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Destroy Mosebetsi wa Mantlha: Poster ya Boiketlo ba Sechaba by Lin Lin

Destroy Mosebetsi wa Mantlha: Poster ya Boiketlo ba Sechaba by Lin Lin is a highly esteemed winner of the very prestigious 2021 Moputso oa Boronse oa A' Design Award in Moralo wa Dikerafikhe, Ditshwantsho le Puisano ka Pono Competition Category.


BoronseKerafikhe· 2021

Destroy Mosebetsi wa Mantlha: Poster ya Boiketlo ba Sechaba

by Lin Lin

Client: Lin Lin

Moputso oa Boronse oa A' Design Award Winner in Kerafikhe Category

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Colors

The Design

About Destroy Mosebetsi wa Mantlha: Poster ya Boiketlo ba Sechaba

Mongolo wa Buka: Destroy ke poster ya boiketlo ba sechaba e entsweng ho kgothaletsa tshireletso ya tlhaho le diphoofolo tsa naha. Poster ena e sebedisa tsebo ya ho aha bocha diswantsho, e kopanya dintlha tse ngata hore e be seriti se le seng. Ke karolo feela ya panda e bontshitsweng, e leng hore babatlisisi ba tlatse ka kelello setho ka botlalo, ho latela melao ya Gestalt psychology. Mmala o motsho le o mosweu ke yona feela e sebedisitsweng, e leng se fang moqolo ona matla a hlwahlwa a bonolo. Poster ena e na le boholo ba dimillimithara tse 210 ka 297. Destroy e ajwa ka mokgwa wa elektroniki inthaneteng mme e ka boela ya hatiswa hodima di-sticker tse kgomarelang kapa pampiri ya diswantsho.

The Recognition

About the Moputso oa Boronse oa A' Design Award

Destroy Mosebetsi wa Mantlha: Poster ya Boiketlo ba Sechaba ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Destroy Mosebetsi wa Mantlha: Poster ya Boiketlo ba Sechaba e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Destroy Mosebetsi wa Mantlha: Poster ya Boiketlo ba Sechaba e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a thought-provoking poster design for public welfare. The biggest difference from other posters is the use of graphic reconstruction to show multiple elements. It achieves a visual integration at multiple levels, expressing deep meaning with visual language, and it has strong visual impact.
Dimensions & Packaging
210mm×297mm
Tags
Panda, poster, public welfare, environmental protection, ecology
Production Technology
Posters are mainly distributed electronically through the Internet, or printed posters are made by producing adhesive stickers and photo paper.
Design Challenge
The most difficult part in the design process is to use simple visual language to express deep meaning. Designers skillfully use silhouette to recombine various elements and transform them into new graphics, which endows them with deep meaning and makes them easy to identify and spread.
Research
In the process of conception, it takes a lot of energy to consider the combination, composition and color use. We try our best to make the design the most refined, so that the central idea of the poster can be conveyed more directly and the impact of the picture is stronger.
Inspiration
Behind the inspiration is the designer's long-term attention to the subject of getting along with the natural environment. However, with the plunder of nature by human beings, the homes of animals are destroyed, and the precious species are becoming increasingly rare. As a national treasure of China, the designer hopes to appeal to human beings to cherish natural resources and protect the environment through the cute image of panda.
Project Duration
The project was conceived in Guangdong, China in February 2020, completed in March 2020, and publicly announced in Guangdong, China in March 2020.
Operation Flow
When people see the poster, they first see the part of the panda but not the whole panda.The designer uses Gestalt psychology to make people construct Gestaltism in their hearts when they look at it, so when they see a part of the panda, they can associate it with the whole. The combination of black and white colors has a strong visual impact and brings a stronger inner shock.
Team Members
Lin Lin

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