Viskit Mosebetsi wa Mantlha: Sethunya sa Thuto le ho Bala by Jaehun Kim

Viskit Mosebetsi wa Mantlha: Sethunya sa Thuto le ho Bala by Jaehun Kim is a highly esteemed winner of the very prestigious 2022 Moputso oa Boronse oa A' Design Award in Moralo wa Dikerafikhe, Ditshwantsho le Puisano ka Pono Competition Category.

BoronseKerafikhe· 2022

Viskit Mosebetsi wa Mantlha: Sethunya sa Thuto le ho Bala

by Jaehun Kim

Client: Visang

Moputso oa Boronse oa A' Design Award Winner in Kerafikhe Category

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Verified Award Winner
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View at A' Design Award Press Release Award Badge

Colors

The Design

About Viskit Mosebetsi wa Mantlha: Sethunya sa Thuto le ho Bala

Mongolo wa Buka: Viskit ke sethunya sa thuto le ho bala se etselitsoeng baithuti. Sethunya sena se na le litšehetso tsa ho bala, likhalemo, libuka tsa mongolo, mananeo a ho bala le lisebelisoa tse ling tse thusang baithuti ho hlophisa mesebetsi ea bona ea ho bala ka mokhoa o hlophisitsoeng hantle. Lintho tsena li tlaleha ka litšoantšo tsa baena ba libhisikiti ka mefuta ea chokolete, sitroberi, tee e tala le tšese, e leng se fang sethunya sena ponahalo e tloaelehileng le e nang le botsoalle. Sepakete sa polasetiki se tlositsoe kahar'a lihlahisoa tsohle tsa Viskit. Folara ea polasetiki e ka sebelisoang khafetsa e tšoara lisebelisoa le lipampitšana tsa sekolo. Lebokose la ho romella le sona le sebetsa e le lebokose la sehlahisoa, e leng se fokotsang tahlehelo ea lisebelisoa.

The Recognition

About the Moputso oa Boronse oa A' Design Award

Viskit Mosebetsi wa Mantlha: Sethunya sa Thuto le ho Bala ke mohapi oa Moputso oa Boronse oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e ikhethang e tsejoang ka boqapi, bohlale ba ho qapa le bohlale. Bahapi ba Boronse ke lintho tse nang le bokhoni ka ho felletseng le boqapi bo hlollang tse tiisang boiphihlelo bo bongata, mohopolo le bokhoni ba ho iphumana ba baqapi ba tsona. Viskit Mosebetsi wa Mantlha: Sethunya sa Thuto le ho Bala e lebelletsoe ho ba ntho e hlomphuoang haholo, e ratoang le e ratehang, e nang le boprofeshenale bo bonahalang le mehopolo e mecha. Moralo ona o hapileng Moputso oa Boronse oa A' Design Award o kenyelletsa mekhoa e metle ka ho fetesisa bonong, mahlaleng, moralong le theknolojing mme o hlahella ka ho tsepamisa maikutlo lintlheng tse nyenyane. Viskit Mosebetsi wa Mantlha: Sethunya sa Thuto le ho Bala e kutloisisa litlhoko hantle, e ama litakatso, e hapa maikutlo mme e tsosa takatso ea ho tseba.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: ViSKit is Visang’s special kit designed for students’ study and reading activities. The package contents consist of reading stands, pens, notebooks, reading lists, and other assorted supplies that enable students to systematically organize their reading activities.
Dimensions & Packaging: Notebook 150 x 210, Spring-bound notebook 152 x 210, Reading stand 267 x 694, Bookmark, 50 x 190, Zipper File-bag 310 x 490, Recording sticker 147 x 207, Corner pocket 80 x 80, Reading record 297 x 420, Sticker 140 x 210, Spring-bound memobook 150 x 100, Pencil case 90 x 200, Mesh pouch 230 x 160, Stationary 170 x 160
Tags: ViSKit, students, reading, reading material, Visang, studying
Production Technology: In consideration of the environment, all plastic packaging is removed from ViSKit products. Individual items can be stored in a reusable plastic folder that protects students’ school supplies and can also store school handouts. Additionally, the shipping box has been integrated with the product packaging box to further reduce waste.
Design Challenge: The greatest obstacle is to create a concept every season along with a matching kit and its various items. Highest import is aligned with creating kits that help students learn and meet their needs simultaneously. By analyzing yearly trends and using various methods of post-processing, new ideas are developed that help to better interest students.
Research: “ViSKit” is a brand that provides character-based learning kits to students through Visang Education’s online channel, “Visang Textbooks & Mom Talk.” Distributed by education companies, it is newly research and made each year based on students’ needs. Each season, different thematic concepts are used and the products are provided free of charge as various Visang events. Consumer responses improve yearly, and the event participation rates rise along with many reviews.
Inspiration: The brand name “ViSKit,” derived from “Visang Special Kit,” is a Korean wordplay, sharing pronunciation with the word ‘biscuit.’ The product characters were designed as biscuits to give a real ‘crunch’ to students’ learning, just like that of a biscuit. The chocolate, strawberry, green-tea, and cheeses biscuit characters engagingly represent daily life. ViSKit seeks to bring a familiar and friendly approach to students through its biscuit characters and products that enrich school life.
Project Duration: Recent Launch date: July 2021 in Korea
First Launch date: January 2018, new Korean semester event
Operation Flow: Student goods are designed with character-based “biscuits,” thus serving as a bridge for students to see Visang textbooks in a softer light than the “practicality-first” feeling often associated with educational companies.
Team Members: Kim Juhee / Kim Juhee / Lee Sumin