J1M5 Boutique Moqapelo oa Ka Hare oa Lebenkele la Liaparo tse Ntle by Various Associates is a highly esteemed winner of the very prestigious 2021 Moputso oa Boronse oa A' Design Award in Moralo wa Sebaka sa Ka Hare le Dipontsho Competition Category.
BoronseKa Hare· 2021
J1M5 Boutique Moqapelo oa Ka Hare oa Lebenkele la Liaparo tse Ntle
Client: Various Associates
Moputso oa Boronse oa A' Design Award Winner in Ka Hare Category
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- Verified Award Winner
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The Design
About J1M5 Boutique Moqapelo oa Ka Hare oa Lebenkele la Liaparo tse Ntle
J1M5 Boutique ke moqapelo oa ka hare oa lebenkele la mekhoa e mengata ea liaparo, o nang le libaka tse 266 tsa limithara tse peduku, kaTsingtao, Chaena. Sutukeisi ke mohopolo o etellang pele moqapelo ona. Likabinete li potoloha ka lehare la 360 maemong a tsamaellanang 'me li ka buloa le ho koaloa ka bolokolohi, kahoo yuniti e 'ngoe le e 'ngoe e ka sebetsa e le kolomo, thupa ea liaparo, kabinete ea liaparo, phaposi ea ho leka liaparo kapa fensetere ea pontšo. Ho sisinya likabinete ho fetola moralo le litsela tsa catwalk, 'me ho lokolla sebaka se bulehileng bakeng sa liketsahalo tse hlahang ka tšohanyetso le liboka tse nyenyane tsa boralitaba. Marulelo a hlophisitsoe ka simenta e nyenyane le tšepe e sa beoeng, 'me a pata litseleng tse sisinyehang, khanya le mochine oa moea.
The Recognition
About the Moputso oa Boronse oa A' Design Award
J1M5 Boutique Moqapelo oa Ka Hare oa Lebenkele la Liaparo tse Ntle ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. J1M5 Boutique Moqapelo oa Ka Hare oa Lebenkele la Liaparo tse Ntle e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. J1M5 Boutique Moqapelo oa Ka Hare oa Lebenkele la Liaparo tse Ntle e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The designers conceived J1M5 Boutique by taking "suitcase" as the design concept. The team combined the movable, flexible features of suitcase with the origin of multi-brand boutique, and at the same time took full account of spatial layout, circulation, colour palette and experiences, thereby working out unique spatial languages that blend logic with artistry.
- Dimensions & Packaging
- 1. The cabinet can rotate 360 degrees at horizontal level.
2. The cabinet satisfies needs of multipul functions, including flexible brand display, flexible cloth rails, flexible fitting room mirrors and fitting rooms.
3. The ceiling hides complex systems behind, including cabinet moving tracks, spot lighting and air conditioning systems.
4. The lighting design shows a combination of ceiling light board and PC frosted materials.
And the area of project is: 266 square meter. - Tags
- buyer shop, suitcase, reflections, fashion trends, changeable space, aesthetics, flexibility, fun
- Production Technology
- 1. The cabinets are capable of rotating 360 degrees at horizontal level and being opened and closed casually. It has flexible cloth rails and fitting room mirror to form a multi-functional fitting room, which is made of livid wood materials.
2. The ceiling integrates with complex systems, including cabinet moving tracks, spot lighting and air conditioning systems. The ceiling is made from micro cement and stainless steel.
3. The lighting design shows a combination of ceiling light board and PC frosted materials. - Design Challenge
- The ceiling is characterized by a sense of order and an structural aesthetic. It hides complex systems behind, including lighting, fire prevention system, and cabinet moving tracks, which are coordinated and integrated into a whole.
- Research
- Cabinets are made capable of rotating 360 degrees at horizontal level. Therefore, adjustment of a single structure will lead to the change of the entire space. Each combination of structures is a new presentation of functions and visual effects.
- Inspiration
- Based on the prototype of a single suitcase, various ways of use were worked out to satisfy different functions. It can be a column, a rail, a wardrobe, a fitting room, or even a display window.
This is a space with changeable structures. It can be either empty or full of columns. Various Associates broke the conventional imagination of all kinds of stores, and created a distinctive retail space for J1M5 based on functional demands and subversive design approaches. - Project Duration
- The project started in April 2020 and finished in October 2020 in Qingdao, China.
- Operation Flow
- The position of columns can be adjusted to generate different catwalk routes and spatial patterns, so as to meet varying demands for catwalk shows. Columns are moved to two sides and combined as a matrix. In this way, the usable area of the space is maximized to serve a wide spectrum of events, such as pop-ups and small-scale press conferences of brands. All other functional areas in the store are distinctive and cater for daily shooting needs.
- Team Members
- Lead Designers: Dongzi Yang
Lead Designers: Qianyi Lin
Design Team: Bo Huang
Design Team: Meiyu Jiang - Image Credits
- photo by: Feng Shao
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