Kolompeh Shaqada Koowaad: Xirmaynta Buskudka oo uu sameeyey Sajad Izadi

Naqshadda Kolompeh Shaqada Koowaad: Xirmaynta Buskudka oo uu sameeyey Sajad Izadi waa mid aad u sharaf badan oo ku guulaysatay tartanka qaybta Naqshadeynta Xirmooyinka ee 2025 Abaalmarinta Naxaasta ah ee A' Design Award.

NaxaasXirmooyin· 2025

Kolompeh Shaqada Koowaad: Xirmaynta Buskudka

Sajad Izadi uu sameeyay

Macmiilka: Reza Sweets and Nuts

Ku Guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award ee Qaybta Xirmooyin

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Ku Guuleystaha Abaalmarinta La Xaqiijiyey

Xaqiiji Xaaladda Abaalmarinta #170085

Ka Eeg A' Design Award War-saxaafadeed Calaamadda Abaalmarinta

Midabada

Naqshadeynta

Wax ku saabsan Kolompeh Shaqada Koowaad: Xirmaynta Buskudka

Qoraalka Buugga: Kolompeh waa naqshad xirmayn loogu talagalay buskudka dhaqameed ee Kerman, kuwaas oo lagu buuxiyo timir loona macaanaysto sharuub canabka ah. Sanduuqu waxa uu ka samaysan yahay kartoon lagu dahaadhay walxo salka ku haya biyaha si xirmadu ugu sii jirto deegaanka. Sawirro ayaa daboolaya dhinacyada sanduuqa, kuwaas oo muujinaya jilayaal ka soo dhaxeeya awoowayaasha Kerman, oo leh shaararka dheer iyo dhar loo qurxiyay naqshadaha Faaris. Midabada dahabka ah iyo kuwa daabacan ee soo jiidasho leh waxay muujinayaan tayo sare, halka midab kastaana u taagan yahay dhadhan gaar ah. Buskudka waxaa lagu habeeyaa gudaha xirmada dabaqad sharafta cuntada leh oo la yiraahdo wax-paper. Naqshadan waxay isku xidhaa farshaxanka dhaqameed ee maxalliga ah iyo suuqa casriga ah.

Aqoonsiga

Wax ku saabsan Abaalmarinta Naxaasta ah ee A' Design Award

Kolompeh Shaqada Koowaad: Xirmaynta Buskudka waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. Kolompeh Shaqada Koowaad: Xirmaynta Buskudka waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. Kolompeh Shaqada Koowaad: Xirmaynta Buskudka si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.

Gadaasha Naqshadeynta

Xirmada Warbaahinta

Shahaadooyinka, xubnaha kooxda iyo faahfaahinta farsamada ee uu bixiyay naqshadeeluhu.

Sifooyinka Gaarka ah: For years, traditional products In Iran have faced limited acceptance. People are turning to industrial food products, and old brands hold no significant place In the market. Kolompeh are health-oriented cookies; grape syrup has been used to sweeten them, and they contain date-filled center. After eating them, you feel energized and not weighed down. The Reza brand aims to Introduce these high-quality products to the market with fresh approach.
Cabbirka & Qaabaynta: Width:224mm Depth:55mm Height:224mm
Summado: Packaging design, Sweets , Design, Graphic Design, Illustration
Tiknoloojiyada Soo Saarka: In the production of this packaging, water-based materials have been used for coating the cardboard to ensure It Is environmentally friendly. In printing, efforts have been made to ensure the colors are sharp and vibrant so that they stand out better on store shelves. The color gold has been used to evoke a sense of value and premium quality In the product. The pastries are arranged Inside the box using food-grade wax paper.
Caqabadda Naqshadda: Creating a cohesive visual Identity that aligns with culture and art, while also Implementing and simplifying it appropriately for the younger, modern generation. One of the biggest challenges for the designer has been ensuring the audience correctly understand's the product during purchase. To maintain the Integrity of the design style, they couldn't use a realistic Image of the product In the Illustration.
Cilmi-baadhis: The design research team concluded that many similar products In the market have not Incorporated Iranian and Kermani art, creating a gap between culture, art, and the market, which makes the product appear weak and less appealing to the end consumer. After nearly two years of production, the product Is receiving Increasing acceptance every day.
Dhiirrigelinta: In the past and throughout the history of Kerman, people engaged In dancing and celebration at gatherings. Considering that this product Is rooted In the history and culture of the city of Kerman, the characters are designed to resemble the ancestors of the people of Kerman, featuring men with long mustaches and clothing adorned with Persian patterns. The Illustration evokes memories of the celebrations and gatherings of the people of Kerman, which they hold dear.
Muddada Mashruuca: The project started In August 2022 in Kerman and finished In May 2023 In tehran and was launched In the Kerman market.
Socodka Hawlgalka: At first glance, It Is the colors and shapes that play their role. a product that has transcended market frameworks and leans more toward the art of Illustration. Kolompeh Is executed as line art on the background of the packaging. The audience sees It, but the main focus Is on the art of Illustration. The audience should become Immersed In the Illustration and only then pay attention to the contents of the package. The color of each product Is associated with Its flavor.
Xubnaha Kooxda: Graphic Designer: Sajad Izadi
Amaanta Sawirrada: Graphic Designer: Sajad Izadi