Златна Оглашавање · 2024
Chinese Lion Auto nalepnica
by Yao Wu
- Златна награда A' Design Award 2024 in Оглашавање
- CLIENT: Beijing Wuyao Cultural and Creative Co. Ltd.
- Estimated Number of Design Views: 344,584
- Verification code 5DA6EC9A6D · Verify this award
Colors
About Chinese Lion Auto nalepnica
Kineski lav je set auto nalepnica u ograničenom izdanju, kreiran za vozilo Fengxing T5 EVO. Dizajn predstavlja umetničku obradu kineskog lava, postavljenu preko podloge od tradicionalnih kineskih šara. Trodimenzionalna geometrija, pop art i apstraktna umetnost kombinovani su kako bi grafici dali mladalački i dinamičan karakter, namenjen da privuče mlađe vozače. Sva grafika je pripremljena kao vektorska ilustracija i proizvedena na PVC foliji, aplicirana kao polu-oblepljivanje dimenzija 4565 puta 800 milimetara. U ponudi su tri opcije boja.
About the Златна награда A' Design Award
Chinese Lion Auto nalepnica је добитник Златне награде A' Design Award, огромно престижног признања које се додељује првокласним, дивним и изванредним дизајнима. Добитници Златне награде изузетно су иновативне, визионарске и блиставо задивљујуће творевине које одражавају геније, мудрост и умеће својих дизајнера. Очекује се да Chinese Lion Auto nalepnica буде високо хваљен, трендсетерски и монументалан изум који доноси беспримерну вредност. Овај дизајн награђен Златном наградом A' Design Award спектакуларно је, поштовано дело које у великој мери користи и помера границе уметности, науке, дизајна и технологије. Chinese Lion Auto nalepnica ствара интензивна осећања жеље, буди страст, подстиче креативност и фасцинира нас.
Press Kit
- Unique Properties
- Designed limited edition car stickers for the Fengxing T5 EVO car launched by Dongfeng Company. The overall design is an artistic treatment of the Chinese lion, using traditional Chinese patterns as the base, and integrating three-dimensional geometry, pop and abstract art to make the design younger and attract more young consumers, providing them with more colorful and artistic trends. life possibilities. At the same time, 3 different colors are provided as options.
- Dimensions & Packaging
- 4565mm*800mm, car sticker semi-wrapped car.
- Tags
- car sticker, east, chinese lion, chinese style, illustration
- Production Technology
- Use vectors to create all car wrap designs. Use PVC material to make car stickers.
- Design Challenge
- The Chinese Lion is the visual center of the design direction. How to combine the classic Chinese lion image with modern trend elements. Applying it to convey a sense of speed and power must not only conform to the positioning of lion dance in traditional Chinese culture, but also satisfy the aesthetic appeal of passionate control of contemporary cars.
- Research
- The Fengxing T5 EVO national style version takes "Chinese new trend" as its theme and interprets the national trend from three directions: new national style, art and fashion, and young and cool. The new national style supplements the dynamic image of the galloping Chinese lion with traditional image elements such as mountains, clouds, plants, etc. It is young and cool, and uses street graffiti, mechanical punk and Chinese red as the combination point. Using traditional Chinese patterns as the base, it combines Chinese red, three-dimensional geometry, pop and abstract art.
- Inspiration
- The design of the Chinese Lion car sticker draws inspiration from the cool fashion favored by contemporary young people. It is a combination of classic Chinese style and modern technology.
- Project Duration
- The project started in September 2021 in Beijing and was completed in November 2021 in Beijing
