Cloud Mountain Type Primary Function: Moralo oa Mongolo by Meng Shenhui

Cloud Mountain Type Primary Function: Moralo oa Mongolo by Meng Shenhui is a highly esteemed winner of the very prestigious 2022 Moputso oa Silevera oa A' Design Award in Moralo wa Dikerafikhe, Ditshwantsho le Puisano ka Pono Competition Category.

SileveraKerafikhe· 2022

Cloud Mountain Type Primary Function: Moralo oa Mongolo

by Meng Shenhui

Client: Shenzhen Chengmei Culture Communication Co., LTD

Moputso oa Silevera oa A' Design Award Winner in Kerafikhe Category

32,462

Verified Award Winner

Verify Award Status for #135379

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Cloud Mountain Type Primary Function: Moralo oa Mongolo

Book Text: Cloud Mountain Type ke mofuta oa mongolo o entsoeng ka khothatso ea maru le lithaba tsa mouoane tsa Zhang Jiajie le ke setšoantšo sa boholo-holo sa naha sa Machaena. Libopeho tsa litlhaku li kopanya litšoantšo tsa setso sa Machaena tsa maru le thaba le sebopeho sa alfabeta ea Selatine. Tlhaku ka 'ngoe e taketsoe ka letsoho ebe e ntlafatsoa ka software ea litšoantšo tsa dijithale, 'me mofuta ona oa mongolo o ka sebelisoa ka boholo bo fapaneng. Ha o shebiloe haufi-ufi, lintlha li nka bohato 'me tlhaku e ba thata ho e tseba, joalo ka ha sebopeho sa thaba se ke ke sa bonoa ho tloha sehlohlolong sa eona.

The Recognition

About the Moputso oa Silevera oa A' Design Award

Cloud Mountain Type Primary Function: Moralo oa Mongolo ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Cloud Mountain Type Primary Function: Moralo oa Mongolo e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Cloud Mountain Type Primary Function: Moralo oa Mongolo ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Cloud Mountain Type inspired by Zhang Jiajie, the Chinese cloud-fog mountains and ancient Chinese landscape painting. Combined the traditional Chinese clouds landscape with western character. The Chinese saying: You cannot recognize the shape of a mountain when you stand on it. When you stare at the details of the font, you even can’t recognize the letter itself, that is because you have already stand on the cloud-fog mountains.
Dimensions & Packaging: Variable size
Tags: Eastern culture and Western culture, Abstract and Concrete, Life meaning, Type design, Self-promotion
Production Technology: Photoshop, Pixelmator software, Hand drawing
Design Challenge: Eastern culture and Western culture, Abstract and Concrete, Full of life meaning
Research: When you stare at the details of the font, you even can’t recognize the letter itself, that is because you have already stand on the cloud-fog mountains.
Inspiration: The Cloud Mountain Type inspired by Zhang Jiajie, the Chinese cloud-fog mountains and ancient Chinese landscape painting. Combined the traditional Chinese clouds landscape with western character.
Project Duration: The project started in 2016 in Beijing and finished in 2021 in Shenzhen, and was exhibited in New York, Berlin and Seoul.
Operation Flow: The Cloud Mountain Type inspired by Zhang Jiajie, the Chinese cloud-fog mountains and ancient Chinese landscape painting. Combined the traditional Chinese clouds landscape with western character.
Team Members: Meng Shenhui
Image Credits: Meng Shenhui