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The Soul of Maotai Flavour Wu Baakidhka Dhalada Khamriga by Li Zuo

The Soul of Maotai Flavour Wu Baakidhka Dhalada Khamriga by Li Zuo is a highly esteemed winner of the very prestigious 2020 Abaalmarinta Lacagta ah ee A' Design Award in Naqshadeynta Xirmooyinka Competition Category.


LacagXirmooyin· 2020

The Soul of Maotai Flavour Wu Baakidhka Dhalada Khamriga

by Li Zuo

Client: Wendao WD Creativity

Abaalmarinta Lacagta ah ee A' Design Award Winner in Xirmooyin Category

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The Design

About The Soul of Maotai Flavour Wu Baakidhka Dhalada Khamriga

Wu waa naqshad baakidh oo loo sameeyay khamri Maotai oo tayo sare leh. Dhaladu waxay u qaabaysan tahay dhibic biyood ah, oo muujinaysa fikradda ah in khamriga ku jira uu yahay jawhar la safeeyay. Dusha sare ee dhalada waa la dhalaaliyay, calaamaddana waa la dahabiyay. Sanduuqa dibadda ah waxaa laga sameeyay alwaax dabiici ah oo lagu xardhay qaab biyaha oo kale ah, kaas oo ku habboon qaabka dhalada oo dib loo warshadayn karo. Waxaa soosaarka loo isticmaalay qaalib dhalo oo alwaax laga xardhay. Qaybta dhammaystiran waxay le'eg tahay 260 mm ballaadh, 140 mm qoto dheer iyo 300 mm dherer. Naqshaddu waxay ka caawinaysaa dadka iibsanaya inay fahmaan sifada khamriga.

The Recognition

About the Abaalmarinta Lacagta ah ee A' Design Award

The Soul of Maotai Flavour Wu Baakidhka Dhalada Khamriga waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. The Soul of Maotai Flavour Wu Baakidhka Dhalada Khamriga waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. The Soul of Maotai Flavour Wu Baakidhka Dhalada Khamriga waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Moutai flavored soul "Wu" (understanding) series, product positioning luxury goods, each bottle of wine is the essence of refining the essence, the design award takes the shape of water droplets as the appearance, the glass is used for baking flowers, the outer box uses natural wood, water pattern The shape melts into it, representing a good visual perception of the understanding of the wine. Let consumers understand the essence of the product.
Dimensions & Packaging
260 mm wide, 140 mm deep and 300 mm high
Tags
Maotai , Maotai Bottles, Emotional Water, Packaging Design
Production Technology
Wood carved glass mold
Research
To study the water form deduced by wood and to develop water drop bottles by glass
Inspiration
The soul of Maotai-flavour Packaging Design Description of the series of “Wu”(Understanding):
The difference between Maotai flavour liquor and other distilled liquor is that it has a complicated brewing technique. It has been brewed for 1 year, 2 times for putting grains, 9 times for cooking, 8 times for fermentation, 7 times for taking liquor, and 5 years for storage. And then the bartender blends 7 rounds of the liquor, especially the process of blending is the combination of technology and art. The soul of Maotai-flavour is the high-end product of this type, the luxury of the liquor, and the bartender's understanding of Maotai flavour liquor,and it refines the essence of Maotai flavour liquor. The design uses the liquor drop as the bottle shape, meaning the soul of Maotai flavour is the drop of the essence of the Maotai flavor liquor, the bottle body is sprayed the glaze on it's glass, the logo is gilded, and the outer box is made of precious wood with the grain of water, which can be recycled, and it is an echo to the bottle shape.
Project Duration
The project started in Guangzhou in November 2018, completed in Guangzhou in February 2019, and was listed in Guizhou in May 2019.
Team Members
Creative:lizuo Design:lizuo

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