Jiao Yu Gin Baakadaynta Dhalada Gin oo uu sameeyey Laizhou Distillery

Naqshadda Jiao Yu Gin Baakadaynta Dhalada Gin oo uu sameeyey Laizhou Distillery waa mid aad u sharaf badan oo ku guulaysatay tartanka qaybta Naqshadeynta Xirmooyinka ee 2024 Abaalmarinta Lacagta ah ee A' Design Award.

LacagXirmooyin· 2024

Jiao Yu Gin Baakadaynta Dhalada Gin

Laizhou Distillery uu sameeyay

Macmiilka: Laizhou Distillery

Ku Guuleystaha Abaalmarinta Lacagta ah ee A' Design Award ee Qaybta Xirmooyin

37,924

Ku Guuleystaha Abaalmarinta La Xaqiijiyey

Xaqiiji Xaaladda Abaalmarinta #154181

Booqo Bogga Ka Eeg A' Design Award War-saxaafadeed Calaamadda Abaalmarinta

Midabada

Naqshadeynta

Wax ku saabsan Jiao Yu Gin Baakadaynta Dhalada Gin

Jiao Yu Gin waa naqshad baakadayn ah oo loo sameeyay gin lagu sameeyay Sichuan, Shiinaha. Dhalada dhalo ah ee midabka buluugga cirka leh waxay leedahay jidh dhuuban oo qalooca ah oo dushiisa ku leh sawirro kor u taagan oo tanjiga qumbaha ah. Sawirradaas waxay tixraacayaan dhaqanka tanjinta qumbaha ee gobollada Sichuan iyo Chongqing. Dusha sawirrada kor u taagan waxay bixisaa qabasho raaxo leh iyo dareen taabasho oo lakab-lakab ah. Sumad warqad qumbah ah oo dabiici ahaan u burburta ayaa soo bandhigta macluumaadka alaabta iyadoo leh qaab-dhismeed cad iyo midabbo is-dhaafsan. Furaha geedka cawlan (oak cork) ayaa xira dhalada, wuxuuna suurtageliyaa in dhalada mar kale la xiro adeegsi kasta ka dib. Dhalada, sumadda iyo furaha waa dib loo warshadayn karaa.

Aqoonsiga

Wax ku saabsan Abaalmarinta Lacagta ah ee A' Design Award

Jiao Yu Gin Baakadaynta Dhalada Gin waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. Jiao Yu Gin Baakadaynta Dhalada Gin waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Jiao Yu Gin Baakadaynta Dhalada Gin waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.

Gadaasha Naqshadeynta

Xirmada Warbaahinta

Shahaadooyinka, xubnaha kooxda iyo faahfaahinta farsamada ee uu bixiyay naqshadeeluhu.

Sifooyinka Gaarka ah: Laizhou Distillery in Qionglai, Sichuan Province, officially introduces its first gin brand and exclusively created packaging, Jiao Yu Gin. The packaging combines the bamboo weaving culture of Sichuan with local natural elements, aiming to entice the drinker into an enjoyable drinking journey while sensing the unique flavour of the Sichuan and Chongqing regions, thus making the brand a distinctive imprint in the wave of spirits localisation.
Cabbirka & Qaabaynta: product dimensions, 76 mm x 76 mm x 279 mm
Summado: Dry Gin, Bashu Style, Bamboo Weaving Culture, Naturalism, Local Ingredients
Tiknoloojiyada Soo Saarka: The traditional glass bottle, biodegradable bamboo paper label and oak cork.
Caqabadda Naqshadda: The challenge was to create memorable packaging for local spirits that is also environmentally friendly. Therefore, the packaging innovatively incorporates the bamboo weaving culture of Sichuan, conveying the natural and pure concept of localised brewing. Meanwhile, the classic glass bottle, biodegradable bamboo paper label and natural oak cork can be recycled, commendably realising sustainable development and environmental protection.
Cilmi-baadhis: The design team found that Gin, the number one spirit of the world, was marketed in a modern but limited and unmemorable manner of packaging; however, consumers prefer the package with unique local imprints. Therefore, the packaging of Jiao Yu innovatively combines local ingredients and traditional cultural elements to form a visual symbol with brand memory, opening up new market possibilities in the New Consumption Era.
Dhiirrigelinta: Inspired by the representative bamboo element of Sichuan and Chongqing, the azure blue bottle is a harmonious fusion of slim, soft lines and bamboo weaving reliefs, representing an elegant, graceful, but modest texture. As the liquid flows underneath the bottle reliefs, enhancing the beauty of each other, create a profound visual appeal through the meets and mixes of regional culture and gin flavours.
Muddada Mashruuca: The project was designed and developed in 2022 in Shanghai and Qionglai, and launched in July 2023 in China.
Socodka Hawlgalka: The slender and soft curved body of the bottle, combined with the bamboo shape reliefs on the surface, provides customers with a more comfortable holding experience and a more layered sense of touch. With good sealing performance, the oak cork is convenient for customers to drink the bottle several times. Moreover, the classic label is designed to increase the reading pleasure for customers through the rigorous layout of information and refreshing colour contrasts.
Xubnaha Kooxda: Yan Zhang, Wanting Tang, Sijia Liang, Ming Ke, Rong Chen