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Flavour Funhouse Primary Function: Lebenkele le Leholo la ho Reka le ka Tlas'a Lefatše by K11 Musea

Flavour Funhouse Primary Function: Lebenkele le Leholo la ho Reka le ka Tlas'a Lefatše by K11 Musea is a highly esteemed winner of the very prestigious 2020 Moputso oa Silevera oa A' Design Award in Moralo wa Sebaka sa Ka Hare le Dipontsho Competition Category.


SileveraKa Hare· 2020

Flavour Funhouse Primary Function: Lebenkele le Leholo la ho Reka le ka Tlas'a Lefatše

by K11 Musea

Client: New World Development Company Limited

Moputso oa Silevera oa A' Design Award Winner in Ka Hare Category

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Verified Award Winner

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Colors

The Design

About Flavour Funhouse Primary Function: Lebenkele le Leholo la ho Reka le ka Tlas'a Lefatše

Book Text: Flavour Funhouse ke kahare ho lebenkele le leholo la ho reka le ka tlas'a lefatše Hong Kong. Moralo ona o nka mohlala kahong ea galleria ea tšepe le khalase ea lekholong la leshome le metso e robong la lilemo. Lifasaŭ tsa mabenkele tsa tšepe le khalase le mamati a thellang a magrid a matšo li fa tikoloho eohle sebaka se tšoanang ebile se sa feleng ka nako. Siling e phahameng e ntšo ea tšepe e nang le grid ea tšepe e ts'oere mabone le mekhabiso 'me e boloka bophahamo bo felletseng ba semenete se ka tlase. Mefuta e meraro ea li-tile tsa mokato, ho kenyeletsoa tse nang le mahlakore a tšeletseng, e tšoaea libaka tse fapaneng. Sebaka sa lijo se fana ka li-counter tsa bara, litafole tse nyenyane le tafole e telele ea patsi bakeng sa lihlopha tse fapaneng. Sebaka se boetse se fuoa bonono ba mehleng ena.

The Recognition

About the Moputso oa Silevera oa A' Design Award

Flavour Funhouse Primary Function: Lebenkele le Leholo la ho Reka le ka Tlas'a Lefatše ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Flavour Funhouse Primary Function: Lebenkele le Leholo la ho Reka le ka Tlas'a Lefatše e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Flavour Funhouse Primary Function: Lebenkele le Leholo la ho Reka le ka Tlas'a Lefatše ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
K11 aim to develop K11 MUSEA as Hong Kong most sophisticated museum retail space with millennial appeal, combining retail with a beguiling mix of craft, heritage, design and creativity. Thus, K11 constituted an artistic, theatrical spatial experience rather than a conventional shopping environment, where global millennials can come together to discover their muse.
Dimensions & Packaging
Total floor area is 0.8m sqft
Tags
Victoria Dockside, K11 Musea, car park design, retail, art, art mall
Production Technology
Designers filled the space with modern luxurious elegance. Under the high black metallic ceiling are three different floor tiles, including the hexagonal Cementine tiles that embody the charm of the Italian design, to demarcate different zones. The use of sliding doors in black grid for all shops gives the whole environment a homogeneous and timeless atmosphere. The materials were slick and sleek, a generous amount of space is dedicated to exhibit contemporary art pieces.
Design Challenge
Since the project is in the basement, the ceiling height is low because of architectural limitation. The team have tackled this issue by opening the ceiling to preserve the full height. All of the lights and decoration are secured by the metal grid, which create a chic diamond-shaped pattern on the ceiling. The lighting is warm and not particularly bright to achieve an intimate feeling in the common space, ensuring the shops on both sides are highlighted.
Research
K11 team paid special attention to the arrangement of the seating. Conventionally the food courts aim at maximizing the number of seating to cater to the high traffic of customers. Here the team have studied the pattern of customers. As the site is located in the city center with numerous tourists, the customers usually come in as couple, family and groups of friends. Therefore the team have break up the seats with tables, benches or bars counter so that customer can enjoy their space as they like.
Inspiration
Taking inspiration from the Northern Galleria such in Italy with the iron and glass architecture, it is a balance of the homage to the past and the transit towards the future. Iron and glass architecture is predominant in the 19th century, paving a new trend of shopping space. The design has incorporated modernized feature of metal and glass for the shop front, creating a standard platform for the shops to present their brands personality while maintaining the unique DNA of the shopping mall.
Project Duration
The project started in 2016 and finished in August 2019 in Hong Kong.
Operation Flow
The food court occupies nearly half of the space in B2 level. As walking through the shops, the customer will reach the Food Playground. The seating is different in wooden colours and the chair designs are specially tailored for diversified groups of customers: the four remarkable structural pillars are arranged as bar setting for individuals or couples; small tables of four are scattered around the long wooden table for big families and friends. The vibe is relaxing and vibrant.
Team Members
Dr. Adrian Cheng Chi-Kong JP (New World Development Company Limited & K11) + Stefano Tordiglione (ST design)
Image Credits
Edmon Leong

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