City Ambassadors School Aqoonsiga Summada Daabacaadda by Tanya Dunaeva is a highly esteemed winner of the very prestigious 2022 Abaalmarinta Lacagta ah ee A' Design Award in Naqshadeynta Garaafigga, Sawir-gacmeedka iyo Isgaarsiinta Muuqaalka Competition Category.
LacagGaraafig· 2022
City Ambassadors School Aqoonsiga Summada Daabacaadda
Client: Tanya Dunaeva
Abaalmarinta Lacagta ah ee A' Design Award Winner in Garaafig Category
Verified Award Winner
Verify Award Status for #126443The Design
About City Ambassadors School Aqoonsiga Summada Daabacaadda
Sheekooyinka xiisaha leh waxay ku qarsoon yihiin jid kasta oo ka mid ah jidadkii hore mana dhici karto in magaalada lagu xidhiidhiyo mid ka mid ah calaamadaha la aqoonsan karo ee ugu yar. Intii lagu guda jiray daraasadda magaalada, safiirka mustaqbalka wuxuu ogaaday inay cusub tahay, sida ardaygu u helay aasaaska dugsiga. Dhismaha aqoonsiga, waxaa la doortay xal qoraal ah, iyadoo lagu salaynayo mabda'a eclecticism-ka qoraalka: Qoraalkii hore ee Qaranka, oo dhexgalay farta curisyada iyo xarfaha la aqoonsan karo ee fannaaniinta avant-garde. Nidaamka midabku waa casaan laconic- dhalaalaya.
The Recognition
About the Abaalmarinta Lacagta ah ee A' Design Award
City Ambassadors School Aqoonsiga Summada Daabacaadda waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. City Ambassadors School Aqoonsiga Summada Daabacaadda waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. City Ambassadors School Aqoonsiga Summada Daabacaadda waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- For the construction of the identity, a typographic solution was chosen, based on the principle of typographic eclecticism: the Old Russian script, interspersed with the cursive script and recognizable fonts of the avant-garde artist Sergei Chekhov, form a bizarre alphabet, on which the entire identity system is built.
- Dimensions & Packaging
- Design can be fixed at any staff
- Tags
- Tanya Dunaeva, Typographics, Graphic Design, HSE Art and Design, Slavin
- Production Technology
- The design is mainly realized in Print ads like brochures, caps, bags pens and so on. It is easily scalable for different off-line and on-line media
- Design Challenge
- It was really difficult to find Moscow identity especially reflected in Fonts. Nevertheless, thanks to the appeared Idea the Project has been successfully finalized
- Research
- The background of the Project is a history of Moscow reflected in the Fonts. It was necessary to condut chronological study of Moscow to determine key past and present Fonts that associated with Moscow and Russia
- Inspiration
- Moscow has a huge potential for tourist interest. Moscow as a real capital is very diverse, interesting stories are hidden behind every turn of the old streets and it is impossible to associate Moscow with any one minimal set of recognizable symbols. While studying the city, the future ambassador discovers it anew, like a student discovers a primer at school. Creating an opportunity for Muscovites to gain the necessary expert skills to engage in travel design
- Project Duration
- The Project was accomplished during the Summer 2021 in Moscow
- Operation Flow
- Typographic solution for this case is rather flexible and scalable for diffreent Markeing means, wearables, print ads and so on
- Team Members
- Leonid Slavin - tutor
Dmitry Chernogayev - curator
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