Type Specimen Alskar Typeface by Paul Robb and Moira Bartoloni is a highly esteemed winner of the very prestigious 2022 Moputso oa Silevera oa A' Design Award in Moralo wa Dikerafikhe, Ditshwantsho le Puisano ka Pono Competition Category.
SileveraKerafikhe· 2022
Type Specimen Alskar Typeface
by Paul Robb and Moira Bartoloni
Client: S6 Foundry
Moputso oa Silevera oa A' Design Award Winner in Kerafikhe Category
- 43,000
- Verified Award Winner
- Verify Award Status for #137088
The Design
About Type Specimen Alskar Typeface
Alskar sans ke setaele se setle sa sejoale-joale sa sans serif se nang le liphapang tse matla tsa 'nete tsa setaele, se hohelang bokhabane le ho emela bokhabane ba sejoale-joale. Mohlala oa mofuta o hatisitsoe joalo ka koranta ea A2 (e mennwe le ho romelloa joalo ka A4) mme e fana ka sebopeho sa mongolo ka maikutlo le boiphihlelo ba sejoale-joale.
The Recognition
About the Moputso oa Silevera oa A' Design Award
Type Specimen Alskar Typeface ke mohapi oa Moputso oa Silevera oa A' Design Award, kananelo e hlomphehang haholo e fuoang meralo e phahameng ka ho fetesisa, e ntle le e tsosang maikutlo. Bahapi ba Silevera ke mesebetsi e khanyang haholo le e nang le boqapi bo ikhethang e bontšang botsebi, talenta le bohlale ba baqapi ba eona. Type Specimen Alskar Typeface e lebelletsoe ho ba mosebetsi o motle, oa mohlala, o nang le boprofeshenale bo bonahalang le mehopolo e mecha e tebileng. Moralo ona o hapileng Moputso oa Silevera oa A' Design Award ke mohopolo o hlokomelehang haholo le o ratoang o tlisang molemo mme o sutumelletsang meeli ea bonono, mahlale, moralo le theknoloji. Type Specimen Alskar Typeface ke mosebetsi oo batho ba bangata ba o lakatsang, o tsosang litakatso, o tlisang maikutlo a matle le o tsosetsang ho makala le ho hlolla.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Alskar sans is an elegant contemporary wide sans serif typeface with strong stylistic geometric authentic contrasts, drawing on the aesthetics and representing the shifting contemporary aesthetics. The type specimen was printed as a newspaper A2 (folded and sent as A$) and presents the type face with a modern feel and experience.
- Dimensions & Packaging
- The project was designed in A2 spreads, folded to A4
- Tags
- Font design, Branding, Identity, Type design
- Production Technology
- The final specimen was printed on newspaper stock in CMYK
- Design Challenge
- The challenge was to interpret mainly an architectural movements and design a typeface that would visually feel correct within that genre.
- Research
- We researched the Brutalist movement in both architectural and visual arts.
- Inspiration
- The inspiration for the typeface was to design a character set with a contemporary feel with a strong aesthetic feel of the Brutalist movement. The idea was to develop a versatile font that would give the right visual consistencies to brand ranging from high fashion to artistic communications
- Project Duration
- The type face was developed from September 2021 and release January 2022.
- Operation Flow
- The specimen was sent to existing and potential design customers.
- Team Members
- Paul Henry robb
Moira Bartoloni - Image Credits
- Paul Henry Robb
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