InterBrasil Logotype Redesign Dib-U-Habeynta Aqoonsiga Astaanta oo uu sameeyey Mateus Matos Montenegro

Naqshadda InterBrasil Logotype Redesign Dib-U-Habeynta Aqoonsiga Astaanta oo uu sameeyey Mateus Matos Montenegro waa mid aad u sharaf badan oo ku guulaysatay tartanka qaybta Naqshadeynta Garaafigga, Sawir-gacmeedka iyo Isgaarsiinta Muuqaalka ee 2020 Abaalmarinta Lacagta ah ee A' Design Award.

LacagGaraafig· 2020

InterBrasil Logotype Redesign Dib-U-Habeynta Aqoonsiga Astaanta

Mateus Matos Montenegro uu sameeyay

Macmiilka: InterBrasil

Ku Guuleystaha Abaalmarinta Lacagta ah ee A' Design Award ee Qaybta Garaafig

58,311

Ku Guuleystaha Abaalmarinta La Xaqiijiyey

Xaqiiji Xaaladda Abaalmarinta #86886

Portfolio Arag Booqo Bogga Ka Eeg A' Design Award War-saxaafadeed Calaamadda Abaalmarinta

Midabada

Naqshadeynta

Wax ku saabsan InterBrasil Logotype Redesign Dib-U-Habeynta Aqoonsiga Astaanta

Dhiirrigelinta dib-u-milicsiga iyo dib-u-habeynta shirkaddu waxay ahaayeen isbeddello ku yimid casriyeynta iyo is-dhexgalka dhaqanka shirkadda. Naqshadeynta wadnaha mar dambe ma noqon karto mid ka baxsan astaanta, iyadoo dhiirigelineysa iskaashi labadaba gudaha gudaha shaqaalaha, laakiin sidoo kale macaamiisha. Urur isku dhafan oo udhaxaysa dheefaha, go'naanta iyo tayada adeegga. Laga soo bilaabo qaab ilaa midabyada, nashqadeynta cusub ayaa wadnaha farta ku geysey B iyo iskutallaabta caafimaadka ee T. Labada erey waxay ku soo biireen dhexda taasoo sumadda u ekaatay hal eray, hal calaamad, midaynta R iyo B gudaha wadnaha.

Aqoonsiga

Wax ku saabsan Abaalmarinta Lacagta ah ee A' Design Award

InterBrasil Logotype Redesign Dib-U-Habeynta Aqoonsiga Astaanta waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. InterBrasil Logotype Redesign Dib-U-Habeynta Aqoonsiga Astaanta waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. InterBrasil Logotype Redesign Dib-U-Habeynta Aqoonsiga Astaanta waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.

Gadaasha Naqshadeynta

Xirmada Warbaahinta

Shahaadooyinka, xubnaha kooxda iyo faahfaahinta farsamada ee uu bixiyay naqshadeeluhu.

Sifooyinka Gaarka ah: InterBrasil updated to a new internal systems and communication with consumers, so there was a need to update the brand.
After the first and second redesign a couple years back, InterBrasil decided to redesign its brand to talk and interact better with its target audience and employees. The logo was rethought and redesign all the way to its basic principles. The heart was integrated in the B letter of BRASIL and the health cross in the T of INTER. The two words got unified in the middle.
Cabbirka & Qaabaynta: Many elements were created from the logo graphics to support the new digital midias and printed demands as an icon and a symbol that was used for the development of textures. Several pieces of stationery were also developed, such as Business Card, Letterhead, Badge, Envelope and External Signage.
Summado: Logotype, Branding, Redesign, Corporate Identity, Logo Design, Brasil, Interbrasil, Health
Tiknoloojiyada Soo Saarka: The logo was developed using computer graphics and extensive editing of the typography to accomplish the integration of the two words INTER and BRAZIL, highlighting the heart in the form of B of Brasil, the heath cross in the letter T and the union of the two words in the center. The CMYK standard for primary and secondary colors was used.
Caqabadda Naqshadda: The major creative challenge in brand design came in the changes and adaptations of typography so that the design had all the elements in a harmonious, elegant and continuous way.
Cilmi-baadhis: A simple survey was developed using a quantitative and qualitative mix with its employees and collaborators to determine company values, communication and tastes.
From this research was developed the moodboard and the line of communication that the company would follow.
Dhiirrigelinta: Brand redesign was inspired by the sense of modernization and integration that was changing in the company culture. The design of the heart could no longer be external to the brand and needed to be integrated. Inspiring a union, a partnership both internally with employees, but also with customers. An integrated union between benefits, commitment and quality of service.
Muddada Mashruuca: Started in july 2018 and ended in January 2019 in Fortaleza, Brazil.
Socodka Hawlgalka: The main concept of the brand is centered in the simple feeling of union, presenting to customers and employees a friendly environment, and a first class product. The colors reinforce this environment with clarity, providing a feeling of relaxation. The design was carefully planned so that all the elements that represent Interbrasil were inside the design, but in a simple and elegant way.
Xubnaha Kooxda: Mateus Matos Montenegro