminamato masendimita makumi matatu nerimwe (31), uye ine mapeji makumi matatu nemaviri (32). Pepa rakagadziridzwa kubva kumuti webirch, kudhindwa kwedhijitari, uye kusonwa nesonso ndizvo zvinoshandiswa. Zvinodiwa panguva yekubika zvinopera nezita rezvinhu zvinoshandiswa (ingredients index), izvo zvinogonawo kushandiswa serunyoro rwekutenga.

The Recognition

About the Mubairo weBronzi we A' Design Award

Mubairo weBronzi we A' Design Award wakahwinwa ne Better than Perfect Magazini, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini akasiyana anozivikanwa nekugadzira, njere nekungwara. Vakunda veBronzi mabasa ane unyanzvi hwakakwana uye kugadzira kunoshamisa kunosimbisa ruzivo rukuru, pfungwa nehunyanzvi hwevagadziri vawo. Better than Perfect Magazini inotarisirwa kuva chinhu chinokudzwa kwazvo, chinoremekedzwa uye chinodiwa, chine hunyanzvi hunoonekwa uye zvitsva. Dhizaini iyi yakahwina Mubairo weBronzi we A' Design Award inosanganisa maitiro akanakisa muhunyanzvi, sayenzi, dhizaini netekinoroji uye yakasiyana nekutarisisa zvidiki. Better than Perfect Magazini inogutsa zvinodiwa zvakanaka, inobata zvishuvo, inokwezva manzwiro uye inomutsa kuda kuziva.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The main idea: to put an internet food blog on paper.
The recipes are creative yet simple, presented by means of impressive photos and lively typography. The advantages of print over the web are played out haptically and conceptually. The layout plays with and breaks viewing habits, visual tension and surprise accompany the reader through the magazine.
Dimensions & Packaging: 22x31 cm, 32 pages, paper cover 300 g/m, paper core 120 g/m, thread stitching
Tags: Magazine, Photography, Typography
Production Technology: recycled paper made of birch, hp indigo digital printing
Design Challenge: A visually influenced magazine that does not get lost in the flood of many cooking magazines. A unique selling point was found through the design and photography.
Research: Many of us have more time for ourselves at home this year. Your own kitchen will once again become a playground for creativity. The magazine should be a source of inspiration and motivation for more activity at home. Some recipes are very simple and thus have a low entry barrier even for beginners. The original context of a cooking magazine, following a recipe, is being questioned. The aesthetics of the ingredients and the arrangement on the plate are paramount.
Inspiration: Everything we do or don't do - good and bad taste is always present. One of Austria's most successful food blogs focuses on good taste. And this is what her 5th magazine "better than perfect" is all about.
Project Duration: The project started in july 2020 and finished in december 2020.
Operation Flow: The magazine is intended to inspire and encourage you to cook yourself. The range extends from very simple to more demanding recipes - so there is something for everyone. An ingredients index closes the magazine and also serves as a decision-making aid when selecting recipes or as a shopping list.
Patents: no IP / PATENTS / COPYRIGHTS
Team Members: Gerhard Kirchschläger, Karin Stöttinger, Julia Kirchschläger
Image Credits: Photographer Karin Stöttinger