Bir Moobiil · 2021
Lone Shaqada Koowaad: Abka Mobilada
by Xi He
- Abaalmarinta Birta ah ee A' Design Award 2021 in Moobiil
- CLIENT: Xi He
- Estimated Number of Design Views: 10,888
- Verification code 328CD9B525 · Verify this award
Colors
About Lone Shaqada Koowaad: Abka Mobilada
Qoraalka Buugga: Lone waa abka mobilada loogu talagalay iibsiga bulshada caalamiga ah. Lone waxay isku xidhaa saddex kooxood oo isticmaale ah: safarayaasha, iibsadayaasha, iyo iibsadayaasha maxalliga ah. Safarayaashu waxay ka helaan alaabta intay dibadda joogaan waxayna ku daabacaan kaararka alaabta abka gudihiisa. Iibsadayaashu waxay baadhaan oo raadiyaan kaararkan alaabta oo ay dalbadaan alaabta. Iibsadayaasha maxalliga ah ee aagaaska ku sugan ayaa iibsada alaabta oo u dira iibsadayaasha. Isticmaaleyaashu si fudud ayay uga wareegi karaan kala doorashada doorka safaraha iyo doorka iibsadaha. Abku wuxuu isticmaalaa iskaan kamarada, muuqaalka alaabta ee dhabta ka dhigan (augmented reality), iyo bixinta faraha (fingerprint payment). Lone waxaa loo heli karaa nidaamyada Android iyo iOS.
About the Abaalmarinta Birta ah ee A' Design Award
Lone Shaqada Koowaad: Abka Mobilada waa guuleystaha Abaalmarinta Birta ah ee A' Design Award, aqoonsi sharaf leh oo la siiyo naqshado wanaagsan oo buuxiya shuruudaha xirfadeed iyo kuwa warshadeed ee laga filayo hal-abuurro si wanaagsan loo naqshadeeyay. Guuleystayaasha Birta waxay muujiyaan xirfad weyn, takhasus sare, fahan khabiir iyo awood hal-abuur oo abuurayaashooda. Lone Shaqada Koowaad: Abka Mobilada waa hal-abuur la filayo inuu noqdo mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, wax ku ool ah oo cusub. Naqshadahan ku guuleystay Abaalmarinta Birta ah ee A' Design Award wuxuu isku daraa hab-dhaqannada ugu wanaagsan warshadda wuxuuna leeyahay sifooyin farsamo oo karti leh oo ku xiran aqoon iyo hibo. Dhammaystirkeeda awgeed, Lone Shaqada Koowaad: Abka Mobilada waa mudan ixtiraam, waxaana loo naqshadeeyay inay keento hagaajin nololeed oo ka caawisa in adduunka laga dhigo meel ka wanaagsan.
Press Kit
- Unique Properties
- Lone is an interactive mobile App introducing a revolutionize E-commerce, by rethinking international shopping, offer users an authentic international social shopping experience, helps customers to buy authentic things from a small boutique or even on the street around the world. With the ecosystem of travelers discover things when they are traveling and post on Lone, buyers looking for authentic items from any store anywhere on our app, Lone shoppers will help connect the dots.
- Dimensions & Packaging
- Android, iOS
- Tags
- social shopping, e-commerce, app, interactive design, travel, mobile app, product design, future shopping UX, UI, user-centered,
- Production Technology
- Lone app utilizes native app technologies, including camera-based features for scan, augmented reality features to show products, and Touch ID to pay. Illustrations were designed in Adobe Illustration, app UI was designed in Sketch and animated with Adobe After Effects.
- Design Challenge
- Since the app is aiming to have users across different countries, so the quantity and the geographical mapping of the research samples was a challenge. But it is also a requirement, so the App is able to reach the human-centered design, avoid any confusion and inappropriate visual communication for people from different places in the world.
- Research
- A large amount of user research was performed over the course of the project, based on audience mapping, audience analysis, including user surveys, user interviews, A round of user testing, B round of user testing. Each round of user testing had 3 different focus of testing, including naming convention and copy of all screens in the App, user experience and user journey, visual design and color.
- Inspiration
- It is hard for people to get to buy all the authentic things over the world, more deeply, it is hard for normal people to really get to know about what is good in the outside world. we all have limited knowledge about the places we've never been; there's a lack of authenticity of products that are available for people while with increasing demand for international shopping, people have a higher willingness to buy authentic, creative products.
- Project Duration
- The design process of the project started in Feb 2018 in Rochester, finished in Oct 2020, it is an ongoing journey still with updates and user feedback.
- Operation Flow
- The app is functional, simple, and intuitive. But more than anything it aims to deliver a great user experience, with emotionally engaging interaction patterns. There are 3 parts of app users for Lone app. Travelers, buyers, and LONE shoppers. Travelers discover and post product cards in the App, buyers browse product cards posted by travelers, search for products and purchase products. Lone shoppers in that specific area will get the product and ship them to buyers. In this flow, travelers and buyers are the front-end App users, it's easy for users to change roles between traveler and buyer.
- Image Credits
- Image: Xi He
