Pass Train Xidhmada Hadiyada Rajaynta oo uu sameeyey Jiwon Jung

Naqshadda Pass Train Xidhmada Hadiyada Rajaynta oo uu sameeyey Jiwon Jung waa mid aad u sharaf badan oo ku guulaysatay tartanka qaybta Naqshadeynta Xirmooyinka ee 2025 Abaalmarinta Birta ah ee A' Design Award.

BirXirmooyin· 2025

Pass Train Xidhmada Hadiyada Rajaynta

Jiwon Jung uu sameeyay

Macmiilka: Hongik University

Ku Guuleystaha Abaalmarinta Birta ah ee A' Design Award ee Qaybta Xirmooyin

12,037

Ku Guuleystaha Abaalmarinta La Xaqiijiyey

Xaqiiji Xaaladda Abaalmarinta #167598

Ka Eeg A' Design Award War-saxaafadeed Calaamadda Abaalmarinta

Midabada

Naqshadeynta

Wax ku saabsan Pass Train Xidhmada Hadiyada Rajaynta

Tareenka Gudbinta waa naqshad xidhmad qaab-dhismeed oo laga dhiirigaliyay tareenno, oo astaan u ah adkaynta iyo socodka hore u socda. Xidhmada Matoorka (Baksada Saxeexa) waxay leedahay qiiq kor u qaadan, oo muujinaysa dadaalka iyo hamiga. Xidhmada Baabuurka Rakaabka ayaa sii wadaysa mawduuca tareenka, iyadoo ku daraysaa laxanka iyo joogtaynta. Xidhmada Saldhigga, oo midab madow ah, waxay calaamadeysaa meesha ugu dambaysa iyo yoolka la gaadhay. Xidhmada Saxeexa ee Laba-dabaqda ah ayaa dhameystirta uruurinta sida sanduuq heer-sare ah oo u dabbaaldegaya guusha. Iyaga oo wada jira, qaybahan waxay abuuraan khibrad hadiyad oo sheeko ah oo u dhiganta labadaba socdaalka iyo guushaaba.

Aqoonsiga

Wax ku saabsan Abaalmarinta Birta ah ee A' Design Award

Pass Train Xidhmada Hadiyada Rajaynta waa guuleystaha Abaalmarinta Birta ah ee A' Design Award, aqoonsi sharaf leh oo la siiyo naqshado wanaagsan oo buuxiya shuruudaha xirfadeed iyo kuwa warshadeed ee laga filayo hal-abuurro si wanaagsan loo naqshadeeyay. Guuleystayaasha Birta waxay muujiyaan xirfad weyn, takhasus sare, fahan khabiir iyo awood hal-abuur oo abuurayaashooda. Pass Train Xidhmada Hadiyada Rajaynta waa hal-abuur la filayo inuu noqdo mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, wax ku ool ah oo cusub. Naqshadahan ku guuleystay Abaalmarinta Birta ah ee A' Design Award wuxuu isku daraa hab-dhaqannada ugu wanaagsan warshadda wuxuuna leeyahay sifooyin farsamo oo karti leh oo ku xiran aqoon iyo hibo. Dhammaystirkeeda awgeed, Pass Train Xidhmada Hadiyada Rajaynta waa mudan ixtiraam, waxaana loo naqshadeeyay inay keento hagaajin nololeed oo ka caawisa in adduunka laga dhigo meel ka wanaagsan.

Gadaasha Naqshadeynta

Xirmada Warbaahinta

Shahaadooyinka, xubnaha kooxda iyo faahfaahinta farsamada ee uu bixiyay naqshadeeluhu.

Sifooyinka Gaarka ah: Pass Train incorporates train-inspired structural packaging, symbolizing perseverance. The Locomotive Package (Signature Package) represents momentum toward success, featuring an elevated chimney design to emphasize progress. The Passenger Train Package extends the train concept, while the Terminal Package (black) marks the final destination. The Two-Story Signature Package serves as a premium gift box, completing this unique storytelling-based design.
Cabbirka & Qaabaynta: Signature Locomotive Package: 52mm × 148mm × 75mm
Passenger Train Package: 52mm × 148mm × 52mm
Cube Package: 105mm × 105mm × 85mm
Terminal Package: 77mm × 160mm × 120mm
Two-Story Signature Package: 77mm × 160mm × 158mm
Summado: Pass Train, chapssaltteok, success gift, train inspired packaging, symbolic design, motivational branding, interactive package, cultural tradition, packaging design, exam encouragement
Tiknoloojiyada Soo Saarka: The Pass Train package is made using eco-friendly paper materials, ensuring sustainability and durability. The 'die cut' process precisely shapes the locomotive chimney, reinforcing its identity. Double-layered reinforced paperboard enhances structure while keeping it lightweight. Offset printing with matte and gloss finishes highlights the four color variations, and the Terminal Package features a bold black color to emphasize goal achievement.
Caqabadda Naqshadda: The key challenge was integrating the symbolic meaning of chapssaltteok with the structural characteristics of a train while ensuring functionality and durability. The elevated chimney required multiple prototypes to maintain its form and stability. Additionally, balancing cost-effective production with a premium gifting experience was crucial. The final design successfully blends cultural meaning, storytelling, and structural innovation.
Cilmi-baadhis: This project explores symbolic packaging that enhances the gifting experience. Research included market analysis of success-wishing gifts, cultural significance of chapssaltteok, and packaging design trends. Surveys with students and gift buyers provided insights into emotional engagement. The result is a package that combines cultural tradition with an interactive storytelling concept, reinforcing goal achievement and encouragement through design.
Dhiirrigelinta: In Korea, chapssaltteok (glutinous rice cake) is a traditional good-luck gift, symbolizing the hope of “sticking” to one’s desired university or goal. Inspired by this, Pass Train reinterprets the tradition using the structure and symbolism of a train. Just as a train steadily moves forward, students advance toward their dreams. This package transforms a simple good-luck gift into a symbolic journey of encouragement, delivering heartfelt wishes for success.
Muddada Mashruuca: The project started in Seoul in March 2024 and was completed in Seoul in October 2024.
Socodka Hawlgalka: The Pass Train package offers an immersive unboxing experience that symbolizes the journey toward success. The Pass Train Ticket marks the departure, leading to the Locomotive Package at the front, setting the stage for progress. The Passenger Car Package extends the journey, while the Cube Package allows for easy single-serving consumption. The Terminal Package represents reaching the final goal, and the Two-Story Signature Package serves as a premium set, enhancing the gifting experience.
Shatiyada: This work is all original images not copyrighted.
Xubnaha Kooxda: Design Director : Jiwon Jung
Amaanta Sawirrada: This work is all original images not copyrighted.