Ings Shaqada Koowaad: Xirmaynta Alaabta Daryeelka Maqaarka oo uu sameeyey Jason Chan - Offesc Design

Naqshadda Ings Shaqada Koowaad: Xirmaynta Alaabta Daryeelka Maqaarka oo uu sameeyey Jason Chan - Offesc Design waa mid aad u sharaf badan oo ku guulaysatay tartanka qaybta Naqshadeynta Xirmooyinka ee 2024 Abaalmarinta Birta ah ee A' Design Award.

BirXirmooyin· 2024

Ings Shaqada Koowaad: Xirmaynta Alaabta Daryeelka Maqaarka

Jason Chan - Offesc Design uu sameeyay

Macmiilka: Ings Yingshu Group

Ku Guuleystaha Abaalmarinta Birta ah ee A' Design Award ee Qaybta Xirmooyin

10,937

Ku Guuleystaha Abaalmarinta La Xaqiijiyey

Xaqiiji Xaaladda Abaalmarinta #152173

Ka Eeg A' Design Award War-saxaafadeed Calaamadda Abaalmarinta

Midabada

Naqshadeynta

Wax ku saabsan Ings Shaqada Koowaad: Xirmaynta Alaabta Daryeelka Maqaarka

Qoraalka Buugga: Ings waa naqshad xirmayn loo sameeyay hab-dhaqameed alaabo daryeel maqaar ah. Naqshadu waxay isticmaashaa qaab rasaas ah oo u taagan sawir-la-mid-ah gaadhista lakabyada qoto dheer ee maqaarka. Farsamooyinka qaab-dhismeed ayaa abuura muuqaal cabbir-badan oo muujinaya tignoolajiyada xirfadeed ee sumadda. Sumadda (logo) asalka ahayd waxaa laga sahlay si walxaha muhiimka ah ee sumaddu ay ugu sii cad-noqdaan noocyada kala duwan ee alaabta. Sanduuqyada gaadmada ee siphaha leh ee aan plastik lahayn ayaa bedelay koolka lakabsan, waraaqda shanley-shaley ee shahaadada FSC leh ayaa bixisa gaabin dhaawac, sunta soya-gu waxay taageertaa is-burburka dabiiciga ah.

Aqoonsiga

Wax ku saabsan Abaalmarinta Birta ah ee A' Design Award

Ings Shaqada Koowaad: Xirmaynta Alaabta Daryeelka Maqaarka waa guuleystaha Abaalmarinta Birta ah ee A' Design Award, aqoonsi sharaf leh oo la siiyo naqshado wanaagsan oo buuxiya shuruudaha xirfadeed iyo kuwa warshadeed ee laga filayo hal-abuurro si wanaagsan loo naqshadeeyay. Guuleystayaasha Birta waxay muujiyaan xirfad weyn, takhasus sare, fahan khabiir iyo awood hal-abuur oo abuurayaashooda. Ings Shaqada Koowaad: Xirmaynta Alaabta Daryeelka Maqaarka waa hal-abuur la filayo inuu noqdo mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, wax ku ool ah oo cusub. Naqshadahan ku guuleystay Abaalmarinta Birta ah ee A' Design Award wuxuu isku daraa hab-dhaqannada ugu wanaagsan warshadda wuxuuna leeyahay sifooyin farsamo oo karti leh oo ku xiran aqoon iyo hibo. Dhammaystirkeeda awgeed, Ings Shaqada Koowaad: Xirmaynta Alaabta Daryeelka Maqaarka waa mudan ixtiraam, waxaana loo naqshadeeyay inay keento hagaajin nololeed oo ka caawisa in adduunka laga dhigo meel ka wanaagsan.

Gadaasha Naqshadeynta

Xirmada Warbaahinta

Shahaadooyinka, xubnaha kooxda iyo faahfaahinta farsamada ee uu bixiyay naqshadeeluhu.

Sifooyinka Gaarka ah: INGS is a leading domestic skincare brand that embraces the concepts of self-care, nature, authenticity, and technology. The team conducted research and experienced the entire range of INGS products, actively participating in discussions on ingredients, formulations, and the entire production process. The team's experience with the products and the brand's professionalism exceeded their expectations.
Cabbirka & Qaabaynta: Ings Hyaluronic Acid Moisturizing and Repairing Lotion: 120ml, 48mm*48mm* 155mm, 55.99g
Ings Hyaluronic Acid Moisturizing and Repairing Mask: 28ml, 164mm*165mm 6.36g
Ings Hyaluronic Acid Hydro-Repairing Pre- Essense: 8ml, 30mm*30mm*108mm, 26.92g
Ings Hyaluronic Acid Moisturizing and Repairing Toner: 200ml, 54mm*54mm*178mm, 61.3g
Ings Hyaluronic Acid Intensive Sensitive Tolerance-Extreme Cream: 50g, 71mm* 71mm*56mm, 165.2g
Ings Hyaluronic Acid Pure Facial Cleanser: 120g, 60mm*32mm*172mm, 17.25g
Summado: Love Self, Nature, Real, Science, Technology
Tiknoloojiyada Soo Saarka: In terms of materials, we have adopted plastic-free logistics boxes and eliminated the use of adhesive glues. Instead, we use zippered courier boxes. For shock absorption, we use FSC-certified honeycomb paper. The product packaging employs soy ink, which aids in degradation.
Caqabadda Naqshadda: With a large number of SKUs, it's important to address the issue of varied and chaotic color styles. While designing the products, it is crucial to adhere to the parameters set by national skincare standards and make efforts to utilize environmentally friendly materials that comply with those standards. This ensures that we uphold our commitment to prioritizing sustainable development to the fullest extent possible.
Cilmi-baadhis: After studying other skincare brands in the same category, we discovered that many of them tend to focus more on visual appeal and market trends. However, our emphasis lies in presenting the essence of professional technology. Drawing inspiration from our core technology, we have visually highlighted the research and development of our brand's maximum core value. The bullet-shaped design symbolizes direct penetration to the skin's depths, conveying a pictorial metaphor.
Dhiirrigelinta: The team approached the design from a perspective of professional technology, incorporating the metaphor of a bullet directly reaching the skin's depths. By combining architectural techniques, they created a multidimensional presentation that effectively expresses the professionalism of the brand's exclusive new technologies. The original logo was overly complex and had limited communicative power.
Muddada Mashruuca: The project started in June 2021 in Shanghai and finished in December 2022 in Shanghai.
Socodka Hawlgalka: The team conducted research and experienced the entire range of INGS products, actively participating in discussions on ingredients, formulations, and the entire production process. The team's experience with the products and the brand's professionalism exceeded their expectations. In the initial stage, the brand's key elements were extracted and simplified, creating a visually appealing presentation that precisely aligns with the brand's core technology.
Amaanta Sawirrada: Photographer Ings, shanghai, 2022