Aesthetics and Chinese Mosebetsi wa Mantlha: Moralo wa Poster by Chia-Hui Lien

Aesthetics and Chinese Mosebetsi wa Mantlha: Moralo wa Poster by Chia-Hui Lien is a highly esteemed winner of the very prestigious 2020 Moputso oa Boronse oa A' Design Award in Moralo wa Dikerafikhe, Ditshwantsho le Puisano ka Pono Competition Category.

BoronseKerafikhe· 2020

Aesthetics and Chinese Mosebetsi wa Mantlha: Moralo wa Poster

by Chia-Hui Lien

Client: Chia-Hui Lien

Moputso oa Boronse oa A' Design Award Winner in Kerafikhe Category

12,619
Verified Award Winner
Verify Award Status for #102037

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Aesthetics and Chinese Mosebetsi wa Mantlha: Moralo wa Poster

Mongolo wa Buka: Botle le Sechaena ke letoto la liposetara tse thehiloeng holim'a moralo oa litlhaku tsa Sechaena. Sebopeho sa tlhaku ka 'ngoe se hahiloe ho tsoa liketsong tsa eona tsa motheo, tse hlahisoang ka litlhophiso tse potolohang le tse ntseng li fetoha ka mokhoa o hlophisehileng. Letoto lena le fetola mongolo o ngotsoeng hore e be matšoao a bonoang ka mahlo, 'me le sebelisa moralo oa litlhaku e le mokhoa oa sejoale-joale oa ho itlhahisa. Liposetara, likarete tsa mememo le buka li ile tsa hatisoa ho totobatsa sebopeho sa litlhaku. Liposetara tsena li lekana ka boholo bo 70 ho isa ho 100 sentimithara. Mosebetsi ona o hlahisa puo le litlhaku tsa Sechaena e le thepa e sa feleng ea setso sa moetlo oa Bochabela.

The Recognition

About the Moputso oa Boronse oa A' Design Award

Aesthetics and Chinese Mosebetsi wa Mantlha: Moralo wa Poster ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Aesthetics and Chinese Mosebetsi wa Mantlha: Moralo wa Poster e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Aesthetics and Chinese Mosebetsi wa Mantlha: Moralo wa Poster e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This series of works is based on the design of Chinese characters as the main visual design axis. The structure of the Chinese characters formed by the radical strokes of the Chinese characters is presented in a rotating and gradient manner.
Dimensions & Packaging: ●Poster design-W70XH100cm
●DM design-W21XH29.7cm
●Book design-W14.8XH21cm
Tags: Chinese character design，Font design，poster design
Production Technology: In order to highlight the font design, the printed design is specially printed with posters and invitation cards.
Design Challenge: The most difficult part of the design process is the design of Chinese fonts. The structural considerations and visual aesthetics in the fonts must be noted.
Research: Chinese and Chinese characters are important assets for the long-term and continuous development of oriental culture. The work takes Chinese character design as the main design core, and reproduces this cross-border oriental style design energy in contemporary art and literature trends, and actively displays Chinese and Chinese character books. The art and culture are rich in design capacity.
Inspiration: 2019 Creative Poster Design Exhibition: A Crossover between Aesthetics and Chinese Characters” will employ “the beauty of Chinese language and characters” as the design elements to transform texts into visual symbols; “innovation” as the central idea, and font design as a brand new embodiment approach, through the design of posters, to probe the future possibilities which are in line with the beauty of "crossover", "aesthetics" and "Chinese characters”.
Project Duration: October 2019 to complete the design.
The design was completed in November 2019. 2019.11.8 Exhibition and activities at Tung-Fang Design University, Kaohsiung, Taiwan
Operation Flow: The design of the structure of the Chinese character font using the strokes of the font line requires a lot of time and testing.
Image Credits: CHIA-HUI LIEN