Moralo oa Fck 2020 Khalendara ka Lateral Creative Hub ke mohlodi oa khau e hlomphehang haholo ya 2021 Moputso oa Khauta oa A' Design Award Mokhahleong oa Tlhodisano oa Moralo wa Dikerafikhe, Ditshwantsho le Puisano ka Pono.
KhautaKerafikhe· 2021
Fck 2020 Khalendara
Moreki: Lateral Creative Hub
Mohlodi oa Moputso oa Khauta oa A' Design Award Mokhahleong oa Kerafikhe
Mohlodi oa Khau ea Netefaditsweng
Netefatsa Boemo ba Khau bakeng sa #120533Moralo
Mabapi le Fck 2020 Khalendara
Fck 2020 ke khalendara ea tafole ea selemo sa 2021. Khalendara ena e entsoe e le leporello, e leng leqephe le lelelele le menngoeng ka likarolo tse leshome le metso e 'meli. E ka bolokoa e otlolohile 'me ea phetloa joaloka buka, kapa ea behoa holim'a tafole ka sebopeho sa selikalikoe kapa mefuta e meng ea libopeho. Khoeli ka 'ngoe e na le takatso e khutšoanyane bakeng sa selemo se secha, e phetoang ka lipapiso tsa mebala-bala tsa sejoale-joale le litšoantšo tse bonolo. Sepheo ke ho phetla leqephe la selemo se thata ka metlae le boiqapelo. Khatiso ke ea dijithale holim'a pampiri e tšoeu ea ligrama tse 240. Boholo ba eona ha e menngoe ke limilimithara tse 169 ka tse 240.
Kamohelo
Mabapi le Moputso oa Khauta oa A' Design Award
Fck 2020 Khalendara ke mohapi oa Moputso oa Khauta oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo ea maemo a pele, e ntle ka ho makatsa le e ikhethang. Bahapi ba Khauta ke lintho tse hlahisitsoeng tse nang le mehopolo e mecha haholo, tse shebileng pele le tse khanyang ka ho foufatsa, tse bontšang botsebi, bohlale le bokhoni ba baqapi ba tsona. Fck 2020 Khalendara e lebelletsoe ho ba mohopolo o babatsoang haholo, o thehang mekhoa e mecha le o moholo, o tlisang boleng bo sa kang ba bonoa. Moralo ona o hapileng Moputso oa Khauta oa A' Design Award ke mosebetsi o tsosang maikutlo, o hlomphehang, o tlisang molemo o moholo le o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Fck 2020 Khalendara e hlahisa maikutlo a matla a takatso, e tsosa tjantjello, e khothalletsa boqapi mme e re khahlisa.
Ka Mora Moralo
Sete ya Boraditaba
Litlhaku, ditho tsa sehlopha le lintlha tsa botekgeniki tse fanoeng ke moetsi wa moralo.
- Boleng bo Ikhethang
- A special 2021 calendar that celebrates the arrival of the new year by mocking the damned 2020. It has been sent in December to our current and potential customers. It's a table calendar in the form of a leporello. Thanks to its converting invention it can be kept flat and browsed like a book or standing on your desk in the shape of a circle or the most varied forms. 12 months of colors, dreams, small and big desires enclosed in a limited edition design object.
- Boholo le Phuthelo
- Converting form: Leporello
Folded: 169x240 mm
Unfolded: 1848x240 mm - Lithegi
- lateralcreativehub, 2021calendar, fck2020, calendar, graphicdesign, leporello
- Theknoloji ya Tlhahiso
- Paper: Divina white by Gruppo Cordenons 240 gms.
Print Technology: HP Indigo - Phephetso ya Moralo
- We chose digital printing to keep costs down. However, to achieve the same quality as other techniques, with solid blacks, uniform color fields and durability, we had to try various papers before finding the one that met our needs. The large dimensions of the unfolded calendar and the numerous creasing forced us to divide the structure into three parts, then assembled by hand piece by piece, obviously taking into account the direction of the fiber and limiting the waste of paper to a minimum.
- Dipatlisiso
- We looked for an eye catching combination of graphic, visual e structural elements capable to reach a highly heterogeneous audience. We chose a prestigious but sustainable paper and a printing solution in order to minimize the impact on the environment, keep quality hight and costs down. We created a Leporello structure because we wanted it to be a three-dimensional object, capable of assuming many forms. We had a quick customer response and a great media coverage collecting articles on newspapers and design blogs.
- Kgothaletso
- 2020 has been a painful year for the whole planet. The world of communication and marketing itself has suffered terribly. Brands have lost faith in the future, suspended in a paralyzed market. What wish could we address them in sight of the new year? To turn the page with a smile, thanks to the power of imagination, words and a good amount of irony. One month after another, twelve small and big wishes are told by a polychrome and modernist graphic design and by minimal illustrations.
- Nako ya Projeke
- The creative process started in October 2020 in Milan, Italy. The calendar has been printed in late November 2020 and sent to the customers starting from December 2020
- Tsamaiso ya Mosebetsi
- It's a table calendar in the form of a leporello. Thanks to its converting invention it can be kept flat and browsed like a book or standing on your desk in the shape of a circle or the most varied forms.
- Litho tsa Sehlopha
- Creative Director: Francesco Fallisi
Designer: Francesco Fallisi
Designer: Federica Bello
Printing Company: tech:art
Paper Mill: Gruppo Cordenons
Photographer: Studio 3GK
E Tshehelitsweng
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Meralo e Amanang
Hlahloba meralo e meng e hapileng moputso ho tswa mokgahlelong o tshwanang, e kgethilweng ka boleng.