Seasoning Series Design Funksioni Kryesor: Paketim Erëzash by Zhang Jian-Must, Jiachun Zhou and Yiting Liu

Seasoning Series Design Funksioni Kryesor: Paketim Erëzash by Zhang Jian-Must, Jiachun Zhou and Yiting Liu is a highly esteemed winner of the very prestigious 2020 Çmimi i Hekurt A' Design Award in Dizajni i Paketimit Competition Category.

HekuriPaketim· 2020

Seasoning Series Design Funksioni Kryesor: Paketim Erëzash

by Zhang Jian-Must, Jiachun Zhou and Yiting Liu

Çmimi i Hekurt A' Design Award Winner in Paketim Category

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Colors

The Design

About Seasoning Series Design Funksioni Kryesor: Paketim Erëzash

Teksti i Librit: Dizajni i Serisë së Erëzave është një grup paketimesh për salcë soje, piper dhe mustardë. Enëja e salcës së sojes është prodhuar nga kaolini i pjekur me smalt transparent, ndërsa kapaku dhe trupi bashkohen përmes shenjave konkave dhe konvekse. Pjesa e sipërme pak e konkave lejon që gishti tregues të mbështetet natyrshëm gjatë derdhjes. Qeska e piperit është prodhuar nga letër sulfati 135 gram, me një zonë të zmadhuar kapjeje që shërben si dorezë për ta tundur më lehtë. Piperi mblidhet në fund për ta shqyer dhe derdhur më lehtë. Qeska e hollë e mustardës është paketuar në vakum me film PE për një shtrëngim të kontrolluar.

The Recognition

About the Çmimi i Hekurt A' Design Award

Seasoning Series Design Funksioni Kryesor: Paketim Erëzash është fitues i Çmimit të Hekurt A' Design Award, një njohje prestigjioze që u akordohet dizajneve të mira që plotësojnë kërkesat profesionale e industriale që priten nga krijimet e dizajnuara mirë. Fituesit e Hekurt shfaqin aftësi të madhe, specializim të lartë, kuptim ekspert dhe kapacitet krijues të autorëve të tyre. Seasoning Series Design Funksioni Kryesor: Paketim Erëzash pritet të jetë një krijim shumë i vlerësuar, i admiruar e i dashur, praktik dhe inovativ. Ky dizajn fitues i Çmimit të Hekurt A' Design Award integron praktikat më të mira të industrisë dhe ka karakteristika teknike të afta, të lidhura me njohuri dhe talent. Seasoning Series Design Funksioni Kryesor: Paketim Erëzash respektohet për përpikërinë e tij dhe është dizajnuar për të ofruar përmirësime të cilësisë së jetës që ndihmojnë ta bëjnë botën një vend më të mirë.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: As for chess seasoning pot, picking up the soy sauce bottle under the guidance of the product form, users will feel the stable soy sauce bottle like picking up chess.
As for pepper seasoning bag, we set the pinch position as a handle to make the pepper bag shake more smoothly. The pepper will be concentrated on the bottom for easy tearing and pouring out.
For mustard bag, the amount of mustard squeezed more careful and easily controlled when shaping the slender.
Dimensions & Packaging: Chess seasoning pot70 x 70 x 40
Pepper seasoning bag45 x 45 x 2
Mustard bag7 x 4 x 125
Tags: Seasoning, Soy sauce, Pepper, Mustard, Packaging
Production Technology: Kaolin is selected as the base of the soy sauce bottle, which is fired with transparent glaze. The lid and body of the bottle are stuck with concave and convex marks.
The pepper batch is made of 135g sulphate paper.
The mustard bag is vacuum packed with PE film, its product name printed by ink becomes decorative pattern, and the composite curing with PE makes the mustard have a long shelf life and corrosion resistance, which is also soft and slender for tearing and have better control of extrusion.
Design Challenge: The biggest challenge of the product is that the product must base on the user's behavior habit and perception psychology when using it, interact with the product through the guidance of the product form, so as to enlarge people's intuitive perception of it, and make the use of the behavior process more smoothly and pleasant.
Research: Firstly, we using the condiment observe the user's behavior. Then, we design the product by continuously product testing and user feedback.
For the perspective of consumers, among the products of the same price, with the prompt and guidance of product form, this product strengthens the user's perception that will have a more pleasant product experience.
The production process of product has been very perfect for mass production in commercial business. The new product form will attract partners buying, improve the evaluation of the industry.
Inspiration: Use and enlarge people's intuitive perception of products to make the process of using behavior more pleasant and smoother.
Project Duration: The project began in Guangzhou in June 2019,completed in Guangzhou in December 2019.
Operation Flow: The top of the soy sauce bottle is designed to be slightly concave and curved, with the index finger pressing naturally on the top makes pouring soy sauce more comfortable.
For pepper seasoning bag, the translucent packaging makes user want to shake it;enlarge the position of the kneading and set up a handle to make the shaking of the salt and pepper package more smoothly. The salt and pepper are concentrated on the bottom for easy tearing and pouring.
For mustard bag, the elongated shape gives us more control over the amount of mustard that we squeeze out.
Team Members: Jian Zhang
Jiachun Zhou
Yiting Liu
Image Credits: Image #1: Photographer Jiachun Zhou, 2019;
Optional Image #1, Photographer Jiachun Zhou, 2019;
Optional Image #2, Photographer Jiachun Zhou, 2019;
Optional Image #3, Photographer Jiachun Zhou, 2019;
Optional Image #4, Photographer Jiachun Zhou, 2019;