Hello Future Sebaka Sa Lipontšo by Nicoletta Santini

Hello Future Sebaka Sa Lipontšo by Nicoletta Santini is a highly esteemed winner of the very prestigious 2020 Moputso oa Tšepe oa A' Design Award in Moralo wa Sebaka sa Ka Hare le Dipontsho Competition Category.

TšepeKa Hare· 2020

Hello Future Sebaka Sa Lipontšo

by Nicoletta Santini

Client: BD Expo S.R.L.

Moputso oa Tšepe oa A' Design Award Winner in Ka Hare Category

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Colors

The Design

About Hello Future Sebaka Sa Lipontšo

"Hanyane ho feta" ke filosofi, e ileng ea bululela projeke ea seemahale sa mehleng ena ea lipontšo. Bonolo bo kopantsoe le ts'ebetso le khokahano ea maikutlo e ne e le mohopolo ka mora moralo ona. Sebopeho sa bokamoso ba sebopeho se kopantsoe le mela e nolofalitsoeng ea lipontšo tse kang bongata ba lihlahisoa tse bonts'itsoeng le likhabiso le boleng ba thepa le ho qeta ho hlalosa morero ona. Ntle le moo, thetso ea heke e fapaneng ka lebaka la maikutlo a fetohang ke eona e etsang hore boemo bona bo ikhethang.

The Recognition

About the Moputso oa Tšepe oa A' Design Award

Hello Future Sebaka Sa Lipontšo ke mohapi oa Moputso oa Tšepe oa A' Design Award, kananelo e hlomphehang e fuoang meralo e metle e finyellang litlhoko tsa porofeshenale le tsa indasteri tse lebelletsoeng ho lintho tse hlahisitsoeng tse entsoeng hantle. Bahapi ba Tšepe ba bontša bokhoni bo boholo, bokhethehi bo phahameng, kutloisiso ea litsebi le bokhoni ba boqapi ba baqapi ba bona. Hello Future Sebaka Sa Lipontšo e lebelletsoe ho ba ntho e hlahisitsoeng e hlomphuoang haholo, e ratoang le e ratehang, e sebetsang le e nang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Tšepe oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa ea indasteri mme o na le litšobotsi tsa theknoloji tse nang le bokhoni tse amanang le tsebo le talenta. Ka lebaka la botlalo ba eona, Hello Future Sebaka Sa Lipontšo e tšoanelehela tlhompho mme e entsoe ho fana ka ntlafatso ea bophelo e thusang ho etsa hore lefatše le be sebaka se molemo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The central laminated wooden gate, designed to create an open space stand and to make the company name stand-out on every side, characterizes the stand.
This structure is surrounded by several minimal displays always in high quality laminated wood, which delimits the accesses to the central meeting area such as permits the client to exhibit his products in a sophisticated way.
To guarantee the correct impact for the corporate communication two wide led walls were laterally arranged.
Dimensions & Packaging: This 3 sides open stand measures mt. 16 x 9 m (144 mq) and it reaches a maximum height of 5 m with the gate structure and back wall.
Tags: Exhibition Design, Pavoni Italia, BD Expo, Sigep, Rimini fair, modular furniture, futuristic exhibition structure, less is more, minimalism and functionality
Production Technology: The stand is based on a raised platform with natural laminated flooring.
The structures such as the displays of the stand are made of laminated wood, while the furnishings are made of metal and plastic. The LED lightings such as two led walls with relative audio system and control were disposed in addiction to 3D logos and stickers.
Design Challenge: The challenge was to give a unique identity that could be remembered, a simple and representative stand, where the products could be enhanced, creating a futuristic identity.
Research: The research was aimed at giving a unique character to the stand, which stood out for its originality and simplicity. The goal was to give the company an innovative, quality and recognizable character. To create this project I studied the selected products the client wanted to exhibit such as the minimal corporate communication, trying to combine them with futuristic design.
Inspiration: Simplicity combined with functionality and emotional connection were the concepts behind this minimal exhibition stand.
The futuristic shape of the central structure combined with the simplified lines of the displays such as the selected range of exhibited products and graphics and the high quality of materials and finishing proposed are the representation of this philosophy, usually expressed with the words "Less is more".
Project Duration: The project started in 2019 and was exhibited at the world's top event for the entire supply chain of the Artisan Pastry, the Sigep Exhibition that took place in Rimini, Italy, in January 2020.
Operation Flow: The illusion of a different gate because of the viewpoint changes is the distinctive element that makes the stand unique.